Welcome to The Will To Win, where emerging entrepreneurs come to learn the best tips, strategies, and techniques to unlock their potential and become more successful. I'm your host, Steve Scarnie, and each week I bring on incredible guests who share their unique stories, knowledge, wisdom, and insights about bridging the gap between failure and success to live a life of greatness. In Episode 11, we dive into the power of branding with David Goldstein, also known as Dave Gold. As a digital nomad and personal brand consultant, Dave helps entrepreneurs elevate their personal brands to magnetically attract their ideal clientele and community. He emphasizes the importance of doing inner work, self-acceptance, and surrender to build a fulfilling and magnetic brand. Throughout the episode, Dave shares valuable insights on becoming self-aware, regulating the nervous system through breathwork, and making conscious decisions to change. Even making reference to NBA Superstar Luka Doncic's step back jump shot as a metaphor for change. He then goes on to further highlight the significance of pattern interrupts & transitioning to new environments to foster growth and transformation. Dave also provides actionable advice on conscious branding, including identifying unique selling propositions, creating magnetic market messages, and the importance of maintaining consistency and producing meaningful content to increase your exposure and attract your ideal clients.