Episodios

  • 244. The Real Reason Your Consulting Pipeline Isn’t Predictable
    Nov 13 2025

    If you’ve ever felt like your pipeline is out of your control, this episode is for you.

    It’s common for independent consultants to think an unpredictable pipeline is just “how this works.” But that belief keeps them stuck in feast or famine, working with clients who underpay, don’t fully value their expertise, and leave their skills underused.

    In Episode 244, Melisa reveals what’s really going on beneath a stop-and-start pipeline and how to create consistency that lasts, no matter the market or your bandwidth.

    This episode breaks down the three root causes of pipeline unpredictability (none of which are the market, your niche, or your availability) and walks you through the Predictability Formula Melisa teaches inside her Lead Gen Sprint.

    She also challenges a common consulting mindset: waiting to work on pipeline until you need leads. That cycle is not sustainable. You’ll walk away from this episode with a clear framework to break it.

    What you will learn in this episode:

    [06:58] Why most consultants misdiagnose pipeline issues, and how those false narratives keep you from creating sustainable lead flow.
    [10:12] The three true root causes of unpredictability (hint: it’s not external, it’s operational).
    [15:22] The Predictability Formula: mindset, system, and measurement, and how to apply it in your business.
    [24:55] A quick self-check to audit how predictable your pipeline really is and how to fix the gaps.

    Tune in to Episode 244 for practical ways to build a reliable, repeatable lead generation process that runs like a system, not a hope-and-pray cycle.


    Mentioned Resources

    1) Companion Resource: The Consultant's Lead Gen Effectiveness Scorecard

    2) Full Show Notes: https://shownotes.melisaliberman.com/episode-244/

    3) Melisa’s Books, Planners & Journals: https://linktr.ee/melisaliberman

    4) Related Podcast Episode: Episode 236 – Why Your Pipeline Isn’t Filling (And It’s Not What You Think)

    5) Mentioned in this Episode:

    1) Join the waitlist for the 2026 Lead Gen Sprint

    2) OnePageCRM


    Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

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    30 m
  • 243. When You Are the Bottleneck: Overcoming Resistance in Your Consulting Business
    Nov 6 2025

    Most independent consultants think their business bottlenecks come from systems, tools, or strategy.

    But the real bottleneck is often you, and specifically, how you respond to resistance.

    In this episode, you’ll learn why resistance shows up, how it slows your growth, and a simple plan to move through it so you can scale faster and with less friction.

    Whether it’s overthinking a new offer, delaying a move into advisory work, or hesitating to raise your pricing, that internal friction isn’t a fixed limitation or missing trait. It’s a signal that you’re ready to move beyond your current comfort zone.

    Melisa shares a practical framework for noticing, normalizing, and navigating resistance so it doesn’t sabotage your results.

    If you want to stop getting in your own way and start taking clean, strategic action, this episode gives you the tools to do it.

    What you will learn in this episode:

    [03:12] Why you, not your systems, are likely the bottleneck in your consulting business
    [07:40] How resistance shows up and what it looks like day to day
    [15:26] The two root causes of resistance and how to identify them in your thinking
    [20:41] Five methods to work with resistance, not against it
    [32:15] How to implement a resistance plan so you can stop circling and start progressing

    Tune in to Episode 243 for tangible coaching tools to help you shift from bottleneck to business accelerator.

    Mentioned Resources

    1) Companion Resource: The Consultant Mindset Audit

    2) Full Show Notes: https://shownotes.melisaliberman.com/episode-243/

    3) Melisa’s Books, Planners & Journals: https://linktr.ee/melisaliberman

    4) Related Podcast Episodes: Episode 237 - Make the Most of Your Business Owner Thinking Time

    5) Mentioned in this Episode: Podcast - Huberman Lab

    Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

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    34 m
  • 242. Forming a Partnership with Another Independent Consultant with Abbie DuBois and Scott Allen
    Oct 30 2025

    Forming a partnership as an independent consultant can feel difficult and even risky. You’re used to autonomy. You’ve created your own unique way of running your business. And, you also feel lonely at times.

