Episodios

  • Real-Time Protection Against AI-Driven Account Takeover Fraud | A Brand Highlight Conversation with Israel Mazin, Co-Founder and CEO of Memcyco

    Real-Time Protection Against AI-Driven Account Takeover Fraud | A Brand Highlight Conversation with Israel Mazin, Co-Founder and CEO of Memcyco
    Jan 8 2026

    As AI makes it easier for attackers to launch account takeover campaigns at scale, organizations face mounting pressure to protect their customers and their brand. Israel Mazin, Co-Founder and CEO of Memcyco, joins the conversation to discuss how real-time detection and protection capabilities are changing the game.

    Memcyco is built on four products within a unified platform, each designed to detect and block both traditional and AI-driven attacks in real time. Unlike reactive threat intelligence solutions, Memcyco identifies victims as they interact with fake sites, provides detailed attacker data, and even deploys credential deception to neutralize stolen information before it can be used.

    With an agentless deployment that takes just minutes to implement, Memcyco delivers more than 10x ROI for customers across financial services, retail, airlines, logistics, and hospitality. The company has achieved nearly 300% year-over-year growth, serving organizations across North America, Latin America, Europe, and beyond.

    This is a Brand Highlight. A Brand Highlight is a ~5 minute introductory conversation designed to put a spotlight on the guest and their company. Learn more: https://www.studioc60.com/creation#highlight

    GUEST

    Israel Mazin, Co-Founder and CEO of Memcyco
    On LinkedIn: https://www.linkedin.com/in/israel-mazin-62215b/

    RESOURCES

    Memcyco: https://www.memcyco.com/

    Are you interested in telling your story?
    ▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full
    ▶︎ Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight
    ▶︎ Brand Highlight Story: https://www.studioc60.com/content-creation#highlight

    KEYWORDS

    Israel Mazin, Memcyco, Sean Martin, brand story, brand marketing, marketing podcast, brand highlight, account takeover, ATO fraud, digital impersonation, phishing protection, real-time fraud detection, credential deception, website spoofing, AI-driven attacks, fraud prevention platform, agentless security


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    6 m
  • CES 2026: Why NVIDIA's Jensen Huang Won IEEE Medal of Honor | A Conversation with Mary Ellen Randall, IEEE's 2026 President and CEO | Redefining Society and Technology with Marco Ciappelli

    CES 2026: Why NVIDIA's Jensen Huang Won IEEE Medal of Honor | A Conversation with Mary Ellen Randall, IEEE's 2026 President and CEO | Redefining Society and Technology with Marco Ciappelli
    Jan 8 2026

    Jensen Huang Just Won IEEE's Highest Honor. The Reason Tells Us Everything About Where Tech Is Headed.

    IEEE announced Jensen Huang as its 2026 Medal of Honor recipient at CES this week. The NVIDIA founder joins a lineage stretching back to 1917—over a century of recognizing people who didn't just advance technology, but advanced humanity through technology.

    That distinction matters more than ever.

    I spoke with Mary Ellen Randall, IEEE's 2026 President and CEO, from the floor of CES Las Vegas. The timing felt significant. Here we are, surrounded by the latest gadgets and AI demonstrations, having a conversation about something deeper: what all this technology is actually for.

    IEEE isn't a small operation. It's the world's largest technical professional society—500,000 members across 190 countries, 38 technical societies, and 142 years of history that traces back to when the telegraph was connecting continents and electricity was the revolutionary new thing. Back then, engineers gathered to exchange ideas, challenge each other's thinking, and push innovation forward responsibly.

    The methods have evolved. The mission hasn't.

    "We're dedicated to advancing technology for the benefit of humanity," Randall told me. Not advancing technology for its own sake. Not for quarterly earnings. For humanity. It sounds like a slogan until you realize it's been their operating principle since before radio existed.

    What struck me was her framing of this moment. Randall sees parallels to the Renaissance—painters working with sculptors, sharing ideas with scientists, cross-pollinating across disciplines to create explosive growth. "I believe we're in another time like that," she said. "And IEEE plays a crucial role because we are the way to get together and exchange ideas on a very rapid scale."

