In this episode of The IoT Unicorn Podcast, Rene Haas, President Intellectual Property Group at Arm, discusses the development of edge devices and the 5G wave. Download Transcript Here 00:00 PETE BERNARD: Rene, thanks again for joining us here on the IoT Unicorn. I was trying to remember the last time actually we saw each other face-to-face. That's something that we do these days. I think it was Barcelona 2019 or something. It was a while ago. But again, thanks for joining us today. 00:23 RENE HAAS: You are welcome. I wasn't sure if it was CES of 2020, but... 00:28 PETE BERNARD: It could be. 00:28 RENE HAAS: Gosh, you might be right. Barcelona, 2019. My gosh, over 18 months ago. 00:32 PETE BERNARD: Yeah, that was a long time ago. Well, CES 2020 was our last... It was kind of the last hurrah for events, although going to Vegas always has its potential infection rates of all sorts of things going on there, but... Not in that case, but... Cool, yeah, no, it's good to see you again, and we've known each other for a little while and worked on some interesting projects, so it was great to have you on the show, and obviously very timely with the DevSummit coming up and some recent news that we'll talk about as well. But maybe you can give us and the listeners a little background on your journey to where you're at as President of Arm IP. 02:07 RENE HAAS: So my role at Arm is I run the IP products group. Our acronym is IPG, Intellectual Property Products Group, and that's the sales marketing development of all of our products, GPUs, CPUs, NPUs for the markets that we serve, the client market, infrastructure market, automotive autonomous and IoT. I am in the Bay Area now, but I've had a fun journey at Arm. I have spent seven years at Arm, but only a few years in the Bay Area. I was in Shanghai, China for two years, and I was in the UK for three, living in London, commuting to Cambridge. And I just came back to the Bay Area at the beginning of 2020, and... 02:50 PETE BERNARD: Are you an original California person or what's your... Where is your home base? 02:54 RENE HAAS: I'm originally from Upstate New York. Yeah, I'm, originally from Upstate New York. 02:58 PETE BERNARD: Wow, cool. 02:58 RENE HAAS: My dad was a Xerox guy, so I was a son of a Xerox guy working in... He was working in Rochester, New York, which is where I grew up. And then I came out to California in the mid-1990s, and I've been here ever since. 03:12 PETE BERNARD: I'm a New Jersey person myself, so that's something we have in common, the Tri-state area. Although Rochester is pretty far up state there. 03:21 RENE HAAS: Serious snow country. 03:22 PETE BERNARD: Serious, yes. Good, good. Excellent. So you've been at Arm for a while then, and you also spent a little bit of time at Nvidia. 03:31 RENE HAAS: I did, I did. I'm gonna pre-fetch probably your next set of questions, but before I spent... 03:37 PETE BERNARD: No pun intended. 03:38 RENE HAAS: Seven years at Arm I was with Nvidia for seven years doing a number of different roles there, but primarily in the notebook graphics space, GPUs, as well as Arm-based CPUs that went into all different types of laptops including the very first Surface that was running Windows 8 on Arm. 04:00 PETE BERNARD: Yes, those were the days. I had one of those. A lot of us up in Redmond had one of those. [chuckle] Unfortunately, not a lot of the other people had them. That was the problem. [chuckle] But, so cool. So now sort of full circle, just to touch upon that topic, Nvidia and Arm. For you, it's kind of break out the old badge, I guess... 04:20 RENE HAAS: Yeah. It's something that came live last Monday. Obviously, the rumors had been out for a number of weeks, so some people were surprised, but some people were not so surprised when it finally was announced to everyone actually last Sunday. It was supposed to be on Monday, and then we pulled it forward to Sunday. We're actually very excited about it at Arm, we think it's a really, really amazing opportunity. Nvidia is an amazing company, has done some fantastic things over the years obviously. And Arm efforts around client and data center, autonomous and such. When we think about what's going on in the next wave of computing where everything is gonna be touching something that is around artificial intelligence, I think the opportunities for the two companies to be a combined entity in this new area of computing, the opportunities are somewhat limitless. 05:17 RENE HAAS: So we're quite excited. Me, on a personal level, sometimes when these M&A things [05:21] ____ talking to the company on either side, there's a lot of questions of, "Do I know these folks? And can we really understand what their language is?" But for me, having spent equal amount of time in both places, I feel very fortunate to be in a position to be where we are on this, and it should be very exciting. And someone over there even pinged me not long after the announcement and said, "Hey, your ...
