Episodios

  • The 72-Minute Gap: What the Breaches, the Vendors, and the Messaging Are Actually Telling Us | Lens Four by Sean Martin | Read by TAPE9

    The 72-Minute Gap: What the Breaches, the Vendors, and the Messaging Are Actually Telling Us | Lens Four by Sean Martin | Read by TAPE9
    Mar 5 2026
    Attackers are moving in 72 minutes. One CISO has already eliminated the entire SOC team. And the industry is spending a quarter of a trillion dollars while struggling to define what "resilience" even means. In this edition of Lens Four, Sean Martin looks at the cybersecurity landscape through three lenses — programs, innovation, and messaging — to connect the signals that matter. 🔍 In this episode: Why identity-driven attacks now account for 65% of initial access and what that means for security programsThe CISO who replaced the entire SOC with AI-driven automation — and the math behind the decision375 AI security vendors, 58 focused on SOC automation, and over $1.3 billion in funding reshaping the marketWhy "resilience" without a timeframe is just damage controlThe board-CISO communication gap that's pulling budgets in the wrong direction Sean's Take: When attackers operate in minutes and defenders plan in quarters, the gap isn't technology — it's assumptions. The organizations closing the 72-minute gap aren't hiring faster. They're rethinking what humans are for and what machines should own. Catch the full companion article on Lens Four at seanmartin.com for the complete three-lens analysis with all references and data sources. For CISOs and security leaders: Can your program detect, investigate, and contain a threat in 72 minutes — or are you still measuring in days?For vendors and product teams: Is your platform solving the operational problem CISOs have today, or selling a vision their program can't execute on?For marketing and go-to-market teams: Are you connecting your messaging to measurable outcomes — or hiding behind buzzwords like "resilience" and "platform"? 📖 Read the full Lens Four analysis on seanmartin.com: https://www.seanmartin.com/lens-four/72-minute-gap-breaches-vendors-messaging 🎬 Watch the companion video summary — "Why Hackers Beat Your Security in Just 72 Minutes": https://youtu.be/EjsADm7faJ0 🎧 Listen to the Redefining CyberSecurity Podcast conversation with Richard Stiennon on SOC automation: https://redefiningcybersecuritypodcast.com/episodes/soc-automation-and-the-ai-driven-future-of-cybersecurity-defense-a-redefining-cybersecurity-podcast-conversation-with-richard-stiennon-chief-research-analyst-of-it-harvest 🎬 Watch the video version of the Richard Stiennon conversation: https://youtu.be/si_fS4H-d3w 🔔 Subscribe to the Future of Cybersecurity newsletter on LinkedIn: https://itspm.ag/future-of-cybersecurity This story represents the results of an interactive collaboration between Human Cognition and Artificial Intelligence. Enjoy, think, share with others, and subscribe to Lens Four on seanmartin.com and "The Future of Cybersecurity" newsletter on LinkedIn: https://itspm.ag/future-of-cybersecurity Sincerely, Sean Martin and TAPE9 Sean Martin is a life-long musician and the host of the Music Evolves Podcast; a career technologist, cybersecurity professional, and host of the Redefining CyberSecurity Podcast; and is also the co-host of both the Random and Unscripted Podcast and On Location Event Coverage Podcast. These shows are all part of ITSPmagazine—which he co-founded with his good friend Marco Ciappelli, to explore and discuss topics at The Intersection of Technology, Cybersecurity, and Society.™️ Want to connect with Sean and Marco On Location at an event or conference near you? See where they will be next: https://www.itspmagazine.com/on-location To learn more about Sean, visit his personal website. 🔎 Keywords 72-minute gap, ai-driven cyberattacks, soc automation, unit 42, incident response, identity-driven attacks, credential theft, iam misconfigurations, cisa workforce, agentic ai, palo alto networks, crowdstrike, google wiz acquisition, cybersecurity spending, platform consolidation, ai security vendors, it-harvest, richard stiennon, gartner cybersecurity trends 2026, forrester predictions, clawjacked, enterprise management associates, board-ciso communication, cybersecurity resilience, managed security services, cyber insurance, redefining cybersecurity podcast, lens four, sean martin, tape9 Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
    Más Menos
    14 m
  • SOC Automation and the AI-Driven Future of Cybersecurity Defense | A Redefining CyberSecurity Podcast Conversation with Richard Stiennon, Chief Research Analyst of IT-Harvest

