Episodios

  • From earning $35 a week to leading a thriving salon, owner of Hairport One reveals insights on consistency, leadership, Facebook ads, team growth, and scaling a hair and beauty business through lockdowns and rapid expansion. (Episode 760 - Maya Khoweiss)

    From earning $35 a week to leading a thriving salon, owner of Hairport One reveals insights on consistency, leadership, Facebook ads, team growth, and scaling a hair and beauty business through lockdowns and rapid expansion. (Episode 760 - Maya Khoweiss)
    Jan 18 2026

    In this episode of the Grow A Small Business Podcast, host Troy Trewin interviews Maya Khoweiss, owner of Hairport One Hair & Beauty, shares her journey from earning just $35 in a week to building a high-performing salon with a large, dedicated team. She talks about the power of consistency, personal growth, and stepping into the role of a true business leader. Maya explains how understanding your audience and smart use of Facebook ads helped scale her business. She also opens up about navigating COVID lockdowns, managing rapid growth, and leading through uncertainty. The episode is packed with real lessons on resilience, culture, and sustainable business growth.

    Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here.

    Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice.

    And a snapshot of the final five Grow A Small Business Questions:

    1. What do you think is the hardest thing in growing a small business?

      Maya Khoweiss shares that the hardest thing in growing a small business is building the right mindset and resilience. Showing up every day, staying consistent, and having faith in what you're building—even during tough times—is often the biggest challenge.

    2. What's your favorite business book that has helped you the most?

      Maya Khoweiss shares that her favorite business books that helped her the most are Think and Grow Rich, The E-Myth, and How to Win Friends and Influence People, as they shaped her mindset, systems thinking, and ability to build strong relationships.

    3. Are there any great podcasts or online learning resources you'd recommend to help grow a small business?

      Maya Khoweiss shares that great podcasts and learning resources she recommends are Diary of a CEO and The Queen of Confidence by Erica Kramer, which have helped her grow in leadership, confidence, and personal development.

    4. What tool or resource would you recommend to grow a small business?

      Maya Khoweiss shares that the most valuable tool to grow a small business is being crystal clear on your vision and goals, because clarity makes decision-making faster, easier, and more aligned.

    5. What advice would you give yourself on day one of starting out in business?

      Maya Khoweiss shares that the advice she would give herself on day one is to stay focused, stay consistent, and make decisions based on strong values, vision, and mission to reach success faster.

    Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights!

    Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.

    Quotable quotes from our special Grow A Small Business podcast guest:

    Success isn't one big win, it's built by showing up and staying consistent every single day — Maya Khoweiss

    Real success is having freedom while your business runs without you — Maya Khoweiss

    Clarity in your vision makes every business decision easier and faster — Maya Khoweiss
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    16 m
  • Success in Business: Building a Scalable Sports Tech Company Through Smart Pivots and Data-Driven Growth, Co-Founder of Athlete Agent — Creating the IMDb for Athletes and Turning Vision into a Profitable Platform. (Episode 759 - Ryan Rottman)

    Success in Business: Building a Scalable Sports Tech Company Through Smart Pivots and Data-Driven Growth, Co-Founder of Athlete Agent — Creating the IMDb for Athletes and Turning Vision into a Profitable Platform. (Episode 759 - Ryan Rottman)
    Jan 11 2026
    In this episode of the Grow A Small Business Podcast, host Troy Trewin interviews Ryan Rottman, Co-Founder of Athlete Agent, shares how he built a scalable sports tech platform by identifying market gaps and making smart pivots. He explains the power of data-driven decisions, focus, and customer feedback in driving sustainable growth. Ryan also discusses leadership lessons, managing teams, and adapting quickly in competitive industries. This conversation highlights how resilience and clarity turn ideas into profitable ventures. A practical story of building long-term success in business. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Ryan Rottman, the hardest thing in growing a small business is knowing when to pivot. He emphasizes listening closely to customers, recognizing early signs that something isn't working, and having the courage to change direction before wasting too much time, money, and energy on the wrong path. What's your favorite business book that has helped you the most? Ryan Rottman's favorite business book that's helped him the most is "The Lean Startup" by Eric Ries — he often says its principles of rapid testing, validated learning, and iterative growth were game-changers in how he approached building and scaling Athlete Agent. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Ryan Rottman recommends learning from practical, founder-led resources, especially podcasts like How I Built This, Masters of Scale, and The Tim Ferriss Show for real stories on growth, resilience, and decision-making, along with hands-on platforms like Y Combinator Startup School and HubSpot Academy for actionable lessons that help small businesses scale smarter. What tool or resource would you recommend to grow a small business? Ryan Rottman often points to project management and customer engagement tools as must-haves for small business growth. One he recommends is Notion — it's great for organizing ideas, goals, workflows, and team collaboration all in one place. For customer growth and marketing, he also suggests HubSpot CRM, which helps track leads, manage contacts, and automate marketing without a huge budget. Both tools are practical, scalable, and especially helpful when you're building structure and consistency in your business. What advice would you give yourself on day one of starting out in business? According to Ryan Rottman, his advice to himself on day one would be to focus intently on what customers actually need, not on your own initial vision. He would stress communicating with concise clarity to earn quicker and more meaningful responses. He recommends building a firm but fair management style by setting clear expectations from the beginning. Additionally, he advises pivoting decisively when the data shows a need, rather than delaying out of pride. Finally, he emphasizes developing a resilient mindset to withstand rejection and persevere through challenges. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: A small win in a small business feels like a huge win — Ryan Rottman Humor and self-deprecation can be the most powerful forms of marketing — Ryan Rottman Success is not just selling the business, it's waking up every day loving what you do — Ryan Rottman
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    44 m
  • From Corporate Payroll to $3M Growth: Natalee Leach of The Payroll Collective shares how she scaled fast, built a values-driven team, retained clients, avoided burnout, and turned payroll into a people-first powerhouse. (Episode 758 - Natalee Leach)

