In this episode of The Digital Executive, host Brian Thomas welcomes David Phillips, the accomplished CEO of Elf Labs. David shares his remarkable journey from co-founding Journey, a hospitality tech company, to leading Elf Labs, a company that reimagines iconic character IP through next-generation storytelling. He discusses the motivation behind his transition, emphasizing his desire to combine innovative technology with classic and beloved characters to create high-value IP franchises.

David explains how Elf Labs leverages advancements in immersive entertainment and gaming technology to develop unique and engaging experiences for modern audiences. He highlights the significance of creating immersive, high-fidelity worlds that are easily accessible, drawing comparisons to popular platforms like Roblox and PlayStation.

The conversation also delves into Elf Labs' ambitious projects, including "Once Upon a Zombie" and "Robo Stars," which explore profound themes through reimagined characters like Cinderella and Huckleberry Finn. David's passion for innovation and his vision for Elf Labs' future are evident as he outlines his goals for the next 5 to 10 years, aiming to pioneer the next generation of entertainment and establish Elf Labs as a leading company in the industry.

Join us to hear David Phillips' inspiring story and learn how Elf Labs is set to revolutionize the world of entertainment with technology and creativity.