    SOC Automation and the AI-Driven Future of Cybersecurity Defense | A Redefining CyberSecurity Podcast Conversation with Richard Stiennon, Chief Research Analyst of IT-Harvest
    Mar 4 2026
    ⬥EPISODE NOTES⬥ The security operations center has always been a battleground of volume, velocity, and human endurance. Analysts have long faced the impossible math of too many alerts, too few hours, and too much at stake. For years, the industry promised automation would change that equation -- but the technology was never quite ready to deliver. That moment, according to Richard Stiennon, has now arrived. Stiennon, Chief Research Analyst at IT-Harvest, has spent two decades tracking every corner of the cybersecurity vendor landscape. His data now shows more than 61 net-new SOC automation vendors -- companies that did not exist a few years ago -- built from the ground up to replace the work of tier-one, tier-two, and tier-three analysts. Some of these vendors launched in January 2024 and reached $1 million in ARR by April. By the end of 2025, several were reporting $3 million ARR. These are not incremental improvements. They represent a structural shift in how security operations can be run. What makes this generation of SOC automation different from earlier SIEM and SOAR tooling is scope and autonomy. The value proposition is blunt: 100% alert triage, 24 hours a day, 7 days a week -- with automated case building, threat investigation, and response actions including machine isolation and reimaging. Stiennon points to a CISO he met, speaking under Chatham House rules, who disclosed that a large enterprise had already eliminated its entire human SOC team. He predicts that disclosure will go public before long. The conversation also explores the business context question that security leaders frequently wrestle with: are these AI-driven SOC tools operating with a narrow cyber mandate, potentially optimizing for security metrics at the expense of business continuity? Stiennon pushes back on that concern, arguing that large language models are already trained on the full breadth of human knowledge -- they understand business context at a level that exceeds most organizations' internal documentation. The more pressing risk, he suggests, is not that AI will act outside business intent, but that organizations will move too slowly to benefit. Waiting six months for a proof-of-concept report while spending a million dollars on human SOC operations is not due diligence -- it is opportunity cost. The conversation also touches on data privacy in AI-driven security, the role of federated learning and fully homomorphic encryption for compliance-sensitive environments, and what security leaders can do today to evaluate and accelerate their own adoption timeline. Stiennon will be at RSA Conference 2026 with his new book, Guardians of the Machine Age: Why AI Security Will Define Digital Defense, continuing to make the case for a field that is moving faster than most organizations are prepared to acknowledge. ⬥GUEST⬥ Richard Stiennon, Chief Research Analyst at IT-Harvest | Website: https://it-harvest.com/ On LinkedIn: https://www.linkedin.com/in/stiennon/ ⬥HOST⬥ Sean Martin, Co-Founder at ITSPmagazine, Studio C60, and Host of Redefining CyberSecurity Podcast & Music Evolves Podcast | Website: https://www.seanmartin.com/ ⬥RESOURCES⬥ IT-Harvest | https://it-harvest.com/ Richard Stiennon on LinkedIn | https://www.linkedin.com/in/stiennon/ Guardians of the Machine Age: Why AI Security Will Define Digital Defense (Richard Stiennon) | Available via IT-Harvest and major booksellers RSAC Conference 2026 Coverage on ITSPmagazine | https://www.itspmagazine.com/rsac-2026-conference-san-francisco-usa-cybersecurity-event-infosec-conference-coverage The Future of Cybersecurity Newsletter | https://www.linkedin.com/newsletters/7108625890296614912/ More Redefining CyberSecurity Podcast episodes | https://www.seanmartin.com/redefining-cybersecurity-podcast Redefining CyberSecurity Podcast on YouTube | https://www.youtube.com/playlist?list=PLnYu0psdcllS9aVGdiakVss9u7xgYDKYq ⬥ADDITIONAL INFORMATION⬥ On Podcast: https://www.seanmartin.com/redefining-cybersecurity-podcast On YouTube: https://www.youtube.com/playlist?list=PLnYu0psdcllS9aVGdiakVss9u7xgYDKYq Newsletter: https://itspm.ag/future-of-cybersecurity Contact Sean: https://www.seanmartin.com/ ⬥KEYWORDS⬥ richard stiennon, it-harvest, sean martin, soc automation, ai security, security operations center, threat detection, autonomous response, alert triage, security operations, cybersecurity vendors, ai agents, large language models, federated learning, siem, soar, redefining cybersecurity, cybersecurity podcast, redefining cybersecurity podcast Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
    Más Menos
    26 m
  • Speaking Security with a Business Accent: Why Being Right Isn't Enough If Nobody Listens | A Redefining CyberSecurity Podcast Conversation with Josh Mason

