Resumen del Editor

Welcome to the Knack 4 Business podcast, where we explore business ideas and share those ideas globally. Knack 4 Business is about sharing Knowledge, Networking, Architecture, Connecting and being Kreativ. That is what KNACK stands for. The common threads of any business are people, money, continuous change and information. In a diverse world, we are unique and face the same wins and challenges. In this podcast, we invite you to learn about what is out there and how connecting with people and ideas helps us all succeed. We cover business topics that range from the mind, the body, finances, legal, accounting, real estate, manufacturing, networking, IT, marketing, and social media, and add anything to the list that supports your work. Even your competitors have something to offer you.
© 2026 Knack 4 Businesss
Episodios
  • Podcast Guest Strategy That Actually Drives Revenue | Knack 4 Business Carl Richards
    Mar 26 2026
    GROWTH PILLAR: Marketing & Branding WHO THIS IS FOR: SMB owners / Solopreneurs / Corporate escapees / Leaders building systems WHAT THEY'LL GAIN: A clear framework for podcast guesting, audio branding fundamentals, and practical steps to turn mic time into business momentum. Most entrepreneurs think they need their own podcast to grow. Carl Richards says you're missing the bigger opportunity. Carl is the founder and CEO of Podcast Solutions Made Simple. He's a 3x bestselling author, TEDx speaker, and host of the Speaking of Speaking podcast. He's been behind the mic for over 25 years — in radio, on stage, and on global platforms. He's also a returning guest on Knack 4 Business for the fourth season running. In this episode, Carl breaks down why strategic podcast guesting is one of the most underrated growth tools available to entrepreneurs right now. He walks through how to choose the right shows, how to show up prepared, and how to follow through after the recording ends. He also unpacks audio branding — what it is, why most businesses have never thought about it, and how getting it right puts you in a category of one. Key topics covered: Why guesting beats hosting for most entrepreneurs just starting outHow to choose podcasts based on audience fit — not audience sizeWhat separates a forgettable guest from one who generates leadsThe before, during, and after framework for a high-converting appearanceAudio branding — what McDonald's and Netflix can teach your businessThe concierge podcast model and what a six-figure podcast offer looks likeHow AI is reshaping podcasting and why authenticity is your competitive edge Connect with Carl Richards: Podcast Solutions Made Simple Connect with Carl on LinkedIn Carl on Facebook Carl on TikTok Book a free strategy session directly at podcastsolutionsmadesimple.com Mentioned in this episode: Wayne Pratt — Motive8U This episode is brought to you by: Join Canada Growth Network — Full GHL CRM plus membership community access. First month $1 CAD. Then $47 CAD/month. No contract, no lock-in. Try Web Indexer — The smart chatbot for the Knack 4 Business website. Find episodes faster, discover related content, and book a meeting. Explore @Hive — Community, Collab and resource space for entrepreneurs Have a question or want to connect? Reach us at info@kreativinsight.com Join Canada Growth Network — Full GHL CRM plus membership community. $1 CAD first month. $47 CAD/month after. No lock-in. Visit Knack 4 Business Subscribe so you never miss an episode. Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    46 m
  • The 7-Second LinkedIn Test: Are You Passing It?