    From Corporate Payroll to $3M Growth: Natalee Leach of The Payroll Collective shares how she scaled fast, built a values-driven team, retained clients, avoided burnout, and turned payroll into a people-first powerhouse. (Episode 758 - Natalee Leach)
    Jan 4 2026
    In this episode of the Grow A Small Business Podcast, host Troy Trewin interviews Natalee Leach, founder of The Payroll Collective, shares her journey from a corporate payroll career to building a fast-growing consultancy on track for $3M in revenue. She breaks down how values-driven leadership, people-first culture, and client retention fueled rapid growth. Natalee also opens up about managing fast scaling, hiring at the right time, and the mental strain of entrepreneurship. She explains why foundations, systems, and the right team matter more than aggressive sales. A candid conversation on sustainable growth, leadership, and building a business with purpose. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Natalee Leach, the hardest thing in growing a small business is the speed of growth. Growing too fast can feel scary and overwhelming, especially with the fear that "what goes up must come down." Managing rapid scaling while keeping the business stable, sustainable, and healthy is the real challenge. What's your favorite business book that has helped you the most? Natalee Leach's favorite business book is The Diary of a CEO, which has helped her the most by offering honest, relatable insights into leadership, mindset, and personal growth, while also providing validation and practical ideas that she can apply to building and leading a successful business. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Natalee Leach recommends a few great podcasts and online resources to help grow a small business, including The Diary of a CEO for mindset and leadership insights, How I Built This for real founder stories, and Smart Passive Income for practical business strategy. She also points to MasterClass, Coursera, and LinkedIn Learning as solid hubs to level up skills in marketing, leadership, and scaling operations — all great for small business growth. What tool or resource would you recommend to grow a small business? Natalee Leach often points to Notion as one of her go-to tools for growing a small business — it's great for organizing workflows, project plans, SOPs, content calendars, client onboarding, and team collaboration all in one place. She also recommends Slack for team communication, Asana or Trello for task management, and Stripe/QuickBooks for streamlined billing and finances. These tools help keep operations smooth, teams aligned, and growth intentional. What advice would you give yourself on day one of starting out in business? According to Natalee Leach, one advice she would give herself is to book a Pilates session or schedule time for yourself in your diary from day one because the business will run over you if you do not. She emphasizes that setting these boundaries immediately is crucial for maintaining a lifestyle that offers longevity rather than constant exhaustion. This self-care allows for quality time with family and friends, ensuring you are not too tired to actually enjoy life outside of work. By prioritizing your own physical and mental strength early on, you can better power through the different phases of business growth. Ultimately, she views scheduling this personal time as a paramount habit that business owners must develop to prevent being derailed by the mental strain of leadership. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: From day dot, make sure you schedule time in your diary for yourself, because the business will run on top of you if you don't — Natalee Leach We are a values-based business that lives by a mission to drive positive change through optimizing people and payroll spaces everywhere — Natalee Leach I believe success is all about the people you work with and building a culture where everyone is heard and feels they belong — Natalee Leach
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    39 m
  • From $1,500 to a $4.2M Powerhouse: Ryan Hughes of Phil Hughes Office Solutions on Family Legacy, Scaling Smart, Valuing People, and Doing 'Cool Stuff' While Building a Thriving Business in Tasmania. (Episode 757 - Ryan Hughes)