    Speaking Security with a Business Accent: Why Being Right Isn't Enough If Nobody Listens | A Redefining CyberSecurity Podcast Conversation with Josh Mason
    Mar 3 2026
    ⬥EPISODE NOTES⬥ What happens when a cybersecurity professional knows exactly what's wrong but can't get anyone to act on it? It's a problem that affects security teams across every industry, and it's the central question driving Josh Mason's new book, Speaks Security with a Business Accent. In this conversation, Josh Mason joins Sean Martin to unpack why technical accuracy alone doesn't move the needle and what it takes to communicate security in terms the business actually understands. Josh Mason brings a perspective shaped by years as an Air Force pilot and cyber warfare officer, where mission-first thinking wasn't optional, it was survival. As a safety officer, he studied aircraft mishaps, analyzed black box recordings, and learned that risk awareness doesn't mean risk paralysis. The same philosophy, he argues, applies to cybersecurity: teams can acknowledge risk without letting fear of failure prevent them from supporting the mission. Drawing from books like Dale Carnegie's How to Win Friends and Influence People, The Phoenix Project, and The Goal, Josh Mason structured his own book as a narrative, telling the story of a CIO who transforms a disconnected security team into one that communicates effectively with colleagues, leadership, the board, and eventually beyond the organization. A recurring theme in this conversation is the danger of perfection as the enemy of progress. Josh Mason uses the Iron Man analogy of building an imperfect prototype, flying it, learning from the failure, and iterating, to argue that security teams need to embrace a similar mindset. DevOps teams have already adopted this approach, and security can learn from it. Inaction for perfection's sake, he warns, isn't going to get anyone anywhere. The conversation also examines whether the cybersecurity industry does enough to learn from its own incidents. Unlike aviation, where the FAA and NTSB mandate rigorous post-incident analysis, cybersecurity lacks a centralized authority enforcing that same discipline. Organizations like MITRE, Verizon, and Mandiant publish valuable trend reports, and the data is there for those willing to use it, but it ultimately comes down to individual responsibility and leadership within each organization. For anyone who has ever felt technically right but strategically sidelined, this conversation offers a practical lens on bridging the gap between what security teams know and what the business needs to hear. ⬥GUEST⬥ Josh Mason, Author of Speaks Security with a Business Accent | Air Force Veteran, Cybersecurity Professional, and Founder of Noob Village | Website: https://www.mason-sc.com | On LinkedIn: https://www.linkedin.com/in/joshuacmason/ ⬥HOST⬥ Sean Martin, Co-Founder at ITSPmagazine, Studio C60, and Host of Redefining CyberSecurity Podcast & Music Evolves Podcast | Website: https://www.seanmartin.com/ ⬥RESOURCES⬥ Speaks Security with a Business Accent by Josh Mason | https://www.mason-sc.com The Future of Cybersecurity Newsletter | https://www.linkedin.com/newsletters/7108625890296614912/ More Redefining CyberSecurity Podcast episodes | https://www.seanmartin.com/redefining-cybersecurity-podcast Redefining CyberSecurity Podcast on YouTube | https://www.youtube.com/playlist?list=PLnYu0psdcllS9aVGdiakVss9u7xgYDKYq ⬥ADDITIONAL INFORMATION⬥ ✨ More Redefining CyberSecurity Podcast: 🎧 https://www.seanmartin.com/redefining-cybersecurity-podcast Redefining CyberSecurity Podcast on YouTube: 📺 https://www.youtube.com/playlist?list=PLnYu0psdcllS9aVGdiakVss9u7xgYDKYq 📝 The Future of Cybersecurity Newsletter: https://www.linkedin.com/newsletters/7108625890296614912/ Contact Sean Martin to request to be a guest on an episode of Redefining CyberSecurity: https://www.seanmartin.com/contact ⬥KEYWORDS⬥ josh mason, sean martin, speaks security with a business accent, cybersecurity communication, business alignment, penetration testing, risk management, air force cybersecurity, security leadership, mission-driven security, stakeholder communication, security storytelling, noob village, redefining cybersecurity, cybersecurity podcast, redefining cybersecurity podcast Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
    Más Menos
    32 m
  • New Book: Climate Capital — Investing in the Tools for a Regenerative Future | An Interview with Tom Chi | An Analog Brain In A Digital Age With Marco Ciappelli

