Episode Summary: Welcome to the second-ever school group recording of the NextGen Sales Leaders Community! In this unique office hours session, host Ben Reed opens the floor to his community members, diving into real-time challenges and strategies for scaling B2B businesses. From solving entrepreneurial loneliness to navigating the complexities of unit economics, team building, and systemizing operations, this candid and highly tactical session gives listeners a behind-the-scenes look at how B2B entrepreneurs are growing smarter and faster.

What You Will Learn:

• How to think about hiring for low-code/no-code roles in tech-focused B2B services.
• Frameworks for creating repeatable, scalable internal systems and SOPs.
• How to use tools like Lucidchart, Notion, and Upwork to streamline onboarding and delivery.
• The true cost of scaling service businesses and how to avoid unit economic disasters.
• Tips on transitioning from agency work to product-based revenue models like software or IP.
• The power of transparency, team culture, and hiring with vision alignment in mind.

Host: Ben Reed, host of the NextGen Sales Leaders Podcast

Episode Highlights:

[00:01:15] Solving Entrepreneurial Loneliness: Why community and connection are critical in the founder journey.

[00:05:00] Hiring for Growth: How to choose between client-facing talent vs. technical talent in low-code environments.

[00:14:45] Controlling Costs: How to create scalable internal billing for internal resources at an agency or service-based B2B business.

[00:17:20] Ben's Personal Agency Unit Economics: Live walk-through of Ben’s internal unit economics spreadsheet.

[00:28:20] Freelancers vs. Full-Time Hires: Strategic approaches on when to hire part-time vs full-time employees, testing new freelancers, and recruiting via Upwork.

[00:35:34] Hiring the ideal employee: Mental frameworks for thinking about who to hire into your business, what characteristics they should have, and how to align their career goals with your goals of scaling or running your business.

[00:41:30] Creating Redundancy and Avoiding Keyman Risk: The value of cross-training and multiple hires.

[00:50:10] From Agency to Product: Using agency cash flow to build scalable software and IP.

[00:59:00] Ideal Hires and Team Culture: What to look for in early team members and how to build long-term alignment.

[01:06:00] Pricing, Positioning, and Firing Clients: When to raise rates and how to fire clients that don't fit your future vision.

[01:13:00] The Power of Productized Services & Affiliate Revenue: How to scale beyond custom client work.

[01:22:30] Final Advice: How to validate markets and build high-margin businesses with focus and persistence.

Subscribe & Review: Enjoyed this episode? Subscribe to the Next Gen Sales Leaders Podcast for weekly insights from real B2B operators and growth experts. Leave us a review to help more founders discover this B2B scaling podcast and community!

Follow Ben on Social:

• LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/

Join our FREE Group "Outbound B2B Sales/AI Hackers":

• https://tinyurl.com/3b5ap97x

Episode Summary: In this Office Hours session for the NextGen Sales Leaders Skool Group, host Ben Reed offers high-impact coaching to community member Haitham and Louie Villaverde, who's transitioning from freelancing to building a scalable agency.

With real-world stories and frameworks from Ben’s own entrepreneurial journey—including running a med spa and building multiple sales orgs—this conversation dives deep into systemization, client acquisition, pricing, and mindset shifts essential for growth. If you're stuck between delivery and growth or wondering how to build a real business from your skillset, this episode is for you.

What You Will Learn:

• The crucial difference between freelancing and running a scalable agency.
• How to build systems and playbooks that remove you from client fulfillment.
• Ben’s “Four Ps” framework: Puppy, Process, Playbooks, People.
• The importance of pricing strategy and how to evaluate your margins.
• Whether to take short-term clients or focus on long-term infrastructure.
• Tactical steps to identify your Ideal Customer Profile (ICP).
• Why hiring a coach can accelerate your path to product-market fit and scale.

Host: Ben Reed, host of the Next Gen Sales Leaders Podcast.

Episode Highlights:

[00:01:30] Louie's Background: From agency life to freelancing and the challenges of building consistent lead flow.

[00:06:45] Ben’s Med Spa Experience: The viral toe fungus ad that actually worked—and lessons on using video hooks and visual storytelling.

[00:13:20] Freelancing vs. Agency: Why fulfillment is your bottleneck, not demand—and how to break the cycle.

[00:20:15] Building Your System: The "Four Ps" framework to delegate delivery and scale sustainably.

[00:32:10] Pricing and Profit Margins: Why undercharging limits growth—and how to run a unit economics analysis.

[00:45:00] The Power of Focus: How to say no to misaligned clients and dial in your ICP.

[00:53:40] Get a Coach: Why every entrepreneur needs someone to help them see clearly—and when it makes sense to hire one.

Connect with Ben:

• LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/

Join our FREE Group "NextGen Sales Leaders":

• https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600

Subscribe & Review: Love this session? Subscribe to the NextGen Sales Leaders Podcast and leave a review to support more content like this!

Episode Summary:

In this episode, Ben Reed sits down with Aviv Joseph Glazer, co-founder of Panda Match, to unpack the truth about B2B data sourcing, cold outbound, and what most people get wrong about building lists and scaling revenue. Aviv shares how Panda Match uses AI to extract company data straight from the internet—bypassing stale, user-generated platforms like LinkedIn and ZoomInfo. This one is packed with hard-earned lessons on product-market fit, agency life, and the evolution toward SaaS.

What You Will Learn:

How Panda Match uses proprietary AI to source fresh, accurate company data

Why traditional platforms like ZoomInfo and Apollo are becoming less effective.

The shift from lead gen agencies to SaaS—and how to know when it's time to pivot.

Key indicators of true product-market fit.

Why outbound isn't dead—most people are just doing it wrong.

Featured Guest: Aviv Joseph Glazer – Co-Founder of Panda Match

Host: Ben Reed, host of the Next Gen Sales Leaders Podcast

Episode Highlights:

[00:01:00] What Is Panda Match? Aviv explains how Panda Match scrapes live website data to build more accurate lists.

[00:10:00] The Intricacies of List Building: Ben explains how building B2B lead lists is not as simple as it may first appear and why.

[00:16:30] B2B Sales Motions Start With Lists: Ben describes that the first activity in any B2B sales-led go-to-market motion is B2B lead list building.

[00:25:00] Agency Struggles: Real talk on churn, client expectations, and why most cold email shops hit a wall.

[00:38:00] Building SaaS from the Trenches: Aviv’s journey from freelancer to SaaS founder and what he learned along the way.

[00:48:00] Product-Market Fit Myths: How to know when you have it—and why it can disappear overnight.

[01:07:00] Strategy Over Tactics: Why founders need to solve the right constraint before throwing money at outbound.

[01:50:00] Mindset + Mentorship: How judgment, mentors, and integrity shape long-term success in business.

Connect with Aviv:

LinkedIn: Aviv Joseph Glazer

Website: https://www.pandamatch.io

Subscribe & Review:

Enjoyed the episode? Subscribe to the Next Gen Sales Leaders Podcast and leave a review. It helps others find the show and supports our mission to grow revenue-driven B2B leaders.

Follow Ben on Social:

LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/

Join our FREE Group "NextGen Sales Leaders":

https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600