Yes you need a website, and yes if it is optimised correctly it WILL drive leads (and therefore sales.) There are plenty of business owners who will happily boast about how they built their business without a website, but imagine how much money they left on the table!!

Don't believe me? I have Belinda Irvine back in the hot seat today to talk through how to optimise your home page (aka your digital store front) to meet your customer's needs.

Belinda shares valuable insights on creating conversion-friendly homepages, the importance of user experience, and integrating systems for accurate reporting.

Belinda also gifts us the common pitfalls she sees such as overly complex website designs and the critical role of communication in maintaining client relationships.

Belinda Irvine is a Google Ads Specialist helping business owners increase sales and revenue, making the most of marketing budgets by returning a positive ROI.

Bel offers the opportunity to get eyes through Google Ads. The more effective and driven solution than social advertising which can be clunky & costly.

If online advertising is something you have considered, Bel has kindly offered all Marketing Espresso listeners a FREE 30 min strategy call to assess Google Ads viability for your business.

DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative