Annetta Powell is a powerhouse entrepreneur, best-selling author, and the ultimate queen of creating wealth through multiple streams of income. At just 25, she had an epiphany: the road to millionaire status didn’t run through living paycheck-to-paycheck. So, she boldly ditched her blue-collar job as a materials coordinator at Johnson Controls and dove headfirst into the lucrative world of real estate.

Instead of letting the experience define her, Annetta used it as fuel for an epic comeback. Today, she owns a thriving Digital Product Agency, teaching aspiring entrepreneurs how to transform their ideas into income—all from the convenience of their cellphones.

Annetta Powell is living proof that no challenge is too great and no setback too overwhelming to overcome. Her journey is a masterclass in resilience, determination, and turning setbacks into comebacks. If you’re ready to level up and take control of your entrepreneurial future, connect with Annetta on Instagram: @annettapowell.

During the show we discussed:

• Get paid for what you know with digital products
• Turn your story into a product that sells while you sleep
• Start with an e-book as your first product
• Use lead magnets to get low-cost leads
• Follow steps to create your first course
• Simplify course creation with the DPC System
• Build funnels and extras to boost sales
• Launch your first product in 10 days or less
• Use challenges to sell your products
• Make challenges convert more sales
• Sell more with master classes
• Use AI to create products faster
• Add upsells and downsells to maximize ROI
• Write email sequences that drive sales
  

Resources:

https://annettapowell.com/

Jon is a top Franchise Consultant, investor, author, and speaker specializing in non-food franchising. As CEO of FranBridge Consulting, he draws on his experience as a former Inc. 500 franchise system president and multi-brand franchisee to help clients explore business ownership. Through FranBridge, Jon connects entrepreneurs with over 600 high-growth non-food franchise opportunities, providing expert guidance throughout the process.

Previously, Jon served as President of ShelfGenie, a national franchise with 200 locations, and was Vice President of Sales at Carter’s Inc., where he managed over $350 million in annual sales. He began his career as a Consultant with Accenture, working internationally. He is also the author of Non-Food Franchising and a recognized thought leader in the franchise and investment space.

Jon earned a BBA in Finance and an MBA from the University of Georgia and was named to UGA’s “40 Under 40” list in 2014. He lives in the Atlanta area with his wife and three children and serves on the boards of Growing Leaders, Inc. and the Entrepreneur’s Organization while mentoring through various nonprofits.

During the show we discussed:

• Why focus on non-food franchises
• Why non-food often beats food franchising
• Helping clients discover unexpected franchise options
• What it’s like to work with FranBridge Consulting
• Finding the right franchise fit
• Typical franchise investment range
• Common funding options (SBA, retirement, etc.)
• Why franchises earn 1.5X higher exit multiples
• Balancing risk vs. return in franchising
• Owner-operator vs. semi-absentee models
• Support systems from franchise partners
• Common franchising misconceptions
• Traits of successful franchise owners

Resources:

https://franbridgeconsulting.com/

Chris Dyer is a globally recognized expert on company culture and remote work. As a former CEO, his companies were named “Best Places to Work” 15 times and appeared five times on Inc. Magazine’s list of fastest-growing companies. Today, Chris is a top-ranked leadership speaker, consultant, and bestselling author of The Power of Company Culture and Remote Work. He’s been featured on numerous global leadership lists, including the LeadersHum Power List and Inspiring Workplaces’ Top 101 Influencers in Employee Engagement.

Chris helps organizations build high-performing cultures that drive productivity, engagement, and profitability. Through his keynote talks and 7 Pillar Strategy, he delivers practical, experience-based insights that leave lasting impact. Known for his candor, humor, and actionable advice, Chris has transformed how leaders approach culture and performance.

Beyond the stage, Chris is a passionate hiker, music lover, and family man. He believes that thriving at work and in life go hand in hand—and he’s on a mission to help companies create environments where everyone can succeed.

