In this episode of Mulch, Rebecca explores two ways flower farmer-florists can build resilience for the season ahead: baggy planning and working within real capacity. Drawing on winter realities, crop planning, and lived experience, she shares how flexibility, intention, and asking for help can reduce overwhelm and support sustainable flower farming.

To support your planning, you can sign up to the Grow Club newsletter and download the Business Planning module from our education page at www.silvergreyfoliage.com

As the year draws to a close, this episode of MULCH reflects on the quiet "what if" questions that sit underneath flower farming; the decisions, confidence and support that shape how we grow.

Using a simple winter observation as a starting point, Rebecca explores what it means to choose steadier ground as we move towards the 2026 season, and invites listeners to reflect without urgency or pressure.

The episode also includes two practical updates:

• a one-off 2026 Flower Farmer's Wall Planner

• preparation for the first GROW Club session beginning in early January

Links mentioned in this episode:
– 2026 Flower Farmer's Wall Planner

– GROW Club

In this episode of Mulch, Rebecca shares the ten flowers she's most looking forward to growing in 2026, as Silver Grey Foliage closes the doors on another year and turns towards what's ahead. From fancy daffodils and sweet peas to anemones, white dahlias and a few new varieties yet to be grown, she reflects on why these plants matter — for reliability, scent, colour, texture and joy.

Alongside the list, Rebecca talks about noticing patterns in our growing choices, the value of auditing what we already have before buying more seed, and the quiet excitement that comes with thoughtful planning. It's a gentle, end-of-year episode for flower farmers who are ready to rest, reflect, and begin imagining the season to come.

If you'd like support with planning your 2026 season, Grow Club is still open, with the first quarterly planning session taking place in early January.

https://silvergreyfoliage.com/grow-club/

Wishing you a restful Christmas and a hopeful turn towards the year ahead.

In this week's episode of Mulch, Rebecca explores five common challenges flower farmers face when they're trying to build a sustainable and profitable business — the kind that supports life rather than drains it. Drawing on the conversations from this week's Grow Club reflection session, she speaks openly about isolation, physical exhaustion, blurred boundaries, feeling pulled in too many directions, and the pressure to master every skill at once.

Rather than seeing these challenges as personal failings, Rebecca reframes them as completely normal parts of the flower-farming journey — and as opportunities to build structure, clarity, support and confidence for 2026 and beyond. She also shares news of a private podcast series for Grow Club members, featuring expert voices on branding, design, websites, small-business strategy and content creation.

If you'd like to grow your flower farm with steadier roots, shared learning and a strong community beside you, you can join Grow Club here:

https://silvergreyfoliage.com/grow-club/

Doors close on 31st December.

In this week's episode of Mulch, Rebecca shares five simple, practical ways to prepare your flower-farm marketing for the start of 2026 — from sorting your photos with purpose, to reconnecting with your business values, to identifying which customers you want to be speaking to as the new year begins. She explores why reusing your own best-performing content is not cheating but smart, sustainable marketing — and why worrying less and doing more will always serve your business far better than trying to be perfect.

Rebecca also shares an update on Grow Club, including the newly uploaded teaching library, the upcoming reflection session on 9th December, and the limited mentoring sessions available for the next three members.

If you'd like structure, support and a grounded community as you prepare for 2026, you can join Grow Club here: https://silvergreyfoliage.com/grow-club/

In this week's reflective episode of Mulch, Rebecca shares two stories from Silver Grey Foliage that shape the way she understands resilience and reflection that it takes to grow a flower farm. From the unlikely moment she met the farmer who offered her her growing space, to the family tradition that marks the end of each season, these stories uncover the quiet determination and gentle hope that sit beneath every successful growing year.

Rebecca also explores what real resilience looks like for flower farmers — not "pushing through," but creating structure, accountability, learning, and community so you don't grow alone. She closes with a look at how these themes have shaped the ROOTS framework and the vision for Grow Club in 2026.

If you'd like support, structure, and community as you plan for the season ahead, Grow Club's early bird pricing is available until Sunday at midnight — now is the perfect time to join.

In this week's episode of Mulch, Rebecca shares the three shifts that can make the biggest difference to your flower farm in 2026: understanding how money moves through your business, treating your farm like the business it truly is (whatever its size), and why growing less can actually help you grow better. It's an honest, encouraging look at what really strengthens a flower-farming practice, rooted in experience rather than overwhelm.

If you'd like support putting these ideas into action next year, Grow Club is open come and join us.

Welcome back to MULCH. In this episode, Rebecca shares why she's relaunching the podcast and why the hardest and most important lesson from 2025 has been about resilience, structure and community.

She opens up about the loneliness many flower farmers feel, the lessons from six years of growing Silver Grey Foliage, and the five themes that became the ROOTS Framework:
Resilience, Openness to Change, Ongoing Learning, Trusted Support, and Steady Consistency.

Introducing GROW Club — a space designed to help flower farmers grow steady, profitable businesses without burnout, overwhelm, or yet another course to "keep up with."

Listen in for details on how GROW Club works, when we begin, and an early-bird thank-you for those who join first.

Join Grown Club Here