    The Jensen Huang selection reflects this philosophy. Yes, NVIDIA built the hardware that powers AI. But the Medal of Honor citation focuses on something broader—the entire ecosystem NVIDIA created that enables AI advancement across healthcare, autonomous systems, drug discovery, and beyond. It's not just about chips. It's about what the chips make possible.

    That ecosystem thinking matters when AI is moving faster than our ethical frameworks can keep pace. IEEE is developing standards to address bias in AI models. They've created certification programs for ethical AI development. They even have standards for protecting young people online—work that doesn't make headlines but shapes the digital environment we all inhabit.

    "Technology is a double-edged sword," Randall acknowledged. "But we've worked very hard to move it forward in a very responsible and ethical way."

    What does responsible look like when everything is accelerating? IEEE's answer involves convening experts to challenge each other, peer-reviewing research to maintain trust, and developing standards that create guardrails without killing innovation. It's the slow, unglamorous work that lets the exciting breakthroughs happen safely.

    The organization includes 189,000 student members—the next generation of engineers who will inherit both the tools and the responsibilities we're creating now. "Engineering with purpose" is the phrase Randall kept returning to. People don't join IEEE just for career advancement. They join because they want to do good.

    I asked about the future. Her answer circled back to history: the Renaissance happened when different disciplines intersected and people exchanged ideas freely. We have better tools for that now—virtual conferences, global collaboration, instant communication. The question is whether we use them wisely.

    We live in a Hybrid Analog Digital Society where the choices engineers make today ripple through everything tomorrow. Organizations like IEEE exist to ensure those choices serve humanity, not just shareholder returns.

    Jensen Huang's Medal of Honor isn't just recognition of past achievement. It's a statement about what kind of innovation matters.

    Subscribe to the Redefining Society and Technology podcast. Stay curious. Stay human.

    My Newsletter?
    Yes, of course, it is here: https://www.linkedin.com/newsletters/7079849705156870144/

    Marco Ciappelli: https://www.marcociappelli.com/


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    25 m
  • Identity, Access, and the Rise of Synthetic Identities | A Brand Highlight Conversation with Denny LeCompte, CEO and Co-Founder of Portnox

    Identity, Access, and the Rise of Synthetic Identities | A Brand Highlight Conversation with Denny LeCompte, CEO and Co-Founder of Portnox
    Jan 8 2026

    In this Brand Highlight, we talk with Denny LeCompte, CEO and Co-Founder of Portnox, about how identity and access control are changing as AI-driven agents and synthetic identities become active participants inside enterprise environments.

    Passwords still sit at the root of many security failures, which is why the conversation starts with the fundamentals: controlling who can access data, from where, and under what device and policy conditions. Certificate-based authentication emerges as a practical way to reduce password dependency while keeping enforcement tied to managed devices and policy compliance.

    The discussion then shifts to what is changing for security leaders. CISOs may feel more confident managing traditional cyber threats, but uncertainty rises quickly when AI-generated and non-human identities enter the picture. Agentic AI turns automation into an entity that touches networks and applications, making access control a first-order requirement rather than an afterthought.

    A clear theme emerges throughout the conversation: synthetic identities are not hypothetical. They appear anywhere autonomous agents require permissions to act, from software development to workflow automation. Applying the same discipline used for human identities, including least privilege, scope limitation, and policy enforcement, becomes essential to maintaining control as AI adoption accelerates.

    Note: This story contains promotional content. Learn more.

    Guest
    Denny LeCompte, CEO and Co-Founder of Portnox
    https://www.linkedin.com/in/dennylecompte/

    Resources
    Learn more about Portnox: https://www.portnox.com/

    Are you interested in telling your story?
    Full Length Brand Story: https://www.studioc60.com/content-creation#full
    Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight
    Brand Highlight Story: https://www.studioc60.com/content-creation#highlight

    Keywords: sean martin, denny lecompte, portnox, identity, access, zero trust, passwordless, certificates, agentic ai, synthetic identities, brand story, brand marketing, marketing podcast


