Episodios

  • I Simplified Amazon Parentage Variations to Increase Sales
    Jul 7 2024

    In this video, we look into the advanced strategies for managing large variation setups on Amazon, specifically focusing on a client selling Mil-spec Paracord. Learn how to optimize parentage structures for better conversion rates and discover the impact of previous agency decisions on product performance.

    #AmazonSEO #AmazonTips #AmazonSelling #ProductOptimization

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    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Introduction and Strategy Question
    00:30 - Client's Product Overview: Mil-spec Paracord
    01:00 - Variation Setup Discussion: Tensile Strength and Color
    01:50 - Parentage Setup: Size vs. Color
    02:20 - Conversion Rate Analysis and Recommendations
    03:00 - Sales Data and Previous Agency Issues

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    4 m
  • How to Sell Globally on Amazon (It's Easy)
    Jul 6 2024

    Learn how to expand your Amazon business globally with ease! This video covers the essential steps for setting up selling in different marketplaces, analyzing market demand, and navigating regulations. Discover how Amazon's tools can simplify store synchronization and listing setup. If you are an Amazon seller looking to take their business international, watch this.

    #AmazonSeller #AmazonGlobalSelling #AmazonTips #InternationalSelling

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    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Introduction to Amazon's Global Marketplaces
    01:00 - Setting Up Global Selling on Amazon
    02:00 - Analyzing Market Demand with Amazon's Tools
    03:20 - Navigating Marketplace Restrictions
    04:20 - Store Synchronization and Listing Setup
    05:00 - Considerations for Expanding Globally

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    5 m
  • Hack to Increase Sales on Amazon FBA Seasonal Products in 2024
    Jul 5 2024

    If you are struggling with Amazon sales of your seasonal product, this video offers actionable strategies to boost sales of your mosquito repellent during the off-season. Learn how to optimize your product listing with a compelling main image, leverage competitor analysis, and implement A/B testing to increase click-through rates.

    #ListingOptimization #AmazonSeller #AmazonFBA #AmazonPPC

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    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
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    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Introduction
    01:49 - Listing Optimization
    02:01 - Competitor Analysis
    03:21 - A/B Test New Image
    04:08 - Packaging Update Proof

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    5 m
  • No Sales on Amazon? Here's How to Fix It
    Jul 4 2024

    Struggling with low sales for an accessory product? This is how to leverage retargeting campaigns to reach existing customers and boost sales. Learn about A+ Content and product grid optimization for improved product visibility. Plus, explore strategies to expand your reach to compatible non-branded products.

    #AmazonPPC #AmazonAds #AmazonRetargetingAds

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    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:
    00:00 - Introduction
    01:12 - Retargeting Strategy for Accessory Sales
    02:00 - A+ Content and Product Grid Optimization
    02:25 - Exploring Compatibility with Non-Brand Products

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    3 m
  • Nobody Cares About Amazon Sellers - What To Do About It
    Jul 3 2024

    In this video, Steven Pope, founder of My Amazon Guy, shares his insights on overcoming challenges as an Amazon seller. Learn the four key strategies to boost your sales: advertising, SEO, design, and catalog optimization. Steven discusses common pitfalls and offers a free 5-minute audit to help you improve your listings. This is how to achieve long-term success on Amazon without the hassle.

    #AmazonSeller #AmazonTips #AmazonSEO #PPCStrategies #MyAmazonGuy

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    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Introduction and Seller Challenges
    00:20 - Four Basic Strategies for Amazon Success
    00:48 - Importance of Long-Term Success
    01:02 - Personal Experience and Credibility
    01:32 - Mistakes to Avoid as an Amazon Seller
    01:52 - Offering Free Listing Audit
    02:10 - Enjoying Work-Life Balance
    02:27 - Closing Remarks and Call to Action

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    2 m
  • How to Optimize a Main Image to 3x CTR & Traffic on Amazon
    Jul 2 2024

    Get 50% off on your first PickFu poll here: pickfu.com/myamazonguy

    In this video, we demonstrate how to run a @PickFu test to compare product imagery effectiveness on Amazon. Watch as we find lookalike products, set up the test, and analyze the results to optimize your product listings for better CTR, sales, and traffic. Learn tips on label visibility and simplifying your product images to make them more appealing.

    #AmazonSEO #PickFuTest #AmazonFBATips #ProductImageOptimization

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    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Introduction
    00:30 - Finding Lookalike Products
    01:30 - Running the PickFu Test
    02:40 - Analyzing PickFu Test Setup
    03:30 - Discussing Label Visibility
    04:45 - Simplifying Product Imagery
    06:00 - Viewing PickFu Results

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    6 m
  • 10X Traffic on Amazon with TikTok!
    Jul 1 2024

    Explore the potential of TikTok Shop for businesses and how it impacts Amazon traffic. Learn about the power of video content and the challenges faced in logistics. Discover strategies for leveraging TikTok Shop for brand growth.

    #TikTokShop #AmazonTraffic #VideoMarketing #TiktokVideos

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    -----------------------------------------------------------------------------------------

    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Timestamps:

    00:00 - Introduction to TikTok Shop
    00:26 - Measuring TikTok Traffic Impact
    01:30 - Power of Video Content
    02:00 - Importance of Video Content for Brands
    03:00 - Potential of TikTok Shop in the US Market
    04:00 - Challenges with TikTok Shop Logistics

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    5 m
  • Common Amazon PPC Mistakes (and How to Avoid Them)
    Jun 30 2024

    In this video, Kevin Sanderson discusses the common pitfalls in Amazon PPC and help you avoid them with expert insights. This video breaks down the importance of focusing on sponsored products, the significance of relevant keywords, and the difference between niche and mass market keywords. Optimize your Amazon PPC campaigns with these actionable tips and increase your sales effectively.

    #AmazonPPC #EcommerceTips #AmazonSelling

    → Use Data Dive with code MAG for exclusive savings!
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    Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

    Follow us:
    Twitter: https://twitter.com/myamazonguy
    Instagram: https://www.instagram.com/stevenpopemag/
    Pinterest: https://www.pinterest.com/myamazonguys/

    Please subscribe to the podcast at: https://podcast.myamazonguy.com
    Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
    Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

    Support the Show.

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    2 m