Sue Kuraja is a brokerage director specializing in providing non-profit consultancy services. She focuses on aligning personal and professional goals to maximize outcomes for organizations. With her strategic guidance and personalized approach, she helps build successful and sustainable organizations that drive real-world impact. As an experienced tech researcher, journalist, and business transformation advocate, Sue was recognized as the 2021 Women in Insurance & Financial Services Woman of the Year and achieved the Financial Security Advocate badge from NAIFA.

The financial services industry is composed of diverse professionals who bring unique perspectives to the field. Each individual’s background propels the industry forward and promotes client connections. How can you champion diversity and inclusion in your services?

Financial advisor Sue Kuraja's journey is a testament to determination and resilience. As a Croatian immigrant, she had to navigate numerous systemic barriers to succeed in the financial services industry. Sue notes that by embracing cultural diversity in your work, you can build trust with customers and help them navigate language and cultural barriers. Additionally, you can reverse traditional mentor-mentee roles by supporting insights from younger generations who can foster innovation and adaptation in an evolving industry.

In this episode of Advisor Today, Chris Gandy and Suzanne Carawan sit down with brokerage director Sue Kuraja to discuss her journey to success in the financial services industry as an immigrant. Sue shares how her background as a Croatian immigrant informed her career, her involvement with WIFS and NAIFA, and women's role and empowerment in the financial services industry.