• Measure of Success: Churchill Downs Race Track’s Sponsorship Strategy Sponsored by IEG

  • Dec 19 2022
  • Duración: 18 m
  • Podcast

Measure of Success: Churchill Downs Race Track’s Sponsorship Strategy Sponsored by IEG

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  • Resumen

  • It's been proclaimed the most exciting two minutes in sports. Churchill Downs has been home to some of the most incredible moments in sports history. During today's conversation IEG's Vice President of Strategy and Churchill Downs Vice President of Marketing, Brand and Partnerships Casey Ramage give us some insight on their analytical approach to sponsorship strategy.
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