    New Book: Climate Capital — Investing in the Tools for a Regenerative Future | An Interview with Tom Chi | An Analog Brain In A Digital Age With Marco Ciappelli
    Mar 1 2026
    New Book: Climate Capital — Investing in the Tools for a Regenerative Future | An Interview with Tom Chi | An Analog Brain In A Digital Age With Marco Ciappelli What if the economy isn't broken — just badly designed? Tom Chi, Google X founding member, inventor of 77 patents, and venture capitalist at At One Ventures, joined me on An Analog Brain In A Digital Age to discuss his new book Climate Capital: Investing in the Tools for a Regenerative Future. From the streets of Florence to the strip malls of Silicon Valley, from the mechanics of attention capture to the physics of ecological economics, this conversation goes far beyond climate. It's about how we design the systems we live inside — and whether we have the will to redesign them before it's too late. 📺 Watch | 🎙️ Listen | marcociappelli.com Article Body Tom Chi has worked on things that changed the world. Microsoft Office. Web search. The self-driving car. Google Glass. He'll tell you himself that not all of them were hits, and he's fine with that — that's what it means to be an inventor. But what he's working on now is different in scale from anything before. Not a product. Not a platform. A redesign of the global economy. His new book, Climate Capital: Investing in the Tools for a Regenerative Future, starts from a premise that sounds radical until you think about it for more than a few minutes: economics is a design discipline. And right now, it's poorly designed. Not maliciously — poorly. We built systems optimized for short-term capital extraction, and we're living with the consequences. The question Tom is asking is whether we can redesign them before those consequences become irreversible. He didn't get there through ideology. He got there through Florence. Tom was auditing sustainable MBA courses alongside his partner when he was invited to a conference in Italy. He landed, got a day off, wandered the streets — and something clicked. The entire city is built from sustainable materials. And it's one of the most beautiful places on earth. That moment demolished an assumption he didn't even know he was carrying: that sustainable living means downgrading. Florence is a 2,000-year-old counterexample to every joke about Birkenstocks and cold showers. We knew how to do this. We just forgot. Which brings us to the first big thread of our conversation: the pattern of forgetting. We talked about this in the context of technology, not history. Specifically, how the shift from software you paid for to software supported by advertising quietly changed everything. When you pay for a tool, the goal is to make it better. When the tool is supported by advertisers, the goal is to keep you inside it as long as possible. Clippy used to annoy us because it interrupted our train of thought. Now interrupting our train of thought is the entire business model. Tom has a phrase for what's happening at scale: cognitive despoiling. We spent the 20th century strip mining the physical resources of the planet. We're spending the 21st century strip mining the cognitive resources of humanity. There's a finite number of coherent thoughts this civilization can produce. And we're burning through them — with misinformation, amygdala triggers, and dopamine loops — the same way we burned through forests and waterways. The damage is invisible because it's underwater, like ocean trawling. But it's real. And it compounds across generations. This is where I had to push back a little. Because I grew up in Florence. I made the jump to digital. I love my vinyls and I love my streaming library. I'm part of the contradiction he's describing. And I asked him: given all this, where do you even start? His answer is the most practical thing I've heard in a long time. Start with physical businesses. The ones actually causing most of the damage — to water, soil, air, biodiversity. And here's the part that almost nobody is talking about: 90% of the cost structure of a physical business already aligns ecological and economic goals. Fewer raw materials used means lower feedstock costs and less extraction. Less energy consumed means lower processing costs and fewer emissions. Shorter supply chains mean lower logistics costs and fewer transport emissions. The economy and the ecology are already pointing the same direction on 90% of what matters. The 5% that isn't aligned — pollution — is what the lobbyists fight about. So that's what dominates the news. And that's why we think this is harder than it is. Tom's firm, At One Ventures, is built around this insight. They invest in what he calls the triad: disruptive deep tech that delivers radically better unit economics and radically better environmental outcomes at the same time. Their portfolio companies don't sell sustainability. They sell efficiency. The ecological benefit is baked in by design. The customers buy it because it's cheaper and better. The planet wins as a side effect. That's the book. Part toolkit, ...
    Más Menos
    52 m
  • Asteroid Mining | Stories From Space Podcast With Matthew S Williams