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    6 m
  • It Fractured, Then Rebuilt Itself: The CISO Role Changed More in Five Years Than Ever Before, Setting the Stage for 2026 | A Musing On the Future of Cybersecurity with Sean Martin and TAPE9 | Read by TAPE9

    It Fractured, Then Rebuilt Itself: The CISO Role Changed More in Five Years Than Ever Before, Setting the Stage for 2026 | A Musing On the Future of Cybersecurity with Sean Martin and TAPE9 | Read by TAPE9
    Jan 3 2026
    Across dozens of conversations centered on the CISO experience, one reality keeps surfacing: the role no longer exists to protect systems in isolation. It exists to protect the business itself.Today’s CISO operates at the intersection of operational risk, executive decision-making, and organizational trust. The responsibility is not just to identify threats, but to help leadership understand which risks matter, when they matter, and why they deserve attention. This shift changes what success looks like. It also changes how pressure is felt.During the early years of this transition, CISOs carry accountability without authority. They are expected to influence outcomes without always having control over budgets, priorities, or timelines. That tension forces a new skill set to the forefront. Technical knowledge is assumed. The differentiator becomes communication, translation, and relationship-building across the business.As organizations mature, the conversation evolves again. Security stops being framed around individual threats and starts being framed as an operational discipline. CISOs focus on prioritization, tradeoffs, and clarity rather than coverage for everything. This requires judgment more than tooling.The role also becomes deeply human. Fear shows up quietly. Fear of pushing too hard. Fear of slowing the business. Fear of being seen as the blocker. CISOs who succeed do not eliminate that fear. They learn how to manage it while building credibility with executive peers.AI enters the picture not as a replacement, but as a force multiplier. Automation supports scale, but judgment remains human. Security programs increasingly deny by default and permit intentionally, which demands a deep understanding of how the business actually works. That understanding cannot be automated.What emerges is a clearer definition of modern security leadership. The CISO is no longer a gatekeeper. This is a risk advisor, a translator, and a strategist who helps the organization focus its limited resources where they matter most.The role has not become easier. It has become more meaningful.Read the full article: TBA________This story represents the results of an interactive collaboration between Human Cognition and Artificial Intelligence.Enjoy, think, share with others, and subscribe to "The Future of Cybersecurity" newsletter on LinkedIn: https://itspm.ag/future-of-cybersecuritySincerely, Sean Martin and TAPE9________Sean Martin is a life-long musician and the host of the Music Evolves Podcast; a career technologist, cybersecurity professional, and host of the Redefining CyberSecurity Podcast; and is also the co-host of the On Location Event Coverage Podcast. These shows are all part of ITSPmagazine—which he co-founded with his good friend Marco Ciappelli, to explore and discuss topics at The Intersection of Technology, Cybersecurity, and Society.™️Would you like Sean to work with you on a topic/series to help you tell your story? Visit his services page to learn more: https://www.seanmartin.com/servicesWant to connect with Sean and Marco On Location at an event or conference near you? See where they will be next: https://www.itspmagazine.com/on-locationTo learn more about Sean, visit his personal website.Keywords: sean martin, marco ciappelli, steve katz, tim brown, jessica robinson, rob allen, rohit ghai, rich seiersen, steven j speer, chris pierson, mark lambert, jim manico, robin bylenga, redefining cybersecurity, cybersecurity podcast, redefining cybersecurity podcast, ciso, risk, leadership, ai, resilience, strategy Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    16 m
  • Music, Meaning, and the Business of Being Heard: Why Authentic Music Travels Further Than Trends | A Conversation with Chris SD | Music Evolves with Sean Martin

