Episode Summary

Jeff Woolson serves as Managing Director of CBRE's Golf & Resort Group. Since 1991, Jeff has been personally involved in the sale of over $2.9 billion of properties in 22 states and 10 foreign countries. These properties include golf clubs and resorts, ski resorts, marinas, master-planned golf communities and developable land. Over 90% of the transactions Jeff has completed involved the representation of owners, where he has employed a variety of marketing techniques including traditional, sealed bid, and open outcry auction.

Specialties: Golf Course, Resort, Ski Resort and Marina Disposition and Acquisition, Residential Development Land, Valuation and Consulting throughout North America and the Caribbean.

Takeaways

• Jeff Wilson transitioned from a career in radio broadcasting to selling golf courses, marinas, and ski resorts in the real estate industry.
• The golf industry experienced a boom in the 1990s, with a rapid increase in the construction of golf courses. However, oversupply became a problem, leading to the closure and repurposing of many courses.
• The popularity of Topgolf and the COVID-19 pandemic have contributed to a resurgence in the golf industry.
• Jeff Wilson works with a variety of clients, including private equity companies, golf course companies, and high net worth individuals. Playing golf courses is essential for understanding their condition and potential.
• A team of underwriters and designers is crucial for gathering information and creating compelling marketing materials.
• Investors consider factors such as location, water availability, and labor costs when buying golf courses.
• Different regions have unique golf cultures and preferences.
• The travel aspect of the job can be challenging, but the opportunity to visit beautiful locations is a perk.
• Choosing the right listings is crucial for success in the industry.
• Hard work is the key to success in commercial real estate.

Keywords

#JeffWilson #CBRE #GolfandResortPropertiesGroup #golfbusiness #commercialrealestate #golfcourses #golf #landsales

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