Episodios

  • Agentic Commerce Explained: How AI Search is Reshaping eCommerce — Erik Wikander | Why Old SEO Is Dead, How Small Brands Can Win, How to Win in AI Search, How to Optimize Products for AI, What Is Agentic Product Optimization (#446)
    Nov 5 2025

    In this episode, we dive into the massive shift impacting online sellers as shoppers use ChatGPT and other AI search tools for product discovery.

    Erik Wikander, CEO and co-founder of Wilgot.ai, unpacks the concept of agentic commerce — where AI completes the end-to-end purchase for the user.

    He shares what this revolution means for D2C brands, why the old SEO playbook is dead, and how to use Agentic Product Optimization to make your product content AI-ready and capture new, hyper-relevant customers.


    Topics discussed in this episode:

    • Why a major disruption is coming to Google search.
    • What agentic commerce is and how it changes how we buy.
    • Why the old e-commerce SEO playbook no longer works.
    • How AI fan-out search runs hundreds of searches from one query.
    • Why brands must now optimize for context instead of human clicks.
    • How smaller brands can use this shift to outrun bigger competitors.
    • What’s changing about paid search ads in the age of AI.


    Links & Resources

    Website: https://www.wilgot.ai/
    LinkedIn: https://www.linkedin.com/in/erikwikander/

    Get access to more free resources by visiting the show notes at https://tinyurl.com/yrsu7srx

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    34 m
  • AI Kills SEO: Master GEO For Ecommerce — Claus Lauter | Why AI Is The New Search, What Generative Engine Optimization (GEO) Means, How To Use GEO, How ChatGPT’s New Checkout Changes Marketing, How To Optimize For ChatGPT (#445)
    Nov 3 2025

    In this episode, Claus Lauter, host of the Ecommerce Coffee Break Podcast, breaks down how AI is reshaping Q4 e-commerce strategy.

    He explains the rise of Generative Engine Optimization (GEO) — the new way to stay visible in AI-driven search — and shares practical tips on managing high ad spend while keeping profits strong.

    Claus also talks about the evolution of the podcast’s YouTube format and invites listener feedback.


    Topics discussed in this episode:

    • How AI is changing Q4 shopping.
    • ChatGPT’s new checkout and what it means for marketing.
    • What Generative Engine Optimization (GEO) is.
    • Why Q4 ad costs peak — and how to handle them.
    • When high ad spend is worth it.
    • Why email list growth can wait until January.
    • The top KPI mistake new sellers make.
    • YouTube’s growing power in search and discovery.
    • Why viewer feedback matters for growth.
    • Learn why AI is rewriting the rules of search — and how GEO can future-proof your ecommerce brand.


    Links & Resources

    Website: https://ecommercecoffeebreak.com/
    LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/
    X/Twitter: https://x.com/ecomcoffeebreak
    Instagram: https://www.instagram.com/ecommercecoffeebreak/

    Get access to more free resources by visiting the show notes at https://tinyurl.com/trr8wnvr

    ______________________________________________________

    LOVE THE SHOW? HERE ARE THE NEXT STEPS!

    Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!

    Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts

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    Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak

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    14 m
  • Black Friday Marketing Tips — Nathan Ho | How To Run BFCM Deals, Why To Prep Early For Black Friday, Why Free Gifts Boost Cart Size, How Gifts Help Launch New Products, Why Tiered Promos Boost AOV, How To Simplify BFCM Promos For Clarity (#444)
    Oct 29 2025

    In this episode, we dive into how to run the best promotions for Black Friday and Cyber Monday (BFCM).

    Nathan Ho, Product Manager of EasyGift, shares his experience and advice on structuring promotions, using tiered spending to increase average order value, and the power of free gifts.

    He also discusses different marketing strategies like scheduled rules and audience targeting to maximize sales during the busiest shopping days.

    Topics discussed in this episode:

    • How to start preparing for Black Friday as early as possible.
    • What tiered minimum spend promotions are and why they work.
    • Why a free gift is a strong trigger to encourage customers to buy more.
    • How to use gifts as product samples to introduce new items.
    • What scheduled rules are for setting time-specific deals.
    • How to simplify promotions to avoid confusing your customers.
    • What the classic promotion triggers are: cart value, products, and collections.
    • How to use magic links to target new customers from ads.
    • Why testing promotions before launch is critical to avoid conflicts.
    • What optimizing shipping can do to stand out from competitors.

