In this episode, Tiffany LaRose and I have an in-depth conversation about what's working now, from the importance of genuine relationships to breaking into the competitive luxury market, and we share invaluable insights that are sure to elevate your real estate game. Tiffany, the owner of the LaRose Kayla Group in Houston, Texas, impressed me with her approach to luxury sales, emphasizing the power of investing in relationships and authenticity. Her first-ever luxury sale, a $2.5 million property, originated from a lead on Instagram, underscoring the impact of organic, genuine connections. From mastering sleek and elegant marketing, to staying on top of cutting-edge technology, my guest shares some tactics for breaking into the luxury real estate world and thriving within it. If you're an agent with a $0 marketing budget and wondering where your next transaction will come from, Tiffany has some tips for you.

“Don't ever promise anything and then not follow through with it.” – Tiffany LaRose

Three Takeaways

- How to get consistent repeat business - How to be proactive rather than reactive with buyers and sellers - How to secure your next transaction with a $0 marketing budget and the art of marketing internationally

Connect with Tiffany LaRose:

Website: https://thelrkgroup.com/ Connect with Michael LaFido: YouTube:@MarketingLuxuryGroup TikTok:@LuxurySpecialist Instagram:@LuxuryListingSpecialist Learn more about Michael's book: Website: https://secretsoftopluxuryagents.com/ Amazon: https://tinyurl.com/4a3vbykj

Are you curious about the secrets behind the success of top luxury agents in real estate? Wondering how they achieved their remarkable feats? If you're eager to uncover the key to their success, then you have to watch this insightful video. Discover the strategies, tactics, and mindset that set these agents apart and brought them to the top of the luxury market. Don't miss out on the opportunity to learn from the best!

Learn more about Michael's book: Website: https://secretsoftopluxuryagents.com/ Amazon: https://tinyurl.com/4a3vbykj Connect with Michael LaFido: YouTube:@MarketingLuxuryGroup TikTok:@LuxurySpecialist Instagram:@LuxuryListingSpecialist

We are thrilled to share some exciting news with you! The highly anticipated book, Secrets of Top Luxury Agents, has been officially released and is now available for purchase. This collaborative effort features insights and experiences from 26 contributors within the luxury real estate industry, including well-known names and industry leaders. Michael and the co-authors did an excellent job. In this book, you'll find valuable tips for both home buyers and sellers, shared by experts who have achieved notable success in luxury real estate. Whether you're a real estate agent looking to elevate your game or a consumer interested in the luxury property market, this book offers a wealth of knowledge to help you navigate the industry with confidence. Secrets of Top Luxury Agents is now available on Amazon and other online stores in both Kindle and paperback formats. Today, Michael tells us all about the book, and towards the end, two of the co-authors join him to discuss their experience being part of the project. Listen to learn more about the book.

High-Level Overview Details In This Book: 13+ Brokerages Represented Diversity Of Male/Female Represented The 4 Major Affinity Groups Represented (AREAA, NAREB, NAHREP, LGBTQ Alliance) Each co-author answered 7 questions for Realtors and 2 bonus questions for home sellers and buyers. 200+ Tips For Home Sellers Are Included In The Book 100+ Tips For Home Buyers Are Included In The Book

“The key to success in luxury real estate is to continuously provide value, stay knowledgeable, and always put the client’s needs first.” - Michael LaFido

"> 3 Things You'll Learn

- Who the co-authors of the book Secrets of Top Luxury Agents are. - The rising stars featured in Michael’s book. - Why you need to read the book as soon as possible – it's a gold mine of information! Learn more about Michael's book: website: https://secretsoftopluxuryagents.com/ Amazon: https://tinyurl.com/4a3vbykj Connect with Michael LaFido: YouTube:@MarketingLuxuryGroup TikTok:@LuxurySpecialist Instagram:@LuxuryListingSpecialist