Experience Matters, by Merkle

De: Merkle Northern Europe
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  • Resumen

  • Welcome to our tech podcast where we delve deep into captivating topics surrounding Customer Experience, Commerce, and Digital Transformation. Join us as we explore these fascinating themes and uncover valuable insights to enhance your understanding and mastery in the digital realm.
    Copyright 2024 Merkle Northern Europe
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Episodios
  • The Peak-end rule - Med Pia Sebell, Experience Director og Morten Kold, CXO & Head of Experience Design, Merkle NE

    The Peak-end rule - Med Pia Sebell, Experience Director og Morten Kold, CXO & Head of Experience Design, Merkle NE
    Aug 22 2024

    I denne episode af ”Experience Matters” tager Pia Sebell og Morten Kold dig med igennem Peak-end rule, som måske bedst kan oversættes med ”Optursreglen”. Pia er Experience Director og Morten CXO og Head of Experience Design, begge i Merkle, og sammen med vært og Chief Growth Officer, Steffen Souza, fortæller de om, hvorfor det er helt afgørende for brands at skabe mindeværdige oplevelser for kunderne.

    ”Experience Matters” er en podcastserie med åben, ærlig snak med nogle af branchens mest prominente eksperter inden for CX og digital transformation. Få fyldt viden og inspiration på tænketanken!
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    51 m
  • CX as a Growth Driver - Feat. Holden Bale, Global Head of Experience & Commerce, Merkle and dentsu

    CX as a Growth Driver - Feat. Holden Bale, Global Head of Experience & Commerce, Merkle and dentsu
    Aug 21 2024

    Join this episode of “Experience Matters” – featuring Holden Bale, Global Head of Experience & Commerce at Merkle and dentsu. Our host and Chief Growth Officer Steffen Souza, and Holden Bale dive into the importance of focusing on customers and how success and growth often come down to a great customer experience rather than product features, even in multi-billion-dollar businesses.

    “Experience Matters” is a podcast series with some of the most prominent experts in CX and digital transformation in honest conversation. Come for the insights – stay for the inspiration!
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    42 m
Liderazgo Gestión Marketing Economía
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