    From $1,500 to a $4.2M Powerhouse: Ryan Hughes of Phil Hughes Office Solutions on Family Legacy, Scaling Smart, Valuing People, and Doing 'Cool Stuff' While Building a Thriving Business in Tasmania. (Episode 757 - Ryan Hughes)
    Dec 28 2025

    In this episode of the Grow A Small Business Podcast, host Troy Trewin speaks with Ryan Hughes, Director of Phil Hughes Office Solutions. They explore the remarkable journey of a family business that scaled a $1,500 investment into a $4.2 million, technology-led enterprise in Tasmania. Ryan details the pivotal move from traditional stationery to digital solutions, the counterintuitive strategy that doubled sales during COVID-19, and the core philosophies of valuing people and fostering a resilient culture. The conversation offers profound insights into navigating family business dynamics, adaptive leadership, and the pursuit of sustainable, innovative growth.

    Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here.

    Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice.

    And a snapshot of the final five Grow A Small Business Questions:

    1. What do you think is the hardest thing in growing a small business?

      Ryan Hughes shares that the hardest part of growing a small business is finding the right people and then empowering them to act like owners. He believes people are both the biggest challenge and the biggest asset in any business.

    2. What's your favorite business book that has helped you the most?

      Ryan Hughes shares that his favorite business book is "How to Win Friends and Influence People." He says his father gave it to him young, and it shaped how he deals with people and builds strong relationships.

    3. Are there any great podcasts or online learning resources you'd recommend to help grow a small business?

      Ryan Hughes shares that he listens to the Grow A Small Business Podcast, especially episodes with people he knows. For relaxation and learning, he also enjoys the Sports Bizarre podcast, which teaches surprising lessons through storytelling.

    4. What tool or resource would you recommend to grow a small business?

      Ryan Hughes shares that ChatGPT, especially the paid version, is one of the most powerful tools for small business growth. He also recommends Aqua Voice, a voice-to-text tool that speeds up emails, quotes, and documentation.

    5. What advice would you give yourself on day one of starting out in business?

      Ryan Hughes shares that he would tell his younger self to enjoy the journey more, not work nonstop, and understand that the business will bring plenty of good moments — so don't miss them by keeping your head down all the time.

    Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights!

    Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.

    Quotable quotes from our special Grow A Small Business podcast guest:

    Valuing people is the real engine behind every successful business - Ryan Hughes

    The most important sale you'll ever make is the next one - Ryan Hughes

    Success isn't about growing fast, it's about growing with purpose and balance - Ryan Hughes
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    54 m
  • From Disney to Deliver Service Now: How Vance Morris Built a High-Growth Service Empire, Mastered Customer Experience, and Scaled Multiple Home Service Businesses While Working Just 90 Minutes a Week. (Episode 756 - Vance Morris)

    From Disney to Deliver Service Now: How Vance Morris Built a High-Growth Service Empire, Mastered Customer Experience, and Scaled Multiple Home Service Businesses While Working Just 90 Minutes a Week. (Episode 756 - Vance Morris)
    Dec 21 2025

    In this episode of the Grow A Small Business Podcast, host Troy Vance Morris, the founder of Deliver Service Now institute, joins the podcast to share his journey from a decade at Disney to building and scaling multiple successful home service businesses. He talks about creating premium customer experiences, growing his companies to a point where he now works only 90 minutes a week on operations, and the strategies he uses to retain loyal clients. Vance also explains how he transitioned from employee to entrepreneur, overcame major financial challenges, and built a strong team culture. His story highlights resilience, smart marketing, and the power of systems in business growth.

    Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here.

    Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice.

    And a snapshot of the final five Grow A Small Business Questions:

    1. What do you think is the hardest thing in growing a small business?

    Vance Morris has shared that the hardest thing is simply sticking with it. Most people give up too early when they hit financial pressure, setbacks, or slow periods, but long-term success comes from pushing through those tough moments.

    2. What's your favorite business book that has helped you the most?

    Vance Morris has shared that his most valuable business book is "The Ultimate Sales Letter" by Dan Kennedy, which transformed how he approaches marketing and communication with customers.

    3. Are there any great podcasts or online learning resources you'd recommend to help grow a small business?

    Vance Morris has shared that he regularly uses MasterClass for high-level learning from experts, and finds it extremely useful for expanding mindset and gaining inspiration from top performers in different fields.