    Bringing someone else into your process? That can feel like a threat to your freedom, your income, or your control.

    But what if the right partnership expanded your possibilities instead of limiting them?

    In this episode, I sit down with two of my past coaching clients, Abbie DuBois and Scott Allen, who have built a mutually beneficial joint offering.

    They share how they met through this podcast (I am so honored to be part of their story) and how they organically grew from one conversation to a fully functional collaboration, without sacrificing their individual practices.

    We unpack how they brainstormed, pressure-tested their idea, went to market, and ultimately signed joint clients.

    You’ll hear how they use divide-and-conquer tactics for business development, how they structure contracts and compensation, and how they manage capacity between solo work and joint projects.

    They don’t hold anything back.

    If you’ve ever considered working with another consultant or dismissed the idea entirely, this episode will challenge your assumptions.

    What you will learn in this episode:

    [05:12] How an organic connection led to a formal partnership and why they never forced the outcome
    [08:44] Why complementary skills are the key to building a synergistic joint offer
    [13:22] How they used surveys and iterative testing to identify a viable niche (value-based care)
    [17:40] Their client acquisition approach and why they focused on building reps together first
    [23:55] How they structure contracts, fees, and incentives in a way that preserves autonomy and ownership
    [30:41] What’s next: retainer models, advisory boards, and leveraging AI for scalability

    Tune in to Episode 242 to hear the behind-the-scenes of a successful partnership model that preserves independence and accelerates growth.

    Mentioned Resources

    1) Full Show Notes: https://shownotes.melisaliberman.com/episode-242/

    2) Find Abbie DuBois: https://www.linkedin.com/in/abbie-dubois

    3) Find Scott Allen: https://www.linkedin.com/in/scott-allen-b06b6b5/

    4) Melisa’s Free Resources, Books, Planners & Journals: https://linktr.ee/melisaliberman

    5) Related Podcast Episodes: Episode 172 - Filling Your Pipeline, Landing Ideal Consulting Clients, and Turning Away Work with Abbie DuBois

    Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

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    51 m
  • 241. Stop Decision Debt: Why “Let Me Think About It” Costs You
    Oct 23 2025

    "Let me think about it."

    It sounds harmless. Strategic, even.

    But for independent consultants, that phrase can quietly erode revenue, momentum, and confidence.

    In this episode, Melisa breaks down the hidden toll of decision debt, which is the backlog of unmade choices cluttering your mental inbox. From pricing delays to lingering red-flag clients, these non-decisions drain your bandwidth and reinforce the status quo.

    Melisa walks you through the mindset traps keeping you in limbo, and shares a simple but powerful framework to clear the backlog and prevent future debt from accumulating.

    You’ll learn how to stop letting “I’ll decide later” run your business.

    What you will learn in this episode:

    [04:48] What decision debt actually is and why it quietly undermines your business.
    [08:45] The four root causes that keep consultants stuck in indecision.
    [15:20] The real cost of “I’ll think about it”, including missed revenue and lost confidence.
    [22:04] Two examples of decision debt that are likely hiding in your business right now.
    [26:13] A simple, repeatable tool to eliminate decision debt and build decisive momentum.

    Tune in to Episode 241 for a straightforward system to start making faster, cleaner decisions and stop the drag on your energy and results.

    Mentioned Resources

    1) Full Show Notes: https://shownotes.melisaliberman.com/episode-241/

    2) Melisa’s Free Resources, Books, Planners & Journals: https://linktr.ee/melisaliberman

    3) Related Podcast Episodes: Episode 164 – Thinking “I’m Behind” Is Dangerous for Your Independent Consulting Business

    Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

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    31 m
  • 240. The Path to 100k+ Quarters as a Consultant with Elizabeth Freedman
    Oct 16 2025

    What does it really take to hit a $100K quarter as an independent consultant in your first quarter out of corporate?