    Asteroid Mining | Stories From Space Podcast With Matthew S Williams
    Mar 1 2026

    Host | Matthew S Williams

    For more podcast Stories from Space with Matthew S Williams, visit: https://itspmagazine.com/stories-from-space-podcast

    ______________________

    Episode Notes

    Asteroid Mining: The Promise, the Problems, and the Philosophy

    Asteroid mining is one of those ideas that cycles in and out of public fascination — generating enormous excitement, then fading when people realize it won't happen within the next news cycle. But the concept never truly disappears, and for good reason.

    Near-Earth asteroids, numbering in the millions, contain staggering quantities of precious metals, rare earth elements, and water ice. Ironically, those same materials — iron, gold, platinum, nickel, and dozens of others — were originally delivered to Earth by asteroids during the Late Heavy Bombardment period some four billion years ago. We're essentially talking about going back to the source.

    The three main asteroid types — carbonaceous (C-type), silicate (S-type), and metallic (M-type) — each offer distinct resources. Beyond metals, the abundance of water ice in the solar system could relieve pressure on Earth's increasingly stressed freshwater supply and fuel deep-space missions.

    Philosophically, the implications are profound. Thomas More and Nietzsche both wrestled with why scarcity drives human value systems. Flood the market with space-borne metals and the entire economic architecture built on scarcity begins to crumble. Orwell saw it too — abundance erodes hierarchy. The first trillionaires born from asteroid mining might find their wealth meaningless almost immediately after making it.

    But the darker scenarios deserve equal attention. Redistributing consumption off-world doesn't eliminate it. Space debris, environmental degradation beyond Earth, and the very real risk of exploitative labor structures in off-world operations — echoes of colonialism and indentured servitude — are not science fiction. They're logical extensions of human patterns.

    The enthusiasm may ebb and flow, but asteroid mining remains an inevitable chapter in humanity's story. The real question is what kind of story we choose to write around it.