    Music, Meaning, and the Business of Being Heard: Why Authentic Music Travels Further Than Trends | A Conversation with Chris SD | Music Evolves with Sean Martin
    Jan 3 2026
    Show NotesMusic placement has quietly become one of the most powerful engines shaping how audiences discover new artists. In this episode of Music Evolves, host Sean Martin speaks with Chris SD, music producer and founder focused on connecting independent songwriters with film, television, and media opportunities, about how music moves from personal creation into shared cultural moments.The conversation centers on sync licensing not as a shortcut, but as a parallel creative economy. Chris SD explains that music supervisors, the professionals responsible for sourcing music for screen, are not looking for imitation or trend chasing. They are listening for authenticity. Songs that already exist, written without a brief or a pitch in mind, often resonate more deeply because they carry emotional truth rather than calculated intent.Why Indie Music Wins Screen TimeIndependent artists play a critical role in modern film and television. Budget realities often make major label catalogs impractical, while independent creators offer flexibility, ownership clarity, and creative alignment. This shifts the opportunity structure. Artists who control their masters and publishing are easier to work with and faster to license, which matters in production schedules driven by speed.Exposure matters as much as payment. A single placement can introduce an artist to millions of viewers in a context that builds emotional association rather than passive listening. That connection often leads to discovery, touring opportunities, and long-term audience growth.Technology as a Tool, Not the AuthorThe episode also addresses the growing conversation around AI in music creation. Chris SD draws a clear distinction between technology as a production aid and technology as a replacement for human authorship. Current legal frameworks and copyright realities prevent fully AI-generated music from being licensed for film and television. More importantly, the emotional nuance required for storytelling still depends on human experience.The message is consistent throughout the discussion. Music that endures is not built on novelty or automation alone. It survives because it reflects something real. Sync licensing rewards that honesty rather than undermines it.For artists navigating visibility, rights, and sustainability, this conversation reframes placement not as selling out, but as participation in a larger storytelling ecosystem.GuestChris SD, Musician, Producer, and Founder of Sync Songwriter | On LinkedIn: https://www.linkedin.com/in/chris-sd/HostSean Martin, Co-Founder at ITSPmagazine, Studio C60, and Host of Redefining CyberSecurity Podcast & Music Evolves Podcast | Website: https://www.seanmartin.com/ResourcesAttend The Sync Songwriter Music Supervisor Panel: https://www.syncsongwriterprograms.com/a/2148209544/Z3BHNXLzMore From Sean MartinMore from Music Evolves: https://www.seanmartin.com/music-evolves-podcastMusic Evolves on YouTube: https://www.youtube.com/playlist?list=PLnYu0psdcllTRJ5du7hFDXjiugu-uNPtWMusic Evolves: Sonic Frontiers Newsletter | https://www.linkedin.com/newsletters/7290890771828719616/Line of Sight Newsletter | https://www.linkedin.com/newsletters/7400591548452667392/ITSPmagazine YouTube Channel: https://www.youtube.com/@itspmagazineBe sure to share and subscribe!Keywordssean martin, chris sd, sync, licensing, music, film, television, independent, supervisors, creativity, art, artist, musician, music evolves, music podcast, music and technology podcast Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    41 m
  • Five Patterns From 152 Episodes That Reshaped How I Think About Security, Technology, and Work Heading into 2026 | A Musing On the Future of Cybersecurity with Sean Martin and TAPE9 | Read by TAPE9

