Keeping up with social media can seem impossible these days - there are always new trends, updates, apps, and algorithms popping up that threaten to throw your content marketing strategy out of the window at any given moment. In this episode, host Dani Barker is joined by Brian Hollingsworth, who you may know better through his personal brand persona The BKH, to answer your Instagram FAQs, bust some social media myths, and help you build a bulletproof data-driven strategy to predictably grow your brand and business online. It’s time to free yourself from the algorithm and start getting more from your social media.

☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️

In this episode:

-- Is Instagram DEAD? Find out whether Instagram is still worth focusing your efforts on to grow your brand and business

-- Your Instagram FAQs answered

-- What brands are winning on social media right now and how you can emulate their success

-- How to build a bulletproof content strategy that new updates and algorithms can't derail

-- Lessons from Brian's journey as a creator and entrepreneur so far

Timestamps you need:

02:10 Brian shares a brief overview of his journey as an entrepreneur in the branding and marketing industries so far

07:00 How the rise of social media changed the way that brands communicate with their audience - why you’re no longer in control of your brand and how you can leverage the opportunity that social media brings as opposed to becoming a victim of the algorithm

11:00 What brands are winning on social media right now? What makes a winning brand strategy stand out from the rest? Why you need to think customer-first or client-first

19:00 Exploring what contributed to Brian’s accelerated online business growth since 2019 - how business owners can benefit from becoming prolific content creators and building their personal brand on social media

26:40 Why it’s never too late to grow your personal brand on social media

32:30 You’ve got to get started before you get good - creating content frequently and consistently over a long period is one of the most overlooked social media growth strategies

34:45 Is Instagram DEAD? Should business owners and entrepreneurs still focus their efforts on Instagram to grow their personal brand and business?

42:00 Secrets to building a bulletproof content marketing strategy for your brand and business - free yourself from being a slave to the algorithm and apps that you don’t own

55:00 “Your personal brand is your forever project” - why you need to let go of your emotional attachment to vanity metrics, increasing engagement, and getting more followers on social media - how to make creating content more fulfilling

60:30 How many followers does it really take to have a successful online business? How many followers do you need? Does your follower count matter?

71:00 The 2 things that all business owners, creators, and entrepreneurs need to know in order to build a profitable personal brand using social media

Follow Dani Barker:

📲 Instagram: https://www.instagram.com/danibarker_media/

👔 LinkedIn: https://www.linkedin.com/in/danielle-barker/

🐤 Twitter: https://twitter.com/danibarkermedia

📺 YouTube: https://www.youtube.com/channel/UCT7pVPZLi44-a7PM5ydmoGg

Connect with Brian Hollingsworth:

📲 Instagram: https://www.instagram.com/thebkh

🐤 Twitter: https://twitter.com/thebkh

📺 YouTube: https://www.youtube.com/thebkh