• Ep #8 | Understand Liberty shoes formula to scale retail in Bharat 2024

  • Sep 17 2024
  • Duración: 46 m
  • Podcast

Ep #8 | Understand Liberty shoes formula to scale retail in Bharat 2024

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  • Resumen

  • On the latest episode of The Bharat Conversation, we have a very special guest – Mr. Ayush Bansal. He is the director of Indian Footwear Legacy brand – Liberty Shoes.


    Liberty Shoes had its start in 1950s at the remote – Karnal, Haryana – producing 4 pairs of shoes a day. Today, Liberty produces over 60K pairs a day.


    In the candid conversation, we understood

    • The secret sauce behind Liberty Shoes being a 100% profitable brand across 6+ decades.
    • Liberty’s retail market dominance
    • How generational businesses are operated?
    • The scaling opportunities in Tier 2 & 3 India.
    • Competing with modern sneaker trends

    and much more.


    We highly recommend all the budding entrepreneurs to watch this episode to grasp the brilliance of Ayush’s powerful insights. It is also our attempt to shift a narrative that no matter how remote the business location may be, a great Idea and robust business model will always prevail.
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