• Lester Sydney’s Fun Cold-Calling Opening Line, Ep #408

  • Jun 26 2024
  • Duración: 17 m
  • Podcast

Lester Sydney’s Fun Cold-Calling Opening Line, Ep #408  Por  arte de portada

Lester Sydney’s Fun Cold-Calling Opening Line, Ep #408

  • Resumen

  • Lester Sydney firmly believes that you need a multi-threaded approach when it comes to prospecting. Cold-calling must be a part of your overall prospecting toolkit. So how do you prepare for cold-calling? How do you keep a cold call engaging and reach your objective of scheduling a follow-up? Lester shares his fun strategy in this episode of Sales Reinvented.

    Outline of This Episode
    • [0:42] What is cold-calling? Is it still relevant?
    • [1:58] The art and science of cold-calling
    • [3:02] How Lester prepares for cold-calling
    • [4:32] Lester’s unique opening technique
    • [6:15] How Lester keeps a cold call engaging
    • [7:58] Tools, technology, and metrics
    • [10:24] Lester’s top 3 cold-calling dos and don’ts
    • [14:26] How Lester handles objections and rejections
    Connect with Lester Sydney
    • Connect on LinkedIn
    Connect With Paul Watts
    • LinkedIn
    • Twitter

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