• Ep-12: Book Marketing Hacks - Lead generation ideas that produce endless hot leads for Financial Advisors

  • Jun 29 2024
  • Duración: 40 m
  • Podcast

Ep-12: Book Marketing Hacks - Lead generation ideas that produce endless hot leads for Financial Advisors  Por  arte de portada

Ep-12: Book Marketing Hacks - Lead generation ideas that produce endless hot leads for Financial Advisors

  • Resumen

  • Introduction

    • The struggle of constant lead generation for advisors
    • Traditional methods are ineffective, expensive, and labor-intensive
    • Tease how advisors are using books to attract qualified leads endlessly

    The Power of Book-Based Lead Generation

    • Books are the ultimate lead magnet - deliver upfront value
    • Allow you to capture leads passively and perpetually
    • Self-qualifying leads based on who consumes the book

    Free Book Distribution Hacks

    • Leverage existing networks and platforms you're already on
    • Creative ways advisors are getting books into hands for free

    Book Marketing on a Shoestring Budget

    • How to drive explosion of targeted leads for <$500
    • Examples: Paid newsletter ads, FB groups, giveaway promotions
    • Slice and repurpose the book into endless micro-content

    Advanced Book Distribution Plays

    • Using joint venture partnerships and cross-promotions
    • Negotiating or free bulk book orders from companies for employees
    • Influencers on IG & Tiktok
    • Facebook Group Owners- Going Live
    • LinkedIn Group Owners - Events & Joint Collab
    • Getting books into offices or associations where you ICP frequents

    From Book to Consultation

    • Automated nurture sequences from opt-in to consultation
    • Soft nurturing by continually providing free value
    • Turning book leads into hot, ready-to-buy prospects

    Case Studies of Advisors Winning

    • Highlight creative book lead gen examples in action
    • Specific channels, budgets, and results they're getting
    • Show diversity of industries and approaches working

    Action Steps Advisors Can Take

    • Low-hanging fruit book distribution starting today
    • Negotiate a book cross-promotion with complementary businesses
    • Map out an automated nurture sequence for book leads

    Resources Mentioned:

    • Join our community of like-minded advisors on LinkedIn Here .
    • Grab your copy of the book " The Advisor Authority Book Framework" Here
    • Write your "Client Getting Book" in just 7 weeks - Program
    • Book Your FREE Breakthrough Call Here

    Subscribe & Follow:

    • Don’t miss an episode! Subscribe to the Financial Advisor Practice Podcast on Apple & Spotify.
    • Follow us on social media: Here

    Feedback & Contact:

    • We’d love to hear your thoughts! Leave a review or send us your feedback at podcast@peacefuladvisorlifestyle.com .
    • Interested in being a guest or have a topic suggestion? Reach out to us at podcast@peacefuladvisorlifestyle.com
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