    4. What tool or resource would you recommend to grow a small business?

    Vance Morris has shared that every small business must have a CRM (Customer Relationship Management system) to track clients, marketing, and follow-ups — it becomes essential once your customer base grows.

    5. What advice would you give yourself on day one of starting out in business?

    Vance Morris has shared that he would tell himself "Don't give up." There were many moments when quitting seemed easier, but staying persistent through financial challenges is what led to long-term success.

    Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights!

    Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.

    Quotable quotes from our special Grow A Small Business podcast guest:

    Deliver an experience your competitors can't copy and your customers won't forget — Vance Morris

    You can't grow a business you're not measuring every single day — Vance Morris

    Freedom in business comes from systems, not from working more hours — Vance Morris
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    36 m
  • QFF: From Stalled Growth to Scalable Success: Mike Goldman Shares How Strong Leadership Teams Fix People Problems, Restore Momentum, Boost Profit, and Build Businesses That Run Smoothly Without Burnout or Micromanagement. (Episode 755 - Mike Goldman)

    QFF: From Stalled Growth to Scalable Success: Mike Goldman Shares How Strong Leadership Teams Fix People Problems, Restore Momentum, Boost Profit, and Build Businesses That Run Smoothly Without Burnout or Micromanagement. (Episode 755 - Mike Goldman)
    Dec 18 2025

    QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse!

    Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week.

    Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends!

    In this episode of Quick Fire Friday, host Rob Cameron interviews Mike Goldman, leadership team coach and founder of The Better Leadership Team. Mike shares why most business growth problems are actually people problems — and how strong leadership teams fix them. They discuss stalled growth, rapid scaling challenges, and how to build teams that execute without constant micromanagement. Mike breaks down practical ways leaders can set clear expectations, coach effectively, and hold people accountable. A must-listen for business owners who want sustainable growth, higher profits, and a company that runs smoothly without burnout.

    Key Takeaways for Small Business Owners:

    People problems cause most growth problems — when progress stalls, the issue is usually leadership, structure, or talent, not strategy.

    Strong leadership teams drive everything — as the leadership team performs, the rest of the business follows.

    Clear expectations prevent poor results — unclear roles, behaviors, and success metrics always lead to disappointment.

    Our hero crafts outstanding reviews following the experience of listening to our special guests. Are you the one we've been waiting for?

    Right people matter more than perfect strategy — even an average plan succeeds with the right team, while a great plan fails with the wrong one.

    Growth requires structure, not hustle — fast-growing businesses collapse without clear roles, accountability, and discipline.

    Great leaders coach, not just manage — consistent coaching and talent development turn average performers into top contributors.


    You Will Lose Some Clients — and That's Good: Raising prices naturally filters out low-value customers, making room for clients who appreciate and pay for quality.

    One action small business owners can take:

    According to Mike Goldman, one action small business owners can take is to clearly define and document specific expectations and measures of success for each team member, then align on those expectations through open conversation so accountability, performance, and growth are no longer left to assumption.

    Do you have 2 minutes every Friday? Sign up to the Weekly Leadership Email. It's free and we can help you to maximize your time.

    Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. 👇

    Quotable quotes from our special Grow A Small Business podcast guest:

    Unclear expectations always lead to unacceptable results – Mike Goldman

    As the leadership team goes so goes the rest of the company – Mike Goldman

    If leaders do not prioritize developing people they should not be surprised when growth stalls – Mike Goldman
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    18 m
  • From Filmmaker to 4,000+ Members: Bobby DeMars of Blind Barrels shares how he built a double-blind whiskey membership, scaled fast, beat industry hurdles, and created a community-driven craft spirits brand. (Episode 754 - Bobby DeMars)

