It's always a pleasure to engage in deep conversations with industry experts like Dov Gordon. Recently, on the Marketing Speak podcast, Dov shared invaluable insights on building sustainable marketing and selling systems.

Dov Gordon is a recognized expert in creating strategic partnerships and joint ventures, leveraging his profound understanding of customer behavior to build effective, repeatable marketing systems. Observing a gap in conventional, charisma-driven marketing approaches, Dov founded the Joint Venture Mastermind (JVMM) community to connect small business owners, coaches, consultants, and entrepreneurs with similar target audiences. His commitment to ethical business practices and a deep-rooted belief in serving others have earned him a respected place in the business community. Tune in for more insights on creating lasting business relationships and effective marketing strategies!

The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/468.

Attention marketers and communicators! Want to captivate your audience from the get-go? In the newest episode of Marketing Speak, Sam Horn shares invaluable tips for her strategies for turning heads and making memorable impressions.

Sam Horn, a master of captivating communication and the dynamic CEO of the Intrigue Agency, has dedicated her career to helping individuals and businesses communicate with impact. Her journey started on a groundbreaking note as the co-founder of the Maui Writers Conference, where hopeful authors could pitch directly to industry decision-makers. Over time, her expertise in engaging audiences garnered attention from prestigious platforms like the New York Times and NPR, and she has since presented to high-profile organizations, including Intel, Accenture, and NASA.

Through her ten insightful books and numerous TEDx talks, Sam Horn's legacy continues to empower others to communicate with clarity, integrity, and intrigue, always aiming for that moment where a well-placed question or a compelling story turns a fleeting encounter into a lasting impression. Catch the full episode for more insights and elevate your communication game!

The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/467.

Unlock customer success in this Marketing Speak episode this week as we feature Jason Friedman, who shares some remarkable strategies for crafting compelling customer experiences.

Jason, a former theater enthusiast with a degree in lighting design, found his passion for business through an unconventional path. Initially involved in theater and working with rock bands, Jason transitioned into the business world by applying theatrical principles to create immersive customer experiences. His breakthrough came when he helped design a Foot Locker store, significantly boosting sales. This success propelled him to work with notable brands like Bank of America, Armani, Disney, and Universal Studios, helping them craft compelling customer journeys.

In this episode, Jason shares his unique strategies for crafting compelling customer experiences, drawing fascinating parallels between the world of theater and business. We'll delve into the importance of earning client commitment, guiding them through a memorable journey, and maintaining momentum through small yet powerful wins. Jason also highlights the significance of removing friction points in business using advanced tools like VMiX and Stream Deck to enhance presentations and engage audiences effectively.

Additionally, Jason's insights into the essence of customer retention, the psychology of quick wins, and the transformative power of improvisation and acting techniques in entrepreneurship are set to provide valuable takeaways. Stay tuned for practical tips on creating seamless customer journeys, the kinetic customer formula, and a refreshing perspective on maintaining progress and avoiding pitfalls in business!

The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/466.