If you could spend 45 minutes with a writing coach who’s helped hundreds of people write books, how would that transform your writing process? How much time and energy would you save if you put her advice into practice?

That’s what this episode is all about.

After grad school, Ally Fallon quit her job to write full-time. She gave herself 6 months to write her first book. 3 years later, she published it. Despite the success of her first book, she quickly realized that earning a living off writing is hard, so she started coaching other writers who were on a similar journey.

Ally’s coaching business has grown and now operates under the name, Write Your Story. She’s published 13 books of her own and helped countless others get their story onto the page.

She breaks down the fundamentals of good writing一things like:

• How to write an opening line that hooks readers

• Why every book must be about one thing, and how to identify what that thing is

• Why the most interesting thing you have to say is usually the thing you’re afraid to say

This conversation will remind you: your story matters. Self-doubt and insecurity try to sabotage all of us, but thanks to Ally’s wisdom and encouragement, you can write your story well.

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