    From Filmmaker to 4,000+ Members: Bobby DeMars of Blind Barrels shares how he built a double-blind whiskey membership, scaled fast, beat industry hurdles, and created a community-driven craft spirits brand. (Episode 754 - Bobby DeMars)
    Dec 15 2025
    In this episode of the Grow A Small Business Podcast, host Troy Trewin interviews Bobby DeMars, founder of Blind Barrels, shares how a simple blind whiskey tasting turned into a fast-growing membership business. He talks about scaling from a small idea to 4,000+ members with strong community and experience-driven branding. Bobby breaks down the challenges of regulations, marketing, and cash flow in the alcohol industry. He also shares mindset lessons on resilience, meditation, and long-term thinking as an entrepreneur. A real, honest conversation about growth, risk-taking, and building something meaningful from scratch. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: 1. What do you think is the hardest thing in growing a small business? Bobby DeMars believes the hardest part of growing a small business is constantly balancing present-day problems while still thinking ahead to the future, because founders are forced to solve immediate challenges without losing sight of long-term direction, and if they become too focused on today's fires, they risk drifting off course and missing what's coming next. 2. What's your favorite business book that has helped you the most? Bobby DeMars says his favorite business book is The Power of Now, explaining that while it isn't a traditional business book, it helped him the most by teaching him how to stay present, manage stress, and build resilience, which he believes is essential for handling the emotional highs and lows of growing a business. 3. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Bobby DeMars recommends a few go-to resources for growing a small business—he's a fan of the Smart Passive Income podcast for practical marketing and monetization tactics, How I Built This for storytelling and founder lessons, The Tim Ferriss Show for deep dives into productivity and mindset, and online platforms like Coursera and Udemy for skills training in everything from sales to operations. 4. What tool or resource would you recommend to grow a small business? Bobby DeMars says one of the most helpful tools for growing a small business is Notion, because it lets you centralize your workflows, plan goals, track tasks, organize content and data, and collaborate with your team all in one flexible workspace without needing a bunch of separate apps. 5. What advice would you give yourself on day one of starting out in business? Bobby DeMars says that if he could give himself advice on day one, it would be to be patient, trust the process, and not let fear or panic drive decisions, reminding himself that growth takes time, mistakes are part of the journey, and learning to understand the numbers, delegate earlier, and stay mentally resilient would save a lot of unnecessary stress along the way. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: Success is choosing to keep going even when your brain tells you to panic – Bobby DeMars Entrepreneurship is turning a thought into a thing and being grateful for every step of the journey – Bobby DeMars Meditation isn't silence, it's learning to observe your thoughts so you can stay resilient through chaos – Bobby DeMars
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    1 h y 2 m
  • QFF: Andrew Griffiths joins the Grow A Small Business Podcast to discuss his book 'Someone Has to Be the Most Expensive,' showing how premium pricing boosts business, attracts clients, and elevates owner mindset. (Episode 753 - Andrew Griffiths)

    QFF: Andrew Griffiths joins the Grow A Small Business Podcast to discuss his book 'Someone Has to Be the Most Expensive,' showing how premium pricing boosts business, attracts clients, and elevates owner mindset. (Episode 753 - Andrew Griffiths)
    Dec 11 2025

    QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse!

    Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week.

    Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends!

    In this episode of Quick Fire Friday, host Michael Denehey interviews Andrew Griffiths on the Grow A Small Business Podcast to dive into Andrew's book Someone Has to Be the Most Expensive. In this episode, they explore why embracing premium pricing can transform a business from the ground up, strengthen financial resilience, and attract higher-quality clients. Andrew shares insights on shifting from a poverty mindset, building real value beyond price, and developing the courage to charge what you're truly worth. The conversation also highlights practical steps for business owners to reposition themselves, elevate their brand, and create long-term sustainability.

    Key Takeaways for Small Business Owners:

    Stop Competing on Price: Competing as the cheapest is a race to the bottom — it attracts the wrong customers and limits growth.

    Value Is More Than Money: Customers pay for experience, expertise, reliability, energy, and creativity — not just the product.

    Premium Pricing Builds Stronger Businesses: Being the most expensive helps you attract better clients, improve financial resilience, and survive tough times.

    Our hero crafts outstanding reviews following the experience of listening to our special guests. Are you the one we've been waiting for?

    Mindset Is Everything: Breaking free from a poverty mindset and believing in your worth is essential to charging higher prices.

    Reposition Before Raising Prices: You can't "put lipstick on a wombat." Rebrand, refine services, and improve the experience before increasing prices.

    You Will Lose Some Clients — and That's Good: Raising prices naturally filters out low-value customers, making room for clients who appreciate and pay for quality.

    One action small business owners can take:

    According to Andrew Griffiths, one action small business owners can take is to courageously raise their prices to reflect their true value — starting with a clear plan, improving their offering, and confidently communicating the change to their customers.

    Do you have 2 minutes every Friday? Sign up to the Weekly Leadership Email. It's free and we can help you to maximize your time.

    Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. 👇

    Quotable quotes from our special Grow A Small Business podcast guest:

    Someone has to be the most expensive — it may as well be you — Andrew Griffiths

    If you don't charge what you're worth, you'll always work harder than you should — Andrew Griffiths

    Cheap attracts cheap; value attracts the clients you actually want — Andrew Griffiths
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    26 m