Dan Meredith is a serial entrepreneur and author who, like me, has a lot of fun in his business! Today he joins me to share how our values impact the way we run our businesses and some of the advice he provides on how to be happier and healthier in life and business.

Dan also share his experience of pushing himself outside his comfort zone, and stories of the challenges he faced which resulted in him writing his first book "How to Be F*cking Awesome".

What You’ll Learn In This Episode

- How doing things which don’t make you any money can be some of the most important in your life and business.

- The importance of human connection for mental health and happiness, and some of the ways you can ensure you add this to your life.

- How reducing drama and stress in your life can give you more energy to use on more important things.

- Dan’s top tips for how to improve your levels of happiness. There are some there that you might not expect!

Resources:

- Connect with Dan on Instagram, Facebook or email at dan@coffeewithdan.com
- Sponsor link: www.wellthebrand.com
- Visit the website https://thatstrategyco.com/
- Join my mailing list - https://go.lisajohnson.com/mailinglist
- Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/
- Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist
- Join the discussion at www.facebook.com/groups/thatstrategygroup/
- Subscribe to my YouTube - https://www.youtube.com/@LisaJohnsonStrategist
- Follow me on Tiktok - https://www.tiktok.com/@lisajohnsonstrategist

Regardless of how other people’s lives look from the outside, everyone has their struggles and Niyc Pidgeon is no exception. Niyc is a Business Mentor who specialises in helping her clients overcome their challenges using positive psychology.

Today Niyc and I share some of the struggles we have gone through over the years and how sharing these struggles, after they are over, and some reflection has been done, can help process what has happened, let others into our lives and help people who have faced similar challenges.

What You’ll Learn In This Episode

- Niyc’s approach to sharing her life on social media and why she shares the things that went wrong as well as those that went to plan.

- How what you consume online directly impacts your well-being and some ways you can make positive changes to this.

- Some actionable insights into positive psychology from Niyc and how she uses them in her own life as, well as to help her clients.

- Why Niyc is passionate about suicide prevention and what she is doing to help prevent people taking their own lives.

Resources:

- Find out more about Niyc on her website and pre-order her new book, One More Day here
- Sponsor link: www.wellthebrand.com
- Visit the website https://thatstrategyco.com/
- Join my mailing list - https://go.lisajohnson.com/mailinglist
- Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/
- Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist
- Join the discussion at www.facebook.com/groups/thatstrategygroup/
- Subscribe to my YouTube - https://www.youtube.com/@LisaJohnsonStrategist
- Follow me on Tiktok - https://www.tiktok.com/@lisajohnsonstrategist

If you or anyone you know needs help or is in a crisis call 988 or reach out to Samaritans at 116123 or at https://www.samaritans.org/

Today we are talking about partnerships! Partnerships can be an amazing way to play to your strengths and have someone who fills in your weaknesses - if you choose the right partner!

Jo and Zoe from 6 Figure Bookkeeper are with me today to share their experience of partnering together. They share how they found each other and built their partnership from being practically strangers and ended up building a successful business together.

What You’ll Learn In This Episode

- The key things to look for in a partner and how to assess if you’d be good working together.

- How choosing a good partner in business could end up being the starting point for an amazing friendship as well.

- The importance of effective communication in a partnership and how to make sure you both stay on the same page.

Resources:

• Find out more about Jo and Zoe on their podcast The Bookkeepers Podcast and their Facebook community - The 6 Figure Bookkeepers Club
  - Sponsor link: www.wellthebrand.com
  - Visit the website https://thatstrategyco.com/
  - Join my mailing list - https://go.lisajohnson.com/mailinglist
  - Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/
  - Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist
  - Join the discussion at www.facebook.com/groups/thatstrategygroup/
  - Subscribe to my YouTube - https://www.youtube.com/@LisaJohnsonStrategist
  - Follow me on Tiktok - https://www.tiktok.com/@lisajohnsonstrategist

Today’s guest is the co-founder of our new business The Business Success Company which offers the first fully online business franchising model!

Karen is also the Operations Director of That Strategy Co. and she joins me today to tell you about our new business and the incredible value it offers franchisees to enable them to build their businesses using the amazing products which we have created.

What You’ll Learn In This Episode

- The types of products and services that The Business Success Company offers and who they are useful to.

- How our new company will give back by raising funds for charity

- Details of the equity fund which The Business Success Company will start which will help franchisees build long term wealth

- The ways that our new company will train and support franchisees to enable them to maximise the success of their business

Resources:

- Find out about our new business here: https://thebusinesssuccesscompany.com/become-a-franchisee
- Link to the Business Success Company open day: https://go.lisajohnson.com/thebigreveal
- Sponsor link: www.wellthebrand.com
- Visit the website https://thatstrategyco.com/
- Join my mailing list - https://go.lisajohnson.com/mailinglist
- Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/
- Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist
- Join the discussion at www.facebook.com/groups/thatstrategygroup/
- Subscribe to my YouTube - https://www.youtube.com/@LisaJohnsonStrategist
- Follow me on Tiktok - https://www.tiktok.com/@lisajohnsonstrategist

Branding yourself as an expert in your industry is often taught as one of the most important ways to establish your reputation, and something that today’s guest, Jenna Farmer did by accident while sharing her personal experience with Chron’s disease online.