    In this episode, Melisa talks with her client Elizabeth Freedman, founder of E•Suite Leader, who went from zero to $100K in the first three months of her business.

    Elizabeth shares the inside story of not just what she did, but how she thought. From taming the temptation to do too much, to building a pipeline with targeted outreach (not a LinkedIn posting spree), to navigating pricing drama and client delivery overload, this is the kind of honest, detailed breakdown every consultant needs to hear.

    If you’ve ever overcomplicated your lead generation strategies, second-guessed your pricing, or tried to grow your consulting business by writing another blog post instead of making a sales call, this episode is your wake-up call.

    What you will learn in this episode:

    [05:14] Why simplicity is non-negotiable when launching your consulting business and how Elizabeth fought the urge to do too much too fast
    [09:58] How to fill your pipeline without becoming a social media content machine

    [15:40] Why B- work beats perfection, especially when it comes to business development
    [20:18] The real secret to consistent high-revenue quarters (hint: it starts in your own head)
    [25:44] How to stay out of the “consultant friend zone” and ask for the order
    [35:10] Why Q4 is the best quarter of the year, and how to sell into it instead of slowing down

    Tune in to Episode 240 for a real-life look at how to structure your consulting business for revenue, results, and long-term impact.

    Mentioned Resources

    1) Full Show Notes: https://shownotes.melisaliberman.com/episode-240/

    2) Find Elizabeth Freedman:

    • Website: https://esuiteleader.com/
    • October Executive Intensive Details: https://esuiteleader.com/impact-intro

    3) Melisa’s Free Resources, Books, Planners & Journals: https://linktr.ee/melisaliberman

    4) Related Episode: Episode 237 – Make the Most of Your Business Owner Thinking Time ️

    Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

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    52 m
  • 239. Turning Expertise into a Book: How (and Why) Consultant LeAnne Lagasse Finally Did It
    Oct 9 2025

    If you've ever said, “One day I’ll write a book,” this episode is your call to stop waiting and start writing.

    LeAnne Lagasse joins Melisa to walk through the real process of writing and launching a book as a consultant, including the parts no one talks about.

    LeAnne doesn’t sugarcoat the process. From decision fatigue to imposter syndrome to learning how to repurpose your workshop content into a compelling written format, she shares what it takes to go from idea to finished product.

    More importantly, Melisa and LeAnne dig into why a book isn’t a vanity project, it’s a strategic business asset when you give it a clear “job” to do.

    If you’ve got a book idea on your "someday" list or want to see how a consultant uses authorship to elevate demand, thought leadership, and pricing, this conversation is a must-listen.

    And, as a bonus LeAnne shares tips on how to hire an Executive Assistant and wh she engaged to help her with the book writing process and launch.

    What you will learn in this episode:

    [03:41] Why LeAnne finally decided to write her book after years of putting it off
    [10:25] The mindset shift that helped her overcome imposter syndrome and commit to authorship
    [16:30] How she used AI like ChatGPT to test reader reactions, tighten stories, and simulate feedback
    [21:55] The job she gave her book and how she aligned the publishing path to fit that goal
    [26:10] What made the process harder than she expected and how she managed the emotional challenges
    [36:40] Advice for consultants considering writing a book and the investment she believes made it possible
    [42:33] How LeAnne consistently attracts more demand than she can handle and her systems for staying top-of-mind
    [47:30] Why she hired a full-time employee (and how she finds someone who can write in her voice)

    Tune in to Episode 239 for an honest look at what it takes to write a book that not only adds credibility, but becomes a core asset in your consulting business growth strategy.