During the show we discussed:

• Define company culture and why it matters today.
• Apply the 7 Pillars of Company Culture to drive results.
• Increase transparency to transform team performance.
• Share team and cross-team goals for better alignment.
• Review goals in meetings and plan solutions when off-track.
• Ask regularly how the team can get 1% better.
• Use a weekly one-question survey with follow-up and updates.
• Clarify what makes your company and team members unique.

Resources:

https://chrisdyer.com/

Bobby Mesmer is the CEO of RMG Erectors & Constructors, LLC, the world’s largest Pre-Engineered Metal Building Erector Company. He also leads Iron Will Racing, LLC, a professional prototype racing team, and RMG Luxury Services, LLC, a startup offering black car and luxury jet services nationwide. Known for his strategic vision and hands-on leadership, Mesmer has grown RMG into a $4 billion company with locations in the U.S. and Costa Rica, erecting over 5 million square feet of steel buildings annually—more than any competitor worldwide.

Born and raised in Southern New Jersey, Mesmer launched his first construction firm in 2000. After being defrauded by a major client in 2016 and losing millions, he pivoted to steel building erection. Starting with a single project in Oregon, he rebuilt from the ground up by personally training crews and focusing on sustainable growth. His disciplined, chess-like approach to business transformed RMG into an industry leader through vertical integration and unmatched quality control. A two-time Titan 100 honoree and Inc. 5000 recipient, Mesmer remains at the forefront of business development and operations. He brings a unique blend of grit, strategy, and innovation to every venture—qualities that have defined his entrepreneurial journey.

During the show we discussed:

• Key mindset shifts for scaling effectively
• Focusing on long-term value over short-term gains
• Strategies for deliberate, sustainable growth
• Importance of building and training a strong team
• Risks of scaling too fast and how to prevent them
• Adversity’s role in building resilience
• Maintaining culture and quality while growing
• Essential systems for sustainable scaling
• Measuring success beyond revenue
• Habits to stay focused and prevent burnout
• Using mission and purpose for better decisions
• How vertical integration supports scalability
• Common scaling mistakes and how to avoid them

Resources:

https://www.bobbymesmer.com/

Krystal and Dedric Polite are real estate investors and stars of A&E’s 50/50 Flip, where they transform rundown properties while building generational wealth. Based in North Carolina, the couple launched their real estate journey with a single Airbnb and have since flipped over 100 properties. Their success blends Krystal’s expertise in systems and marketing with Dedric’s skills in acquisitions and finance.

Starting with wholesaling and using tools like DealMachine, they identified off-market deals and turned early setbacks into profitable lessons. Today, they run multiple businesses and a nonprofit, focusing on sustainable growth and educating aspiring investors through seminars and media appearances.

Outside of business, the Polites are raising two young boys and remain passionate about inspiring others to achieve financial freedom through real estate. Their mission: build wealth, uplift their community, and show others what's possible—one property at a time.

During the show we discussed:

• Importance of mindset in real estate wholesaling
• License or experience needed to start wholesaling
• Common mistakes on a first deal
• Choosing the right market as a beginner
• Top three marketing methods to master
• Building a motivated seller list on a budget
• Knowing if a property is a good deal and what to offer
• Assignment contract vs. purchase agreement

Resources:

https://politewealthportal.com/
https://dedricandkrystal.com/

Alex Kutsishin is the co-founder and CEO of FUEL Inc., the world’s first Performance-as-a-Service platform designed to deliver cutting-edge performance training for sales teams and leaders. FUEL is transforming traditional business education by combining science-backed learning, real-time coaching, and advanced analytics to create happier, healthier, and more productive professionals.

A born entrepreneur, Alex has co-founded ten companies across diverse industries—from launching medical offices in Washington, D.C., to building the first American-based low-code/no-code platform for creating custom mobile websites. His ventures consistently push the boundaries of innovation, blending technology and strategic growth to meet evolving market demands.

