Welcome to this weeks episode of Educated Artistry!

Today we are joined by Cynthia Aceituno, she has been a licensed esthetician for 7 years and has a degree in Marketing. She is a home based lash artist and social media manager that specialize in strategizing growth for small businesses that are growing into teams

We Cover:

• The Tik Tok Ban Update
• Becoming a social media manager for beauty businesses
• Embracing YOU in your content
• SEO tips and startegy
• Building confidence in front of the camera
• How to ACTUALLY measure if your content is successful

FOLLOW CYNTHIA IG: https://www.instagram.com/cynthia.ace/

FREE DIY SOCIAL MEDIA AUDIT: https://mailchi.mp/81e520594a29/diy-social-media-audit

KAYLA IG: https://instagram.com/kkartistry_

KAYLA TIK TOK: https://www.tiktok.com/@kaylahertz

EDUCATED ARTISTRY: https://instagram.com/educatedartistrypodcast

Welcome to this weeks episode of Educated Artistry

Today we are covering the topic that has veen trending all over Instagram and Tik Tok this past week... THE DEATH OF THE LASH INDUSTRY?!

We cover:

• My observations from the cleint perspective
• Why DIY lashes will never replace lash extension services fully
• Upholding a luxury experience
• How the industry is evolving and how you can evolve with it
• FREE ways you can elevate your customer experience

Grab your ticket to The Lash Biz Babes Online Conference on May 18th + 19th for $299

https://lashbizbabesacademy.teachable.com/a/aff_tcxs6r7t/external?affcode=1259281_yjgdhfnn

My Lash Bed Set Up

KAYLA IG: https://instagram.com/kkartistry_

KAYLA TIK TOK: https://www.tiktok.com/@kkartistry_

EDUCATED ARTISTRY: https://instagram.com/educatedartistrypodcast

Welcome to this weeks episode of Educated Artistry!

Today we are talking all about the possible Tik Tok "Ban"

Could Tik Tok really get banned? What does this mean for the 170 million American users and the 7 million American small businesses that run on Tik Tok? And what does this mean for you if you have been trying to grow and build an audience on the platform? Should we ditch the app? Is it worth making content here and what does this mean for your beauty business?

I'll be sharing my opinion and plan for content creation the upcoming months as we wait to see if this bill passes through to the President.

Lash Biz Babes Conference Tickets: https://www.lashbizbabesconference.com/#oXMHRW

Square Referral Link: Get $1,000 of free processing: https://squareup.com/signup/en-us?signup_token=KAYLAHERTZ

KAYLA IG: https://instagram.com/kkartistry_

KAYLA TIK TOK: https://www.tiktok.com/@kkartistry_

EDUCATED ARTISTRY: https://instagram.com/educatedartistrypodcast

Welcome to this weeks episode of Educated Artistry!

Today we are joined by Ashley Bao, the owner of Aura By Ashley where she offers lash extensions + mentorship. Ashley transitioned from Medical Pro to Beauty Pro. She built her clientele and filled her books within 5 months out of esthetician school, was hitting 5 figure months within her first year and when she moved to California with zero clients she built her books again within 3 months. Ashley has a passion for teaching beauty pros how to get fully booked through soulful marketing and authenticity.

We Cover:

• The tranistion from her medical career into lash extensions
• Building a clientele within 5 months
• Authentic Marketing
• Building a community with raving fans
• Moving states and REBUILDING a new clientele within 3 months
• Client building secrets NO ONE is talking about

CONNECT WITH ASHLEY

KAYLA IG: https://instagram.com/kkartistry_

KAYLA TIK TOK: https://www.tiktok.com/@kkartistry_

EDUCATED ARTISTRY: https://instagram.com/educatedartistrypodcast

Welcome to this weeks episode of Educated Artistry Podcast

Today we cover:

• How the Be My Lashentine Event turned out
• Hosting an event fo your local beauty community
• How I found a venue space, vendors and sponsors
• Tips for putting together swag bags
• Selling Tickets + Marketing the Event
• The Cost + Breakdown

KAYLA IG: https://instagram.com/kkartistry_

KAYLA TIK TOK: https://www.tiktok.com/@kkartistry_

EDUCATED ARTISTRY: https://instagram.com/educatedartistrypodcast

Welcome to this weeks episode of Educated Artistry! 

Was social media growth and community building on your vision board for 2024?

It is no secret community building is vital for building a brand and to set yiurself a part from the masses.  Today, I am sharing the most underrated Instagram feature for community building (in my opinion). I have been utilizing this feature for my own community and have seen great results, had some of the most amazing conversations in my dms and have gotten a clearer vision on what my community wants from me. 

Settle in for this solo episode and learn how to utilize this Instagram feature for your own community. 

KAYLA IG: https://instagram.com/kkartistry_

KAYLA TIK TOK: https://www.tiktok.com/@kkartistry_ 

EDUCATED ARTISTRY: https://instagram.com/educatedartistrypodcast 

Welcome to this weeks episode of Educated Artistry! 

We are joined by Hellen Vuong the owner of Lash Baby Product line and Training. 

Hellen started her career in the lash industry in 2016 after moving from Vietman to the United States. Along with operating Lash Baby she has a salon with booth renters. Today we are covering:

• Moving to the United States + starting a business
• Client building in 2016 vs today
• Client building without social media 
• Personal + Professional boundaries 
• Purchasing + becoming the new face of Lash Baby 
• Lash trend predictions 

Follow Hellen 

https://www.instagram.com/lashbaby.official/

Shop Lash Baby

Use code: KK15 to save 15% off your order (my personal fav are the .02 lashes!)

https://thelashbabyshop.com/product

KAYLA IG: https://instagram.com/kkartistry_

KAYLA TIK TOK: https://www.tiktok.com/@kkartistry_ 

EDUCATED ARTISTRY: https://instagram.com/educatedartistrypodcast