It’s an election year in the United States, and that means it’s also a busy time for PR practitioners in Washington. Here today to take us behind the scenes is Krysten Copeland, founder of KC & Co Communications and author of the PR Girl in D.C. blog. In this episode, Krystem shares her expertise in PR for campaign planning and management, her career journey, and the realities of working in this fast-paced sector.

Also in this episode, hosts April and Laura review Google’s recent missteps with its featured AI responses to users’ queries, analyze why some brands have begun to scale back their promotions of AI offerings, and how these tools might change PR as we know it.

Learn more about Krysten’s work here: https://www.prgirlindc.com/

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Have an anonymous PR horror story to share or questions you want to be answered on the show? Email us at contact@prwinedown.com.

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