Welcome to a new episode of The New Rey Media Show! In this episode, we have a very special guest joining us - Jasmine Byrne, the founder of Big Mountain Foods, a plant-based food company that has been making waves in the industry. During our conversation with Jasmine, we discuss the importance of plant-based foods and their impact on the environment. We also explore her journey of starting Big Mountain Foods, her inspiration for creating plant-based products, and the challenges she faced along the way. Jasmine shares her insights on the future of the food industry and how she sees plant-based foods shaping the way we eat. We also talk about the health benefits of plant-based diets and how they can make a positive impact on our lives. If you're interested in the plant-based food industry or want to learn more about creating a healthier lifestyle, this episode is a must-listen. So sit back, relax, and join us as we chat with Jasmine Byrne of Big Mountain Foods on The New Rey Media Show! Contents of this episode: 00:00-00:57 Intro 00:57-02:02 About Big Mountain Foods 02:02-03:29 Soy-Free Tofu: An 8-year project 03:29-06:26 Educating people or marketing yourself in an existing market? 06:26-08:35 Retail or E-commerce 08:35-11:47 Sourcing Locally 11:47-13:41 Producing your own raw materials 13:41-15:12 Core memories 15:12-15:50 Outro