• Ep 211 - Developing an ROAS Ecosystem

  • Jun 24 2024
  • Duración: 27 m
  • Podcast

Ep 211 - Developing an ROAS Ecosystem

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  • Resumen

  • In this episode, Nathan Webster interviews Caulen Foster, co-founder of Brainpower Agency. Caulen shares the concept of building ecosystems for online consumer brands and Amazon native brands. Caulen explains that many brands in the $3-5 million revenue range struggle to maintain profitability and scale due to the increasing cost of traffic and changing performance. He emphasizes the importance of building a comprehensive ecosystem that goes beyond just driving traffic, focusing on acquisition, retention, profit maximization, traffic, and financial management. Colin also provides insights on marketing strategies for startups and the need for a strong marketing message and offer.

    Watch the full interview on YouTube.

    Host: Nathan A Webster | LinkedIn | Instagram

    NDUB Brand | NW & Associates, LLC

    Conference: https://letsconnectpnw.com/
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Marketing Economía
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