    Mar 25 2026
    GROWTH PILLAR: Marketing & Branding WHO THIS IS FOR: SMB owners / Solopreneurs / Corporate escapees / Leaders building systems WHAT THEY'LL GAIN: Actionable LinkedIn profile strategies, keyword and search tactics, and a clear framework to stop being invisible on the world's largest professional network. Most LinkedIn profiles are invisible. Not broken. Not offensive. Just invisible. That's the problem Tony K Silver has spent his career solving. Tony is a LinkedIn trainer and speaker based in the UK. He works with professionals and business owners who've set up their profiles and walked away — not realizing that a static profile is a silent one. In this episode of Knack 4 Business, Tony walks through the exact elements that determine whether your profile gets found, gets read, and gets results. What's covered in this episode: Why keywords matter more than your job title — and how to choose the right onesThe Boolean search method and how to use it to find the right clients on LinkedInThe seven-second window: what visitors see, what they decide, and how to control itWhy your banner, headshot, and headline do more work than your entire About sectionThe Featured section — the most underused real estate on all of LinkedInHow LinkedIn's algorithm now penalizes profile mismatch and rewards niche consistencyWhy AI-generated comments are hurting reach — and what to do instead Tony doesn't just explain what's broken. He shows you how to fix it — without upgrading to premium. Connect with Tony K Silver on LinkedIn or visit him at tonyksilver.com. You can also find his speaking and training work at The Silver Voice. Interested in Tony's LinkedIn Silver Academy? The Learner Level includes a profile ranking report, monthly 30-minute training webinar, a private LinkedIn group, resource library, and weekly LinkedIn updates. £25/month. Reach Tony directly at tony@tonyksilver.com or visit tonyksilver.com. This episode is brought to you by: Join Canada Growth Network — Full GHL CRM + membership community. First month $1 CAD. Then $47 CAD/month. No contract, no lock-in. Try Web Indexer — The smart chatbot for the Knack 4 Business website. Find episodes faster, discover related content, and book a meeting — all from the K4B site. Explore @Hive — Community, Collab and resource space for entrepreneurs Ready to go deeper? Visit Knack 4 Business Join Canada Growth Network — Full GHL CRM + membership community. $1 CAD first month. $47 CAD/month after. No lock-in. Questions? Reach us at info@kreativinsight.com Don't forget to subscribe so you never miss an episode. Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    20 m
  • Your Financial Statements Are Lying to You, Here's Why
    Mar 24 2026
    GROWTH PILLAR: Sales & Revenue WHO THIS IS FOR: SMB owners / Solopreneurs / Corporate escapees / Leaders building systems WHAT THEY'LL GAIN: Actionable financial clarity, cash flow tools, margin benchmarks, and the confidence to make smarter business decisions. Most business owners check their bank balance and call it a day. That's not a financial strategy. That's a guess. Thomas Howard is the Business Development Director at Brightway Advisors. His team provides outsourced bookkeeping, controller services, and HR support to growing businesses across the United States. He's also the founder of Phoenix Swords — a historical performance group specializing in live swordplay and fire demonstrations. Precision under pressure is his thing, whether the tool is a spreadsheet or a flaming blade. In this episode of Knack 4 Business, Thomas breaks down what your financial statements are really telling you — and what they're hiding. You'll learn why profitable-looking businesses run out of cash, how to read gross vs. net margins the right way, and what buyers actually look at when they value your business. Key topics covered: Why bank balance is the wrong number to watchCash flow forecasting — seeing problems 10 to 13 weeks outGross margin vs. net margin — and why the gap mattersEBITDA and what it means for your business valueShiny object syndrome and how financials keep you focusedBest case and worst case scenario planningWhen to bring in a fractional CFO vs. a controllerHR costs as a hidden profit killerHow Brightway Advisors works with clients from $2M to $50M in revenue Connect with Thomas Howard directly: Thomas Howard on LinkedInBrightway Advisors on LinkedInBrightway Advisors on FacebookEmail: thoward@brightwayadvisors.comWebsite: brightwayadvisors.comPhoenix Swords: phoenixswords.com This episode is brought to you by: Join Canada Growth Network — Full GHL CRM + membership community access. First month $1 CAD. Then $47 CAD/month. No contract, no lock-in. Try Web Indexer — The smart chatbot for the Knack 4 Business website. Search episodes faster, discover related content, and book a meeting. Explore @Hive — Community, Collab and resource space for entrepreneurs Have a question or want to connect? Reach us at info@kreativinsight.com Join Canada Growth Network — Full GHL CRM + community. $1 CAD first month. $47 CAD/month after. No lock-in. Visit Knack 4 Business Subscribe wherever you listen. Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    49 m
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