Jenna talks about how her journey as a health influencer began, as well as how this evolved

What You’ll Learn In This Episode

- The key differences between an expert and a thought leader and how to differentiate yourself.

- How to leverage PR as you transition from expert to thought leader, and how to avoid some of the common pitfalls when doing so.

- The importance of sharing your original thoughts and your values in order to build a strong relationship with your audience.

Resources:

- Find Jenna on Instagram @jennafarmerpr or on her website jennafarmerpr.co.uk. Jenna also has a Facebook group, to help you promote your business.
- Sponsor link: https://www.thebusinessbox.co.uk
- Visit the website https://thatstrategyco.com/
- Join my mailing list - https://go.lisajohnson.com/mailinglist
- Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/
- Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist
- Join the discussion at www.facebook.com/groups/thatstrategygroup/
- Subscribe to my YouTube - https://www.youtube.com/@LisaJohnsonStrategist
- Follow me on Tiktok - https://www.tiktok.com/@lisajohnsonstrategist

The customer journey is an essential part of any business. Today we are talking about why this is and how it can be improved to maximise conversion of leads into paying customers.

Today’s guest is Chris Dillon, whose business The Marketing Autopilots helps his customers make the most of every lead using WhatsApp automation. He shares his journey from professional DJ to entrepreneur, and gives some fantastic insights into the customer journey and how to improve it in your business.

What You’ll Learn In This Episode

- How to make the most of every lead by giving the customer natural next steps towards buying from you.

- Why automating the customer journey results in a better experience for the customer as well as reducing the workload of the business owner.

- What you can do to make automation fun and friendly to the customer without pretending they are speaking to a human when they aren’t.

- The top 3 reasons that WhatsApp is Chris’s favorite platform to take his leads through the steps to become paying customers.

Resources:

- Find Chris on Instagram @chris.dillon.official or TikTok @chris.dillon, and learn more about his services on his website chris-dillon.co.uk. Chris’s book, No one Gives a Sh*t About Your Business, comes out in September and the priority list for the book launch will be available on his socials in early July.
- Sponsor link: https://www.thebusinessbox.co.uk
- Visit the website https://thatstrategyco.com/
- Join my mailing list - https://go.lisajohnson.com/mailinglist
- Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/
- Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist
- Join the discussion at www.facebook.com/groups/thatstrategygroup/
- Subscribe to my YouTube - https://www.youtube.com/@LisaJohnsonStrategist
- Follow me on Tiktok - https://www.tiktok.com/@lisajohnsonstrategist

Today we are talking about how to design your life so that you can do the things that matter most, to you! Our guest this week is Georgie Shears, who shares a deeply personal story about how she came to where she is now.

Georgie is a Life Design Specialist who helps female business owners to find balance in their lives and prioritise the things that really matter to them. Her focus is on the unique individual that we all are and she tailors her work with her clients according to their needs.

What You’ll Learn In This Episode

- Georgie’s top tools for managing stress and anxiety and how to find what works for you.

- How limiting beliefs might be holding you back, without you even realising it.

- Why Georgie advises her clients not to follow the news.

- The importance of identifying the things that we have been told are good for us, but that might not be good for YOU, as a unique individual.

- The power of meditation and how to start, even if it’s something you have struggled with in the past.

Resources:

- Take Georgie's free quiz at lifedesignquiz.com or connect with her on Instagram @georgieshearsstrategist where you can also book a 15 minute discovery call with her.
- Sponsor link: https://www.thebusinessbox.co.uk
- Visit the website https://thatstrategyco.com/
- Join my mailing list - https://go.lisajohnson.com/mailinglist
- Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/
- Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist
- Join the discussion at www.facebook.com/groups/thatstrategygroup/
- Subscribe to my YouTube - https://www.youtube.com/@LisaJohnsonStrategist
- Follow me on Tiktok - https://www.tiktok.com/@lisajohnsonstrategist

Goal setting is an essential part of a successful business, after all if you haven’t set goals for your business how are you going to know if you’ve been successful or not! Despite this many business owners are not setting goals effectively so today we are going to cover some of the top ways of setting goals and why this is so important.

Today’s guest is Laura Russ who is a goal setting expert and your right hand woman for business planning and goal setting. She shares some of her knowledge on the value of effective goal setting and some practical advice on how to do this.

What You’ll Learn In This Episode

- The importance of goal setting in your business and being specific about the reasons for setting them, and methods you will use to reach your goals.

- How goal setting and visualisation are valuable for planning not only for success but also for overcoming challenges in your business.

- The psychology behind effective goal setting and how to shift your mindset for success.

- Where to start with goal setting, even if you are starting from a blank canvas.

Resources:

- Find out more about Luara’s services on her website www.lauraruss.co.uk or connect with her on Instagram @laurarussstrategist
- Sponsor link: https://www.thebusinessbox.co.uk
- Visit the website https://thatstrategyco.com/
- Join my mailing list - https://go.lisajohnson.com/mailinglist
- Follow me on Instagram https://www.instagram.com/lisajohnsonstrategist/
- Follow me on Facebook https://www.facebook.com/lisajohnsonstrategist
- Join the discussion at www.facebook.com/groups/thatstrategygroup/
- Subscribe to my YouTube - https://www.youtube.com/@LisaJohnsonStrategist
- Follow me on Tiktok - https://www.tiktok.com/@lisajohnsonstrategist