• MARKENFELD PODCAST | ON POINT WITH MIRIAM VAN STRAELEN (PARTNER ROLAND BERGER DIGITAL)

  • Apr 18 2024
  • Duración: 32 m
  • Podcast

MARKENFELD PODCAST | ON POINT WITH MIRIAM VAN STRAELEN (PARTNER ROLAND BERGER DIGITAL)

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  • MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION - 30 MIN ON POINT... WITH Miriam van Straelen, Partner Roland Berger Digital. 🎤 Talking Strategic Freedom: The complexity of ever-changing markets can limit the strategic freedom of companies. What is this strategic freedom made of today, how has strategy changed over time and how can companies embrace the volatility of their context requirements? 🎤 Talking Business Growth: How can companies use growth hacking as their new fly wheel? 🎤 Talking Human Centricity: Companies have to mold technology and human centricity together into a single powerful innovation engine. What are success factors for companies and brands to make that happen? 🎤 Talking Future of Consulting: Are huge consulting firms an "outdated model" and companies turn more and more to "digital native" independent agencies? Is there an increased tendency towards "insourcing" consulting capacities? Or is AI taking over anyways with ChatGPT writing whole business cases "in a click"? Nadine Hohlfeld, (Founder, Managing Owner & Brand Consultant at MARKENFELD | NADINE HOHLFELD) Welcome to be inspired by my new MARKENFELD Podcast Series on BRAND STRATEGY IN TIMES OF DISRUPTION with bits & pieces, thoughts, ideas and insigths around the topics of brand, strategy, experience, design, technology, innovation & transformation - today with Miriam van Straelen, Partner Roland Berger Digital. Follow-up on Spotify, Amazon, Apple, Google, Youtube, Threads, X, Whatsapp, Insta, Deezer & Co. Enjoy! Nadine Hohlfeld, Founder, Managing Owner & Brand Consultant at MARKENFELD | NADINE HOHLFELD #markenfeldpodcast #onpointwithnadinehohlfeld #joyfulcreation
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