• Episode 64 - Allie LeFevere, Co-founder of Obedient, the world's first Humor Branding Agency

  • Dec 11 2023
  • Duración: 59 m
  • Podcast

Episode 64 - Allie LeFevere, Co-founder of Obedient, the world's first Humor Branding Agency Por arte de portada

Episode 64 - Allie LeFevere, Co-founder of Obedient, the world's first Humor Branding Agency

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  • Resumen

  • Allie LeFevere and her co-founder/best friend, Lyndsay Sanders, have been using clever concepts and witty wordplay to grow a wide range of brands, like Blue Bunny ice cream, Native cosmetics, the LA Rams, CMT, and a slew of other organizations across myriad industries.

    We talk about why humor works, why brands are scared of it, the sweet spot that comes with knowing your niche, and how your side hustle doesn't have to be your career.

    Episode Links:
    Obedient Agency
    Brandsplaining
    Can they brand that? YouTube
    Fangasm Pod

    Find us us on Twitter, Instagram, and at The Bad Podcast dot com
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