    Mentioned Resources

    1) Full Show Notes: https://shownotes.melisaliberman.com/episode-239/

    2) Find LeAnne Lagasse:

    • LinkedIn - https://www.linkedin.com/in/leannelagasse/
    • Website - https://www.leannelagasse.com/
    • Book -
      • The Congruent Leader: Build Trust, Lead with Self-Awareness, and Close the Gap Between How You See Yourself and How Others Experience You - https://www.thecongruentleaderbook.com/
      • LeAnne’s Amazon Book Team
        1. Becky (Graphic Designer): https://beckysgraphicdesign.com/
        2. Deb (Editor): https://www.radiantmedialabs.com/
        3. Vanessa (Copyeditor): https://www.vanessamayco.com/

    3) Melisa’s Free Resources, Books, Planners & Journals: https://linktr.ee/melisaliberman

    4) Related Episode: Episode 071 – Creating Compelling Consulting Offers (and more) with LeAnne Lagasse

    Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

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    56 m
  • 238. The 3-Step Formula to Land Consulting Clients in Q4
    Oct 2 2025

    Even though the year is wrapping up and vacations take over, landing consulting clients in Q4 doesn’t have to be hard.

    Q4 isn’t a write-off.

    When Q4 rolls around, many consultants either start to panic that they won’t hit their revenue goals or they ease off the gas because they’ve already met them. These approaches can cost you momentum and opportunity.

    In this episode, Melisa Liberman walks you through a simple three-part framework to help you finish the year strong:

    • Choosing what to sell that fits the season,
    • Creating a clear plan to deliver it, and
    • Fueling your work with an aligned mindset.

    You’ll hear why clients are still buying in Q4, what types of offers are easiest to land this time of year, and how to use the last few months as a launchpad into next year.

    Don’t let the calendar dictate your results. There is still time to set and achieve goals in your independent consulting business.

    What you will learn in this episode:

    [02:52] What Q4 might look for you right now

    [06:50] How to make the most of Q4
    [11:25] Developing a plan to optimize your Q4 results
    [21:19] Benefits of taking this approach
    [24:00] 3 steps to put this into action

    Tune in to Episode 238 to learn how to win consulting clients in Q4 while setting yourself up for a stronger start to 2026.

    Mentioned Resources

    1) Full Show Notes: https://shownotes.melisaliberman.com/episode-238/

    2) Melisa’s Free Resources, Books, Planners & Journals: https://linktr.ee/melisaliberman

    Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

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    25 m
  • 237. Make the Most of Your Business Owner Thinking Time
    Sep 25 2025

    Thinking Like a Business Owner Isn’t Just a Mindset. It’s a Skill.

    Most independent consultants know they should think like a business owner, but what does that actually look like day to day?

    In this episode, Melisa introduces a simple yet powerful strategy: Business Owner Thinking Time.

    You’ll learn how to move beyond reacting to tasks or relying on AI to think for you, and instead carve out time to think strategically and guide your business like a CEO.

    Melisa shares five practical ways to structure your thinking time so it generates ROI in the form of clearer strategy, smarter decisions, innovative ideas, and stronger leadership.

    You’ll also get two actionable ways to start applying this immediately, including a free 21-day challenge to help you build the habit.

    When your to-do list drives the day, your business stalls. Learn how to flip that.

    What you will learn in this episode:

    [04:50] Why thinking time is your most underutilized tool and what it reveals about your business
    [10:12] 4 ways to maximize your thinking time and stop wasting the time you do set aside
    [15:00] 5 pathways for structured thinking so you’re not just sitting with a blank page
    [25:00] The “Business Brain” Challenge and how to start a daily habit of CEO-level thinking

    Tune in to Episode 237 for practical tools to help you lead your business with intentionality, clarity, and strategy not just urgency.

    Mentioned Resources

    1) Full Show Notes: https://shownotes.melisaliberman.com/episode-237/

    2) Join the Business Brain Challenge: https://www.skool.com/business-owner-growth-lab-7405/about

    3) Melisa’s Books, Planners & Journals: https://linktr.ee/melisaliberman


    Want help achieving your consulting business goals? Melisa can help. Click here for more on coaching tailored to you as an independent consulting business owner.

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    28 m