In this inaugural episode of the Unfiltered Nonprofit Podcast, we welcome Tracy Folkes Hanson, President and CEO of the Canadian Society of Association Executives (CSAE). Tracy, a visionary leader with extensive experience in both the private and nonprofit sectors, shares her journey from a marketing communications background to her current role in nonprofit leadership. Her diverse career path includes roles at MasterCard International and the Ontario Chamber of Commerce before taking the helm at CSAE in 2017.

We dive into Tracy's leadership experiences, the challenges of transitioning from corporate to nonprofit sectors, and the importance of maintaining corporate culture in a virtual environment. Tracy discusses CSAE's adaptation to virtual operations amid the COVID-19 pandemic and the innovative strategies they have implemented to foster collaboration and inclusivity. She also highlights a new policy at CSAE allowing employees to swap statutory holidays for ones of personal significance, reflecting the organization's commitment to diversity and inclusion.

Listen to gain valuable insights into effective nonprofit leadership and the significance of creating a supportive work culture. Tracy’s emphasis on embracing change, recognizing the importance of mental health, and leveraging technology to maintain team cohesion in a virtual setting provides practical takeaways for leaders in the nonprofit sector. This episode is a must-listen for anyone looking to enhance their leadership skills and drive positive organizational change.

Connect with Tracy on LinkedIn: https://www.linkedin.com/in/tracyfolkeshanson/

Learn more about CSAE Here: https://csae.com/