    ______________________

    Resources

    ______________________

    For more podcast Stories from Space with Matthew S Williams, visit: https://itspmagazine.com/stories-from-space-podcast


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
    Más Menos
    27 m
  • Do You Know What's In Your Software? A Cybersecurity Story with Manifest Cyber | A Brand Highlight Conversation with Daniel Bardenstein, Co-Founder at Manifest Cyber

    Do You Know What's In Your Software? A Cybersecurity Story with Manifest Cyber | A Brand Highlight Conversation with Daniel Bardenstein, Co-Founder at Manifest Cyber
    Feb 26 2026
    There is a question that sounds almost embarrassingly simple. After a vulnerability is discovered in a piece of widely used software — something like Log4Shell, which shook the security world and left hundreds of thousands of organizations exposed overnight — the question organizations scrambled to answer was this: where is this code, and what does it touch? Most couldn't answer it. Not the Fortune 500 companies. Not the government agencies. Not the critical infrastructure operators. Not the hospitals or the banks or the utilities. They had built and bought mountains of software over years and decades, and when the moment came to understand what was actually inside it, they were effectively blind. That gap is exactly what Daniel Bardenstein set out to close when he co-founded Manifest Cyber in 2023. And in a conversation on ITSPmagazine's Brand Highlight series, he made a case for technology transparency that is hard to argue with — not because it's technically complex, but because the analogy he draws is so strikingly obvious once you hear it. "If you want to buy a house, you get to go inside the house, do the home inspection," he said. "You want to buy food from the grocery store — you can look at the ingredients. Even our clothes tell you what they're made of, how to care for them, and where they're from." But software? The technology running hospital MRI machines, weapon systems, financial infrastructure, water delivery? No transparency required. No ingredient label. No inspection rights. Just trust. That trust, as Log4Shell demonstrated, is a vulnerability in itself. Bardenstein came to this problem with credentials that few founders in the space can claim. Before starting Manifest, he spent four and a half years in the US government leading large-scale cyber programs and serving as technology strategy lead at CISA — the Cybersecurity and Infrastructure Security Agency. He saw firsthand how defenders are perpetually at a disadvantage, operating without the basic visibility they need to do their jobs. His mission became building the tools to change that. The problem, he's quick to point out, has not improved in the years since Log4Shell. Software supply chain attacks have multiplied — XZ Utils, NPM Polyfill, and others following the same pattern: trusted software becomes the attack vector, and it spreads fast. Meanwhile, most security teams are still operating with SCA tools that generate noisy, overwhelming alerts and vendor risk programs built on Excel spreadsheets and questionnaires rather than actual empirical data about the security of what they're buying. "Security teams have a false sense of security," Bardenstein said. The gap between what organizations think they know and what they actually know about their software supply chains remains dangerously wide. Manifest Cyber addresses this across the full lifecycle. For organizations that build software, the platform maps every open source dependency, assesses it for risk, and ensures developers can write more secure code without losing velocity. For organizations that buy software — which is everyone — it finds risks before procurement, then continuously monitors every third party component so that when something breaks, they know the blast radius in seconds, not weeks. The timing matters. Regulation is catching up to the problem. The EU AI Act, the Cyber Resilience Act, and a growing body of global policy are beginning to demand exactly the kind of software supply chain transparency that Manifest is built to provide. Organizations that wait to build this capability will find themselves scrambling to comply — those that build it in now will have it as a competitive advantage. The ingredient label for software has always been missing. Manifest Cyber is writing it. ________________________________________________________________ Marco Ciappelli interviews Daniel Bardenstein, CEO & Co-Founder of Manifest Cyber, for ITSPmagazine's Brand Highlight series. HOST Marco Ciappelli — Co-Founder & CMO, ITSPmagazine | Journalist, Writer & Branding Advisor 🌐 https://www.marcociappelli.com 🌐 https://www.itspmagazine.com GUEST Daniel Bardenstein, CEO and Co-Founder of Manifest Cyber https://www.linkedin.com/in/bardenstein RESOURCES Manifest Cyber: https://www.manifestcyber.com Are you interested in telling your story? ▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full ▶︎ Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight ▶︎ Brand Highlight Story: https://www.studioc60.com/content-creation#highlight KEYWORDS Manifest Cyber, software supply chain security, SBOM, Log4Shell, open source vulnerability, technology transparency, Daniel Bardenstein, CISA, software composition analysis, third party risk, EU Cyber Resilience Act, AppSec Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
    Más Menos
    7 m
  • New Book! Lost in Time — Our Forgotten and Vanishing Knowledge | Forgotten Technology, Ancient Wisdom & Digital Amnesia | An Interview with Jack R. Bialik | An Analog Brain In A Digital Age With Marco Ciappelli