    Five Patterns From 152 Episodes That Reshaped How I Think About Security, Technology, and Work Heading into 2026 | A Musing On the Future of Cybersecurity with Sean Martin and TAPE9 | Read by TAPE9
    Jan 1 2026
    Across 152 conversations this year, a set of recurring patterns kept surfacing, regardless of whether the discussion focused on application security, software supply chain risk, AI systems, or creative work. The industries varied. The roles varied. The challenges did not.One theme rises above the rest: visibility remains the foundation of everything else, yet organizations continue to accept blind spots as normal. Asset inventories are incomplete. Build systems are poorly understood. Dependencies change faster than teams can track them. The issue is not a lack of tools. It is a willingness to tolerate uncertainty because discovery feels hard or disruptive.Another pattern is equally consistent. Integration matters more than novelty. New features, including AI-driven ones, sound compelling until they fail to connect with what teams already rely on. Security programs fracture when tools operate in isolation. Coverage looks strong on paper while gaps quietly expand in practice. When tools fail to integrate into existing environments, they create complexity instead of reducing risk.Security also continues to struggle with how it shows up in daily work. Programs succeed when security is embedded into workflows, automated where possible, and invisible until it matters. They fail when security acts as a gate that arrives after decisions are already made. Teams either adopt security naturally or route around it entirely. There is no neutral middle ground.Context repeatedly separates effective leadership from noise. Risk only becomes meaningful when it is framed in terms of business operations, delivery speed, and real tradeoffs. Leaders who understand how the business actually functions communicate risk clearly and make better decisions under pressure.Finally, creativity remains undervalued in security conversations. Automation should remove repetitive tasks so people can focus on judgment, problem solving, and design. The same mindset that produces elegant guitars, photographs, or products applies directly to building resilient security programs.These five patterns are not independent ideas. Together, they describe a shift toward security that is visible, integrated, contextual, workflow-driven, and human-centered.Read the full article: https://www.linkedin.com/pulse/five-patterns-from-152-podcast-episodes-2025-changed-i-martin-cissp-st1ge________This story represents the results of an interactive collaboration between Human Cognition and Artificial Intelligence.Enjoy, think, share with others, and subscribe to "The Future of Cybersecurity" newsletter on LinkedIn: https://itspm.ag/future-of-cybersecuritySincerely, Sean Martin and TAPE9________Sean Martin is a life-long musician and the host of the Music Evolves Podcast; a career technologist, cybersecurity professional, and host of the Redefining CyberSecurity Podcast; and is also the co-host of the On Location Event Coverage Podcast. These shows are all part of ITSPmagazine—which he co-founded with his good friend Marco Ciappelli, to explore and discuss topics at The Intersection of Technology, Cybersecurity, and Society.™️Would you like Sean to work with you on a topic/series to help you tell your story? Visit his services page to learn more: https://www.seanmartin.com/servicesWant to connect with Sean and Marco On Location at an event or conference near you? See where they will be next: https://www.itspmagazine.com/on-locationTo learn more about Sean, visit his personal website. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    13 m
  • Building Visibility, Community, and Momentum for Women in Music | A Conversation with Laura Whitmore, Founder of The Women’s International Music Network | The NAMM Show 2026 Event Coverage | Music Evolves with Sean Martin

    Building Visibility, Community, and Momentum for Women in Music | A Conversation with Laura Whitmore, Founder of The Women’s International Music Network | The NAMM Show 2026 Event Coverage | Music Evolves with Sean Martin
    Dec 30 2025
    Show NotesMusic careers are often discussed through the lens of performance, technology, or commercial success. Less visible is the connective tissue that sustains those careers: community, advocacy, and long-term support systems. In this episode of Music Evolves: Sonic Frontiers, the conversation centers on how structured networks and intentional recognition shape opportunity across the music industry.Laura Whitmore, Founder of The Women’s International Music Network and Senior Vice President of Marketing at Positive Grid, shares how the organization was created to address a simple but persistent issue: women working across music often operate in parallel, rarely connected despite facing similar challenges. The network focuses on bridging that gap by creating shared spaces for visibility, mentorship, and collaboration across roles including artists, executives, engineers, marketers, and legal professionals.A central anchor of that effort is the She Rocks Awards, now in its fourteenth year. The awards, taking place during The NAMM Show 2026, highlight women contributing across all layers of the industry, not only those on stage. The emphasis is on storytelling and presence, giving space for honorees to speak openly about career paths, obstacles, and resilience. That visibility has a ripple effect, normalizing leadership diversity and encouraging others to see themselves as part of the industry’s future.The discussion also addresses how technology fits into this ecosystem. From AI-assisted music tools to digital platforms that broaden access, innovation plays a role when it amplifies creativity rather than replacing it. The focus remains on preserving human expression while using technology to remove friction and expand reach.Another recurring theme is generational continuity. Younger creators and professionals bring new perspectives on consumption, creation, and community. Engaging them early, listening closely, and building inclusive pathways ensures the industry remains relevant and sustainable.This episode frames music not only as art or business, but as a shared cultural system. Networks like this one reinforce that progress does not happen automatically. It is built through intentional connection, recognition, and sustained effort.GuestLaura Whitmore, Founder of The Women’s International Music Network and Senior Vice President of Marketing at Positive Grid | On LinkedIn: https://www.linkedin.com/in/laurabwhitmore/HostSean Martin, Co-Founder at ITSPmagazine, Studio C60, and Host of Redefining CyberSecurity Podcast & Music Evolves Podcast | Website: https://www.seanmartin.com/ResourcesThe Women's International Music Network: https://thewimn.com/2026 She Rocks Awards: https://sherocksawards.com/The NAMM Show 2026 is taking place from January 20-24, 2026 | Anaheim Convention Center • Southern California — Coverage provided by ITSPmagazine — Follow our coverage: https://www.itspmagazine.com/cybersecurity-technology-society-events/the-namm-show-2026The NAMM Show 2026: https://www.namm.org/thenammshow/attendMusic Evolves: Sonic Frontiers Newsletter | https://www.linkedin.com/newsletters/7290890771828719616/Keywordssean martin, laura whitmore, women’s international music network, she rocks awards, positive grid, namm, music advocacy, music marketing, women in music, music leadership, music, creativity, art, artist, musician, music evolves, music podcast, music and technology podcastMore From Sean MartinMore from Music Evolves: https://www.seanmartin.com/music-evolves-podcastMusic Evolves on YouTube: https://www.youtube.com/playlist?list=PLnYu0psdcllTRJ5du7hFDXjiugu-uNPtWMusic Evolves: Sonic Frontiers Newsletter | https://www.linkedin.com/newsletters/7290890771828719616/On Location with Sean and Marco: https://www.itspmagazine.com/on-locationITSPmagazine YouTube Channel: https://www.youtube.com/@itspmagazineBe sure to share and subscribe! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    34 m
  • When AI Guesses and Security Pays: Choosing the Right Model for the Right Security Decision | A Brand Story Highlight Conversation with Michael Roytman, CTO of Empirical Security