    Links & Resources

    Website: https://www.506.io/easygift
    Shopify App Store: https://apps.shopify.com/gifter-cart-auto-include
    LinkedIn: https://www.linkedin.com/company/506-io/
    X/Twitter: https://twitter.com/506_apps

    Get access to more free resources by visiting the show notes at https://tinyurl.com/ab8jb8p3

    ______________________________________________________

    LOVE THE SHOW? HERE ARE THE NEXT STEPS!

    Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!

    Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts

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    Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak

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    13 m
  • The Hidden Post-Purchase Tool That Boosts Revenue 10% | Why Bad Tracking Hurts CX, How Tracking Upsells Boost Sales, How Smart Tracking Emails Drive Revenue, What Basic Tweaks Add 3%, Why Full Optimization Adds 8–10% (#443)
    Oct 27 2025

    In this episode, we dive into how to turn order tracking from a common customer service headache into a powerful engine for repeat sales and revenue growth.

    Andrey, founder of parcelous.com, shares the major mistakes online sellers make after an order is placed and how a branded tracking page can solve customer frustration while simultaneously generating up to 10% more revenue.

    He reveals strategies for seamless integration, overcoming international shipping complexities, and using smart email notifications to drive upselling.

    Topics discussed in this episode:

    • Why neglecting post-purchase attention loses golden revenue opportunities.
    • What messy international tracking does to ruin the customer experience.
    • How a tracking page's upselling block generates additional revenue.
    • What smart email notifications do to boost revenue via Klaviyo integration.
    • How Parcelous finds every possible carrier for multi-country shipments.
    • Why optimization can lead to up to 8-10% in additional revenue.
    • How dropshippers can hide Chinese origin and carrier statuses.
    • What custom statuses do to keep customers calm during shipping delays.

    Links & Resources

    Website: https://www.parcelous.com/
    Shopify App Store: https://apps.shopify.com/parcelous

    Get access to more free resources by visiting the show notes at https://tinyurl.com/544yfzy4

    ______________________________________________________

    LOVE THE SHOW? HERE ARE THE NEXT STEPS!

    Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!

    Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts

    Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/

    Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak

    Partner with us: https://ecommercecoffeebreak.com/partner-with-us/


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    19 m
  • How Retailers Can Unlock Growth With AI — Ravi Achanta | How To Grow Your Sales With AI, How AI Turns Your Store Data Into Growth, Why You Should Trust Data, How AI Boosts Customer Loyalty, How AI Saves Hours in Ad Planning (#442)
    Oct 22 2025

    In this episode, we dive into the challenge faced by independent retailers in competing with giants like Walmart.

    Ravi Achanta, CEO and Co-founder of RSA America, shares how AI is leveling the playing field.

    He explains how small retailers can use the data they already have to drive growth, boost customer loyalty, and uncover new revenue, making powerful retail tools practical and easy to use.

    Topics discussed in this episode:

    • Why independent retailers struggle against big chains.
    • How AI provides simple, actionable insights from POS data.
    • What fear of technology and cost holds retailers back.
    • Why data-driven decisions attract brands to small retailers.
    • How AI tailors communication based on shopper generation and patterns.
    • What one retailer found: only 4% of loyal customers bought meat.
    • How one New York retailer grew seafood sales by segmenting customers.
    • How AI drastically cuts down time spent planning weekly ads.

    Links & Resources

    Website: https://www.rsaamerica.com
    LinkedIn: https://www.linkedin.com/in/ravi-achanta

    Get access to more free resources by visiting the show notes at https://tinyurl.com/27pzbftn

    ______________________________________________________

    LOVE THE SHOW? HERE ARE THE NEXT STEPS!

    Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!

    Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts

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    Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak

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    33 m
  • How Small Sellers Can Compete With Giants — Nahar Geva | New Data-driven Strategies For Ecommerce Growth, How To Beat Big Brands, What Makes A Product A Winner, Systems And Habits You Need To Master Data Analysis, Why Ego Kills E-commerce Success (#441)
    Oct 20 2025

    In this episode, we dive into data-driven strategies that help small sellers spot winners, optimize listings, and scale their e-commerce business without wasting time.

    Nahar Geva, Founder and CEO of ZIK Analytics, explains why shifting your mindset and embracing data is key to beating big brands.

    He shares his story of founding ZIK Analytics from a personal need for automation and provides a masterclass on using competitor and product research to find unique selling opportunities.

    Topics discussed in this episode:

    • Why a lack of data-reliance causes new seller mistakes.
    • How to adopt a detective's mindset in product research.
    • What systems and habits you need to master data analysis.
    • Why trusting a mentor's advice can be a business turning point.
    • How Nahar Geva built ZIK Analytics from hands-on dropshipping.
    • What the biggest advantages online sellers have are transparent data.
    • How to use competitor research to find and exploit opportunities.
    • What the core tools of ZIK Analytics offer for e-commerce sellers.
    • Why a unique selling proposition is a must for inventory sellers.
    • How a strong morning routine can transform entrepreneurial discipline.

