• Driving the game of golf forward with Topgolf's Geoff Cottrill

  • Apr 23 2024
  • Duración: 40 m
  • Podcast

Driving the game of golf forward with Topgolf's Geoff Cottrill

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  • Resumen

  • When it comes to golf, country club memberships and strict dress codes are par for the course. But Topgolf is on a mission to change that. ​​As Chief Brand Officer, Geoff Cottrill is pushing the boundaries of marketing innovation and cultural strategy to make golf more accessible—and fun.​ In this episode, Geoff shares how Topgolf is reinventing the sport as well as lessons from his storied career at Converse, Coca-Cola and Starbucks.
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