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In this episode of MarketPulse: Pros and Pioneers, we're excited to host Todd Caponi, a renowned sales expert and the Principal of Sales Melon LLC. Todd Caponi is the author of the acclaimed books, The Transparency Sale and The Transparent Sales Leader. With a background as a multi-time C-Level sales leader, Todd is known for his deep dives into behavioral science and sales history, making him a unique voice in the sales and marketing world.

Join us as Todd shares his groundbreaking insights on transparency in sales. Discover why embracing imperfections and being honest with customers can significantly boost your conversion rates and build long-term trust. Todd delves into fascinating stories from sales history, demonstrating how lessons from the past can shape our current marketing strategies.

In this episode, you'll learn the importance of understanding why you lose deals and how this can be a game-changer for your business. Todd’s engaging anecdotes, such as the challenges faced by early innovators like James Watt and Gustavius Swift, offer valuable lessons for today’s entrepreneurs.

Whether you’re a seasoned marketer or a business owner looking to improve your sales approach, this episode is packed with actionable advice and surprising insights. Don’t miss out on learning how transparency and historical lessons can enhance your marketing efforts.

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Show Links:

• Todd's website
• Todd's LinkedIn
• Todd's books on Amazon

Thanks for listening!!

You can catch us on all major podcast directories - New episode every Wednesday at 3pm UK time. Give us a subscribe to make sure you don't miss out!

We're also on YouTube!

If you want to feature as a guest, and you're either a business owner who does most of their own marketing, or you're a marketer with a passion for sharing your knowledge, current trends and adding value, reach out to me directly.

This show is brought to you by Javelin Content Management - Getting ideas out of your head, into video, and out to your socials.

Use our unique "Record & Repurpose" service to generate over 200 pieces of eye catching content from 30 minutes of your long form video content.

Enjoying the Show? Share Your Experience!

Transform Your Marketing with Transparency

Attention all marketers and business owners! 📢

Don't miss our upcoming episode of MarketPulse: Pros and Pioneers on July 17th at 3 PM UK time! We’re thrilled to have Todd Caponi, the transparency sales expert and author of The Transparency Sale, join us to share his invaluable insights.

In this episode, Todd discusses:

• The power of transparency in sales and marketing.
• Why understanding deal losses can transform your strategy.
• The risks of overusing AI in customer interactions.

Get ready to take your marketing to the next level. Make sure to subscribe and catch the full episode:

Show Links:

• Todd's website
• Todd's LinkedIn
• Todd's books on Amazon

Thanks for listening!!

You can catch us on all major podcast directories - New episode every Wednesday at 3pm UK time. Give us a subscribe to make sure you don't miss out!

We're also on YouTube!

If you want to feature as a guest, and you're either a business owner who does most of their own marketing, or you're a marketer with a passion for sharing your knowledge, current trends and adding value, reach out to me directly.

This show is brought to you by Javelin Content Management - Getting ideas out of your head, into video, and out to your socials.

Use our unique "Record & Repurpose" service to generate over 200 pieces of eye catching content from 30 minutes of your long form video content.

Enjoying the Show? Share Your Experience!

In this episode of MarketPulse Pros and Pioneers, we sit down with Marko Rojnica, the dynamic founder of Ventnor Web Agency. Despite having zero coding skills, Marko has built a thriving web design and development agency that leverages industry-leading tools to create stunning, high-converting websites for SMEs.

Join us as Marko shares his journey from an email marketing copywriter to an agency owner, delving into the highs and lows of his career. Learn how his non-technical background became his unique selling point, allowing him to bridge the gap between clients and technical experts seamlessly.

We also explore the evolving landscape of web design, discussing the impact of AI on the industry, and how no-code tools are democratizing web development. Marko's insights into balancing aesthetic appeal with functionality are invaluable for any business looking to enhance their online presence.

Don't miss out on the surprising fact about Marko that will inspire anyone hesitant to dive into the tech world. Tune in for a blend of practical advice, innovative thinking, and a glimpse into the future of web design.

Subscribe to our channel for more insightful episodes: https://www.youtube.com/@marketpulsepodcast?sub_confirmation=1

Show Links

• Ventnor Web Agency: https://ventnorwebagency.com
• Marko on LinkedIn: https://www.linkedin.com/in/marko-rojnica/
• Marko's Email: marko@ventnorwebagency.com

Thanks for listening!!

You can catch us on all major podcast directories - New episode every Wednesday at 3pm UK time. Give us a subscribe to make sure you don't miss out!

We're also on YouTube!

If you want to feature as a guest, and you're either a business owner who does most of their own marketing, or you're a marketer with a passion for sharing your knowledge, current trends and adding value, reach out to me directly.

This show is brought to you by Javelin Content Management - Getting ideas out of your head, into video, and out to your socials.

Use our unique "Record & Repurpose" service to generate over 200 pieces of eye catching content from 30 minutes of your long form video content.