    When AI Guesses and Security Pays: Choosing the Right Model for the Right Security Decision | A Brand Story Highlight Conversation with Michael Roytman, CTO of Empirical Security
    Dec 30 2025

    In this Brand Highlight, we talk with Michael Roytman, CTO of Empirical Security, about a problem many security teams quietly struggle with: using general purpose AI tools for decisions that demand precision, forecasting, and accountability.

    Michael explains why large language models are often misapplied in security programs. LLMs excel at summarization, classification, and pattern extraction, but they are not designed to predict future outcomes like exploitation likelihood or operational risk. Treating them as universal problem solvers creates confidence gaps, not clarity.

    At Empirical, the focus is on preventative security through purpose built modeling. That means probabilistic forecasting, enterprise specific risk models, and continuous retraining using real telemetry from security operations. Instead of relying on a single model or generic scoring system, Empirical applies ensembles of models tuned to specific tasks, from vulnerability exploitation probability to identifying malicious code patterns.

    Michael also highlights why retraining matters as much as training. Threat conditions, environments, and attacker behavior change constantly. Models that are not continuously updated lose relevance quickly. Building that feedback loop across hundreds of customers is as much an engineering and operations challenge as it is a data science one.

    The conversation reinforces a simple but often ignored idea: better security outcomes come from using the right tools for the right questions, not from chasing whatever AI technique happens to be popular. This episode offers a grounded perspective for leaders trying to separate signal from noise in AI driven security decision making.

    Note: This story contains promotional content. Learn more.

    GUEST

    Michael Roytman, CTO of Empirical Security | On LinkedIn: https://www.linkedin.com/in/michael-roytman/

    RESOURCES

    Learn more about Empirical Security: https://www.empiricalsecurity.com/

    LinkedIn Post: https://www.linkedin.com/posts/bellis_a-lot-of-people-are-talking-about-generative-activity-7394418706388402178-uZjB/

    Are you interested in telling your story?
    ▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full
    ▶︎ Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight
    ▶︎ Brand Highlight Story: https://www.studioc60.com/content-creation#highlight

    Keywords: sean martin, michael roytman, ed beis, empirical security, cybersecurity, ai, machinelearning, vulnerability, risk, forecasting, brand story, brand marketing, marketing podcast, brand story podcast, brand spotlight


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    7 m
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