Summary

In this episode of FinTech Fridays, Brian Vieaux interviews Stephen Cooley, the founder of Mortgage Advisor Tools. Mortgage Advisor Tools is a free resource for mortgage lenders to find new technology and services.

It serves as a search engine for lenders to discover and explore various tools and services in the mortgage industry. The platform aims to help lenders find new resources and solutions to their problems.

Brian shares his personal experience using the platform and highlights the value it brings to buyers and sellers in the industry.

Takeaways

• Mortgage Advisor Tools is a free resource for mortgage lenders to find new technology and services in the mortgage industry.
• The platform serves as a search engine for lenders to discover and explore various tools and services.
• Mortgage Advisor Tools aims to help lenders find new resources and solutions to their problems.
• The platform provides valuable information and profiles of vendors, allowing buyers to make informed decisions.
• The platform has a high user engagement rate, with users spending time exploring multiple pages.
• The future roadmap includes solidifying the target audience and finding ways to monetize the platform while maintaining a positive user experience.

Chapters

00:00 Introduction and Background

00:59 The Problem and Solution

03:01 Mortgage Advisor Tools as a Virtual Exhibit Hall

06:27 Connecting Lenders with Vendors

10:14 Helping Buyers with Intent

11:30 Future Plans for Mortgage Advisor Tools

12:54 Conclusion