Are you struggling with the nagging question of whether you've chosen the right niche? In this episode, I explore the complexities of niche selection and dispel the myth that there's a "right" or "wrong" choice. Drawing from personal experience and client stories, I reveal why black-and-white thinking can be a major hindrance to business growth.

You'll learn how to shift your mindset to see all decisions as steps towards success, and how to fine-tune your messaging to attract your ideal clients. Let's eliminate the unnecessary stress of niche selection and focus on what truly drives success in your business.

Key Takeaways:

• Learn how to shift your mindset to see all decisions as steps towards success.
• Discover how to fine-tune your messaging to better resonate with your ideal clients.
• Recognize that issues in your business are often more about messaging and marketing than niche selection.
• Gain insights on how to handle growth phases and the accompanying doubts and insecurities.

Apple Podcast | Spotify

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About the Host

Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, practitioners, and professionals who desire to help more people with their unique expertise.

Kinsey's mission is to help women transform their unique brilliance into a profitable coaching business where they can experience true time and financial freedom while changing the world one human at a time.