• Multimedia Storytelling in Trucking Recruitment, Influencer Bot Scandals, and the State of Earned Media

  • Jul 18 2024
  • Duración: 6 m
  • Podcast

Multimedia Storytelling in Trucking Recruitment, Influencer Bot Scandals, and the State of Earned Media Por arte de portada

Multimedia Storytelling in Trucking Recruitment, Influencer Bot Scandals, and the State of Earned Media

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  • Resumen

  • Exploring the impact of multimedia storytelling on truck driver recruitment, analyzing the shift in lifestyle brands' strategies due to influencers using bots, and examining the role of earned media in a landscape of corporate silence and fragmented communication bubbles.
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Marketing Economía Política y Gobierno
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