    Links & Resources

    Website: https://www.zikanalytics.com/
    LinkedIn: https://www.linkedin.com/company/zik-analytics
    Instagram: https://www.instagram.com/zikanalytics/
    Facebook: https://www.facebook.com/ZIKAnalaytics

    Get access to more free resources by visiting the show notes at https://tinyurl.com/5y9fz2na

    ______________________________________________________

    LOVE THE SHOW? HERE ARE THE NEXT STEPS!

    Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!

    Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts

    Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/

    Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak

    Partner with us: https://ecommercecoffeebreak.com/partner-with-us/


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    34 m
  • How To Hit $1M Months Selling Hard Gated Brands — Aaron O'Sullivan | Why New Amazon Stores Are Gated, How To Buy Aged Amazon Accounts, The Process Of Selling Amazon Stores, Why Multiple Stores Mitigate Risks, How To Ungate Product Categories Fast (#440)
    Oct 15 2025

    In this episode, we dive into the challenges of selling on Amazon, including gated brands and slow cash flow.

    Aaron O'Sullivan, co-founder of Sellmyselleraccount.co and ecomstores.com, shares how acquiring aged Amazon seller accounts can provide instant access to restricted categories, speed up cash flow cycles, and mitigate the risk of account suspension.

    He explains why the "vehicle" or age of your store is critical for achieving faster, more profitable growth on the platform.

    Topics discussed in this episode:

    • Why new Amazon accounts lack trust and have selling restrictions.
    • What gated brands and categories are on Amazon.
    • How older Amazon accounts provide faster cash flow and no reserves.
    • What the opportunity cost is of a 3-week cash flow wait.
    • Why spreading your business across multiple Amazon stores is vital.
    • How to build a digital moat to prevent a domino effect of suspensions.
    • What the process is for buying or selling an Amazon store.
    • Why the age of an Amazon store acts as a competitive advantage.
    • How to quickly ungate product categories like supplements.
    • What a valid business reason is for having multiple stores.


    Links & Resources

    Website: https://ecomstores.com/
    LinkedIn: https://www.linkedin.com/company/ecomstorescom/
    Instagram: https://www.instagram.com/ecomstoresamazon/
    YouTube: https://www.youtube.com/@BuyAgedAmazonSellerAccounts

    Get access to more free resources by visiting the show notes at https://tinyurl.com/yjw6mwm6

    ______________________________________________________

    LOVE THE SHOW? HERE ARE THE NEXT STEPS!

    Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!

    Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts

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    Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak

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    28 m
  • How AI Is Changing The Way Amazon Is Managed — Jerry Vida | How AI Is Automating Amazon Optimization, Why Focusing On Profit Is Better Than On Revenue, Why Manual Amazon Tasks Hurt Business Growth, Why Restructuring Accounts Saves 70% Ad Spend (#439)
    Oct 13 2025

    In this episode, we dive into how AI is reshaping Amazon store management and the critical importance of focusing on profitability over just top-line revenue.

    Jerry Vida, Co-founder of Peak ROAS, shares how his agency helps seven- and eight-figure brands scale by leveraging AI to streamline time-consuming tasks like PPC and listing optimization.

    He explains why a clean ad account structure eliminates wasted ad spend and offers a 90-day profit guarantee for new clients.

    Topics discussed in this episode:

    • How focusing on profitability beats chasing top-line revenue.
    • Why PPC optimization and listing updates are the biggest time bandits.
    • Why manual, repetitive tasks hurt business growth and efficiency.
    • How internally built AI agents streamline listing copy and A/B testing.
    • What an aggressive A-B testing schedule does for conversion rates.
    • How restructuring a messy ad account leads to massive profit jumps.
    • What is required for an ideal customer for high-impact changes.
    • Why an ad account restructure redirects up to 70% of wasted spend.
    • How new sellers can use ChatGPT to get up to speed fast.
    • What a 90-day no-risk profit guarantee means for new clients.


    Links & Resources

    Website: https://peakroas.ai/
    LinkedIn: https://www.linkedin.com/in/jerry-vida-255719126/
    LinkedIn: https://www.linkedin.com/company/peakroas/

    Get access to more free resources by visiting the show notes at https://tinyurl.com/mr2rpb9u

    ______________________________________________________

    LOVE THE SHOW? HERE ARE THE NEXT STEPS!

    Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!

    Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts

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    22 m