    New Book! Lost in Time — Our Forgotten and Vanishing Knowledge | Forgotten Technology, Ancient Wisdom & Digital Amnesia | An Interview with Jack R. Bialik | An Analog Brain In A Digital Age With Marco Ciappelli
    Feb 23 2026
    New Book: Lost in Time — Our Forgotten and Vanishing Knowledge | An Interview with Jack R. Bialik | An Analog Brain In A Digital Age With Marco Ciappelli There's a particular arrogance embedded in how we talk about progress. We speak about innovation as if it moves in one direction only — forward, upward, smarter, faster. But what if the line isn't straight? What if it loops, doubles back, and occasionally vanishes entirely? That's the uncomfortable question at the center of my conversation with Jack R. Bialik. His book Lost in Time: Our Forgotten and Vanishing Knowledge doesn't read like a history lesson. It reads like a case file — evidence, example by example, that the civilization we assume is the most advanced in human history is also, in some critical ways, deeply amnesiac. Take cataract surgery. We learned it in the 1700s, right? Except we didn't. Indians were performing it in 800 BC. The ancient Egyptians and Babylonians had diagrams of the procedure dating back to 2,400 BCE. The knowledge existed, worked, and then — somewhere in the chaos of collapsing empires and burning libraries — it vanished. We didn't progress past it. We forgot it, and then reinvented it from scratch, centuries later, convinced we were doing something new. Or the Baghdad Battery: clay pots, 2,000 years old, that when filled with acid can generate 1.1 volts of electricity. We don't know what they used them for. We don't know who figured it out. We just know it worked, it existed, and then it didn't anymore. This is what Bialik calls the pattern of loss — and it's not random. It follows catastrophe: the Library of Alexandria, the systematic destruction of Mayan records, the slow erosion of oral traditions as writing systems took over. Knowledge disappears when the systems that carry it collapse. And here's where the conversation gets uncomfortably relevant: we are building those systems right now, and we are not thinking about how long they'll last. The curator at the Computer History Museum told Bialik that to preserve the data from early IBM PCs and Macintosh computers, they had to print it on paper. The floppy drives had become brittle. The formats were unreadable. The digital archive was failing — and the only solution was to go analog. A vinyl record from the 1920s still plays. A CD from the 1980s may not survive another decade. I've been thinking about this since we recorded. My brain is analog — that's not just a podcast title, it's a philosophy. I grew up in Florence, surrounded by things that had survived centuries because they were made to last: stone, fresco, manuscript. Then I jumped on the digital train like everyone else, seduced by infinite libraries on my phone, music on demand, knowledge at my fingertips. But what Bialik is pointing out is that fingertips are fragile. And so are hard drives. The deeper issue isn't storage format. It's the distinction Bialik draws between knowledge and wisdom. Knowledge is the data — the cataract surgery technique, the battery design, the pyramid engineering. Wisdom is knowing why it matters, when to use it, and what the consequences might be. We've gotten extraordinarily good at accumulating knowledge. We are considerably worse at transmitting wisdom. And wisdom, Bialik argues, doesn't live in databases. It lives in the space between people — in stories, in teaching, in the slow transmission of judgment across generations. That's why oral tradition survived when everything else failed. Not because it was more sophisticated, but because it was more human. It didn't require a device to run on. I don't know how to solve the digital longevity problem. Neither does Bialik — not yet. But I think the first step is admitting we have one. That's actually one of the quietest, most powerful arguments in the book: be humble. We don't know everything. We never did. And some of the things we've lost might be exactly what we need right now. The question isn't just what we've forgotten. It's what we're forgetting today, while we're too busy scrolling to notice. Grab Lost in Time: Our Forgotten and Vanishing Knowledge — link below — and spend some time with a perspective that goes very, very far back. Which is maybe the only way to see very, very far forward. And if this kind of conversation is what you come here for, subscribe to the newsletter at marcociappelli.com. More of this. Less noise. — Marco Ciappelli Co-Founder ITSPmagazine & Studio C60 | Creative Director | Branding & Marketing Advisor | Personal Branding Coach | Journalist | Writer | Podcast: An Analog Brain In A Digital Age ⚠️ Beware: Pigs May Fly | 🌎 LAX🛸FLR 🌍 ____________ About Marco Marco Ciappelli is Co-Founder & CMO of ITSPmagazine, Co-Founder & Creative Director of Studio C60, Branding & Marketing Advisor, Personal Branding Coach, Journalist, Writer, and Host of An Analog Brain In A Digital Age podcast. Born in Florence, Italy, and based in Los Angeles, he explores the ...
    Más Menos
    34 m
  • The Autonomous SOC Is No Longer a Dream | A Brand Highlight Conversation with Subo Guha, Senior Vice President of Product Management of Stellar Cyber

