The full question gifted to me for this episode was:
"If you have next to no marketing in place, of all the places to start, what is the number 1 starting point"

Well... I think given my background you can assume that I am going to answer this with "a well-thought-out strategy."

However hear me out, I am going to give you actionable pointers as to how to create a simple strategy, nothing too difficult to kick this off.

So instead of just throwing social media posts at a wall and hoping something sticks I am going to say it again louder for those in the back... outline and articulate your product or service, identify your target audience and understand their pain points.

Choosing appropriate marketing channels based on where your audience is and having a basic website to establish an online presence. (It is after all your shop front.)

But let's not forget the importance of thinking about your business uniquely, never following a one sized fits all approach and the necessity of a cohesive strategy to ensure effective and measurable results.

DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative