• Leah Yingling on Lululemon’s FURTHER Initiative, Their New Women-Specific Road-to-Trail Shoe, & Her Western States 100 Expectations

  • Jun 6 2023
  • Duración: 32 m
  • Podcast

Leah Yingling on Lululemon’s FURTHER Initiative, Their New Women-Specific Road-to-Trail Shoe, & Her Western States 100 Expectations

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  • Resumen

  • Leah Yingling returns to the show to discuss her partnership with Lululemon and their FURTHER initiative, a first-of-its-kind ultramarathon specifically for women; the brand’s efforts to close the sex and gender data gap in sports medicine that historically underrepresents female athletes; Lululemon’s new women-specific road-to-trail shoe, the Blissfeel Trail; how she’s preparing for this year’s snowy Western States 100; and a whole lot more. 

    TOPICS & TIMES:

    • Leah’s Lululemon Partnership & the Blissfeel Trail (1:41)
    • Attending the Launch Event in Vancouver (6:51)
    • Her Biomedical Engineer Background (9:12)
    • What is the FURTHER Initiative? (12:00)
    • 6-Day Ultramarathon & World Record Attempts (16:41)
    • Western States 100 Prep (18:28)
    • Bring On the Snow! (21:52)
    • Summer Racing Storylines (24:55)

    RELATED LINKS:

    • Lululemon’s Trail Team 
    • Lululemon’s FURTHER Initiative 
    • Become a Blister Member
    • BLISTER+
    • 2024 Blister Summit Info

    CHECK OUT OUR OTHER PODCASTS:

    • CRAFTED
    • Blister Podcast
    • GEAR:30
    • Bikes & Big Ideas





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