    The Autonomous SOC Is No Longer a Dream | A Brand Highlight Conversation with Subo Guha, Senior Vice President of Product Management of Stellar Cyber
    Feb 22 2026

    What does it take to turn the dream of an autonomous SOC into something organizations can actually deploy? Subo Guha, Senior Vice President of Product Management at Stellar Cyber, joins Sean Martin to share how the company's AI-driven security operations platform is making that vision a reality. Stellar Cyber serves SOC teams across more than 50 countries, with a primary focus on MSPs and MSSPs supporting the underserved mid-market, though marquee enterprise customers like Canon are also part of the portfolio.

    How can agentic AI change the way SOC teams handle alert overload? Guha describes what he calls a "digital army" of AI agents that work around the clock to automate alert triage and catch phishing attacks. The system filters 70 to 80 percent of incoming alerts, allowing analysts to focus on the 20 percent that matter most. With attackers using AI to launch faster and more frequent campaigns, Stellar Cyber takes a human-augmented approach, meaning the AI learns from analyst interactions and continuously guides the SOC team toward faster, more accurate remediation.

    Why does this matter for MSPs operating on thin margins? Guha explains that the autonomous SOC capability layered on top of Stellar Cyber's XDR platform allows MSSPs to serve more customers, reduce mean time to repair, and grow their tenant base without proportionally increasing staff. When MSSPs grow revenue, Stellar Cyber grows alongside them, creating a mutually beneficial model that ultimately means more organizations get protected.

    This is a Brand Highlight. A Brand Highlight is a ~5 minute introductory conversation designed to put a spotlight on the guest and their company. Learn more: https://www.studioc60.com/creation#highlight

    GUEST

    Subo Guha, Senior Vice President of Product Management, Stellar Cyber @LinkedIn

    RESOURCES

    Learn more about Stellar Cyber: https://stellarcyber.ai

    Are you interested in telling your story?
    ▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full
    ▶︎ Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight
    ▶︎ Brand Highlight Story: https://www.studioc60.com/content-creation#highlight

    KEYWORDS

    Subo Guha, Stellar Cyber, Sean Martin, brand story, brand marketing, marketing podcast, brand highlight, autonomous SOC, agentic AI, security operations, XDR, NDR, MSSP, MSP, alert triage, AI-driven security, Open XDR, Gartner Magic Quadrant, phishing detection, SOC automation


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
    Más Menos
    8 m