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In this episode of the Wisepreneurs Podcast, host Nigel Rawlins chats with Leanne Shelton, a ten-year veteran copywriter and content marketer who has transitioned into AI training. Based in Sydney, Australia, Leanne shares her shift from traditional copywriting to founding Human Edge AI Training, a company that helps businesses integrate AI while preserving the crucial human touch. The discussion explores AI’s growing impact on the creative industry, the significance of prompt engineering, and the challenge of balancing technology with human-centric values. Leanne offers invaluable advice for professionals adapting to the evolving AI landscape, highlighting the importance of continuous learning and strategic thinking.

Key Themes:

• The transition from copywriting to AI training
• The importance of balancing AI with human elements
• Overcoming the fear of AI in the workplace
• The role of prompt engineering in content creation
• The future of copywriting in the age of AI

Mentions:

• Human Edge AI Training
• ChatGPT and other generative AI tools
• Prompt engineering techniques
• AI DIY Club for practical, hands-on AI learning
• Microsoft Copilot for secure AI integration

Contact Details:

• LinkedIn: Leanne Shelton on LinkedIn
• Website: Human Edge AI

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