Alex’s achievements have earned him widespread recognition, including EY Entrepreneur of the Year, Inc. 101, and Deloitte Fast 50 honors. He is also credited with building the fastest-growing mortgage technology company in the world, achieving a staggering 7,000% growth in just four years. With FUEL, Alex continues his mission to redefine how individuals and organizations unlock peak performance.

During the show we discussed:

• How Fuel differs from traditional LM
• “Performance-as-a-Service” explained
• The gap Fuel fills in training
• Boosting retention by 700%
• On-demand video library content
• Daily live coaching structure
• Science-backed learning methods
• Manager tools for tracking & analytics
• Fostering accountability & growth
• Personalized learning paths
• Client ROI & performance gains

Resources:

https://www.myfuel.io/

Jason Sisneros is a battle-tested CEO and business strategist known as The Architect for his unique ability to systemize, scale, and turn around companies for maximum cash flow or exit. He’s worked with Fortune 500 giants like Nike, Comcast, and Microsoft, and has led the successful turnaround of over 100 small to mid-cap companies. Renowned for his leadership expertise, Jason has delivered over 3,000 presentations and was a top speaker for Tony Robbins.

His entrepreneurial journey wasn’t without setbacks—Jason lost three businesses and filed for bankruptcy. Instead of quitting, he spent six years learning directly from the world's top business minds, filling notebooks with proven systems and strategies. He applied that knowledge to rescue a failing cleaning business, turning it into a multi-million dollar exit using what would become the B2X System.

That single turnaround sparked a 20-year career helping entrepreneurs build scalable, sellable companies. With decades of experience, dozens of personal exits, and countless consulting wins, Jason now offers the B2X System—a complete operating blueprint for entrepreneurs ready to scale and succeed.

During the show we discussed:

• Why businesses fail to scale — and how B2X fixes it
• The four pillars of the B2X Approach
• Shifting from operator to owner
• Why books and coaches aren’t enough
• Culture’s impact on valuation and scale
• Building systems that run without you
• Custom-tailored vs. generic exits
• When to start exit planning
• Biggest mistakes when selling a business
• How B2X attracts buyers and investors
• What a strong exit team looks like
• The value of recurring revenue and retention
• Key financial metrics buyers want
• Real business turnarounds with B2X

Resources:

https://builttoexit.biz

Toby Potter is the Founder of Global Integrity Finance and the go-to expert for real estate investors who want to build sustainable wealth without making costly mistakes. Known for transforming struggling investors into confident real estate tycoons, Toby offers strategic partnerships and financing solutions that traditional banks won’t—empowering his clients to thrive where others fail.

With over 7,000 investor success stories, Toby’s proven system consistently helps everyday investors become powerful wealth builders. From humble beginnings as a dairy farm kid with just $600 in his pocket, he rose to build a real estate empire—only to lose it all in the 2008 crash. Refusing to be defeated, Toby rebuilt from the ground up and emerged stronger than ever, earning accolades such as Private Lender of the Year and a coveted spot on the INC 5000 Top 100 Fastest-Growing Companies list.

Unlike so-called “gurus” who sell hype, Toby delivers battle-tested strategies that work. He teaches investors how to command capital instead of being controlled by it, building real, lasting wealth without relying on empty promises. Whether you’re a new investor or ready to scale, Toby Potter is the trusted partner you need to unlock your financial future.

During the show we discussed:

• Why investors fail in real estate
• 90% financing on fix & flips
• Building a portfolio with financing
• Training to succeed in real estate
• Finding the right partner
• Steps before your first deal
• Starting with wholesaling
• Launching Global Integrity Finance after 2008
• Commanding financing vs. being controlled
• Creative non-bank financing options
• Building a portfolio without your own money
• Deal structure for self-funding portfolios
• Mindset shifts for success
• Costly mistakes when scaling
• Ensuring properties add cash flow
• Partnerships in scaling wealth
• Driving mission to help others build wealth

Resources:

globalintegrityinvestment.com