Are you secretly undercharging for your handmade products or terrified to raise your prices in case sales dry up?

In this episode, Steph gets real about why so many makers struggle to charge what they’re worth.

You’ll learn how self-esteem and pricing are deeply connected, why handmade buyers want to pay more, and how undercharging keeps you stuck in burnout mode.

Steph shares real coaching insights, simple mindset shifts, and practical next steps to help you price with confidence (and stop apologising for your worth).

If you’ve ever thought, “I can’t charge that much,” this episode will help you see your products, and yourself, in a completely new light.

✨ Tune in, take notes, and get ready to charge your worth without the guilt.

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✨ Join Fix Your Socials Week – 1st to 5th December!

If your socials feel flat, quiet, or like you’re shouting into the void, come join my FREE 5-day challenge.

From 1–5 December we’ll fix your content, boost your visibility, and get your confidence back - in simple steps you can actually stick to.

You’ll learn what to post, how to get seen again, and how to turn followers into real customers… without spending hours online.

Sign up free at handmadebosses.com/fixyoursocials

Five days. Simple steps. Big results.

What if by Sunday night you could have 100 new subscribers on your list - real people who love your products and want to hear from you? In this episode, Steph walks you through her simple, no-tech, no-stress method to build your email list this weekend.

Forget funnels, websites, or overthinking every detail. You’ll learn:

✨ How to pick a freebie that your ideal customer actually wants

✨ The quickest way to create a landing page (even without a website)

✨ Where to share it so people actually sign up

✨ Why messy action beats perfect plans every time

If you’ve been stuck thinking “I’ll do it when I have time,” this episode will give you the nudge (and the plan) to finally start.

🎁 Want the step-by-step templates and walkthroughs mentioned in this episode?

Grab The Maker’s List-Building Kickstart Kit and get your first 100 subscribers in 2-3 days ➡ https://www.handmadebosses.com/offers/KM79eUH7/checkout

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✨ Join Fix Your Socials Week – 1st to 5th December!

If your socials feel flat, quiet, or like you’re shouting into the void, come join my FREE 5-day challenge.

From 1–5 December we’ll fix your content, boost your visibility, and get your confidence back - in simple steps you can actually stick to.

You’ll learn what to post, how to get seen again, and how to turn followers into real customers… without spending hours online.

Sign up free at handmadebosses.com/fixyoursocials

Five days. Simple steps. Big results.

Imagine waking up to new orders before you’ve even posted on Instagram or checked your Etsy stats. Sounds dreamy, right? That’s exactly what happens when your emails do the work while you sleep.

In this episode, Steph dives into why skipping email marketing is one of the biggest (and most common) mistakes handmade sellers make and how even a list of 100 subscribers can become a steady income stream.

You’ll learn:
💌 The simple maths behind email ROI (and how it adds up fast)
📉 Why relying only on Etsy or Instagram is risky
🌟 The hidden benefits of email marketing no one talks about
💬 Real stories from makers who built small lists and saw huge results

By the end, you’ll see exactly why email isn’t just another task - it’s your secret sales system.

🎁 Don’t forget to grab your course mentioned in this episode: The Maker's List Kickstart Kit & Course
👉 https://www.handmadebosses.com/offers/KM79eUH7/checkout

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✨ Join Fix Your Socials Week – 1st to 5th December!

If your socials feel flat, quiet, or like you’re shouting into the void, come join my FREE 5-day challenge.

From 1–5 December we’ll fix your content, boost your visibility, and get your confidence back - in simple steps you can actually stick to.

You’ll learn what to post, how to get seen again, and how to turn followers into real customers… without spending hours online.

Sign up free at handmadebosses.com/fixyoursocials

Five days. Simple steps. Big results.

What do you do when chronic illness forces you to give up the craft you love? If you’re Gillian, you reinvent everything and end up with a jewellery business as unique as the pages it’s made from. 💛

In this heartwarming and inspiring episode, Steph sits down with HBSA student Gillian, the creative mind behind Paper2Pearls, to talk about the unexpected journey from patchwork quilts to paper jewellery, the challenges of crafting with arthritis, and how she’s used the Handmade Business Success Academy to bring structure, strategy, and new energy to her handmade business.

Expect real talk about mindset, planning, SEO, and how to keep going when life throws curveballs. Whether you’re at the start of your handmade journey or deep in the pivot stage, this episode is full of gold.

You’ll hear about:
• How Gillian’s business began with origami experiments after a health diagnosis
• Why learning to plan ahead changed everything
• The challenges of marketing a super-niche product (and how she’s tackled them)
• What it’s really like to go through HBSA as a neurodivergent maker
• And… how a peanut up the nose started a lifetime of “what if” creativity 😂

This one’s a gem. You’ll leave feeling grounded, inspired, and ready to keep building.

Website - www.paper2pearls.co.uk

Newsletter https://paper2pearls.eo.page/8fywb

Etsy - www.paper2pearls.etsy.com

Facebook - https://www.facebook.com/Paper2pearlsbyGilli/

Instagram - https://www.instagram.com/Paper2pearlsbyGilli

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✨ Join Fix Your Socials Week – 1st to 5th December!

If your socials feel flat, quiet, or like you’re shouting into the void, come join my FREE 5-day challenge.

From 1–5 December we’ll fix your content, boost your visibility, and get your confidence back - in simple steps you can actually stick to.

You’ll learn what to post, how to get seen again, and how to turn followers into real customers… without spending hours online.

Sign up free at handmadebosses.com/fixyoursocials

Five days. Simple steps. Big results.

Ever wondered if the Handmade Business Success Academy actually works?

In this episode, you’ll hear straight from HBSA students who’ve gone from stuck, overwhelmed, and doubting themselves - to confident, consistent handmade business owners.

They share how the Academy helped them:

💡 Find focus and stop “throwing spaghetti at the wall”

📈 Boost conversion rates and sales (some hit 2,000+ Etsy orders!)

💬 Build real confidence in marketing and SEO

🤝 Join a supportive community that keeps them going when business feels tough

If you’ve ever thought, “Could that really be me?” - this episode will give you the proof (and goosebumps) that it absolutely can.

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✨ Join Fix Your Socials Week – 1st to 5th December!

If your socials feel flat, quiet, or like you’re shouting into the void, come join my FREE 5-day challenge.

From 1–5 December we’ll fix your content, boost your visibility, and get your confidence back - in simple steps you can actually stick to.

You’ll learn what to post, how to get seen again, and how to turn followers into real customers… without spending hours online.

Sign up free at handmadebosses.com/fixyoursocials

Five days. Simple steps. Big results.

Think slow sales mean you need to add more products? Think again.

In this episode, I’m busting one of the biggest myths in the handmade world: that more listings = more sales. Spoiler alert - it’s not about quantity. It’s about quality, clarity, and conversion.

We’ll talk about:
✅ Why uploading random new products could actually be hurting your shop
✅ The real reason Etsy rewards certain listings (hint: it’s not how many you have)
✅ What to do instead: smarter product variations, giftable bundles, and clarity around your niche
✅ Real-life examples of handmade sellers who scaled down to grow up

Whether you’re stuck in a sales slump or constantly churning out new designs hoping something will “take off”, this episode will help you shift your focus to what actually moves the needle.

🎯 ACTION STEP:
Instead of creating something brand new this week, take your top-selling product and make one thoughtful variation - a new colour, size, or giftable version. That’s how you build momentum without the burnout.

FREEBIE: The “More Listings” Myth Fix Worksheet

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✨ Join Fix Your Socials Week – 1st to 5th December!

If your socials feel flat, quiet, or like you’re shouting into the void, come join my FREE 5-day challenge.

From 1–5 December we’ll fix your content, boost your visibility, and get your confidence back - in simple steps you can actually stick to.

You’ll learn what to post, how to get seen again, and how to turn followers into real customers… without spending hours online.

Sign up free at handmadebosses.com/fixyoursocials

Five days. Simple steps. Big results.

Are you working harder than ever, but your sales graph just… won’t budge? 😩
You’re not lazy. You’re not failing.
You might just be stuck in what I call the Plateau of Busywork and it happens to almost every handmade seller at some point.

In this episode, I’ll walk you through how to:
⚠ Spot the 3 most common plateau signs
📉 Understand why your to-do list isn’t growing your business
🧠 Make small, strategic shifts that lead to actual progress
✨ AND stop wasting time on things that feel productive, but don’t move the needle

We’ll cover:
1️⃣ Why “doing more” isn’t the answer
2️⃣ How to focus your energy on what actually converts
3️⃣ The real reason your shop’s stuck and how to get unstuck fast

You’ll hear real-life examples from sellers who were posting daily, making products constantly, or jumping platforms… but still not growing and what changed it all.

💥 Whether you’re in full-on burnout or just feeling stagnant, this episode will give you clarity and confidence on what to fix next.

Plus: I’ll give you a simple homework task to separate busywork from growth work (so you can stop doing the stuff that’s draining your energy).

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✨ Join Fix Your Socials Week – 1st to 5th December!

If your socials feel flat, quiet, or like you’re shouting into the void, come join my FREE 5-day challenge.

From 1–5 December we’ll fix your content, boost your visibility, and get your confidence back - in simple steps you can actually stick to.

You’ll learn what to post, how to get seen again, and how to turn followers into real customers… without spending hours online.

Sign up free at handmadebosses.com/fixyoursocials

Five days. Simple steps. Big results.

Etsy just dropped a whole bunch of updates for 2025 and if you’re feeling a bit lost in the jargon, don’t panic. I’ve got you. 💛

In this episode, I’m breaking it all down plain and simple:
→ What’s actually changed
→ What you need to know as a handmade seller
→ And which updates will genuinely help you save time, reduce stress, and grow your shop this holiday season 🎄

From AI listing tools and post-purchase automation to real-time keyword insights and a totally redesigned dashboard, this is the update episode that helps you take action - without the overwhelm.

We’ll chat through:
✔️ The 3 big themes of Etsy’s 2025 updates
✔️ Time-saving features you might be missing
✔️ Smart ways to boost visibility and connect with more buyers
✔️ Why your Shop Manager is now way more than a to-do list
✔️ How to turn Etsy’s tools into actual growth this quarter

If you want to finish this year strong, without burning out, this episode is your guide.

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✨ Join Fix Your Socials Week – 1st to 5th December!

If your socials feel flat, quiet, or like you’re shouting into the void, come join my FREE 5-day challenge.

From 1–5 December we’ll fix your content, boost your visibility, and get your confidence back - in simple steps you can actually stick to.

You’ll learn what to post, how to get seen again, and how to turn followers into real customers… without spending hours online.

Sign up free at handmadebosses.com/fixyoursocials

Five days. Simple steps. Big results.