Today on Growth Culture: imagine joining a tech company as its first sales hire, and growing it to over $100 million in annual revenue. How does that perspective mold the way to build efficiently at scale?

That’s the story and focus of our guest, Mark Kosoglow. He’s the VP of Sales at Outreach, and today we learn about how he presses his team today to, in his own words, “use a tire rather than chisel a wheel out of rock.”

His specialty is owning the process and ensuring effective execution. Hopefully you’ll come away with a trick or two about how to get to your next hundred million. This is Mark Kosoglow.

Mark on LinkedIn: https://www.linkedin.com/in/mkosoglow/ The book Mark co-authored: https://www.amazon.com/Sales-Engagement-Companies-Modernizing-Humanization/dp/1119584345/

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