Episodios

  • E071: Catching up with Austin
    Aug 28 2024

    00:00 Introduction

    03:32 The Value of Time and Convenience

    07:49 Bias to Impact and Velocity in Work

    13:29 Leadership Styles and Kindness vs. Gentleness

    19:12 Resilience and Embracing Failure as a Leader

    26:21 Creating a Culture of Risk-Taking and Learning from Failure

    31:48 The Importance of Being Anti-Fragile as a Leader

    38:30 Longevity and Persistence in Business

    44:34 The Key to Success: Duration and Self-Discipline

    49:29 The Partnership Between Northbeam and Meta

    52:43 Consumer Spending Trends and the Outlook for Q4

    01:16:33 The Importance of a Clear and Concise Hook

    Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA Powered By:

    Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Sign up to our weekly newsletter here: https://www.9operators.com/

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    1 h y 30 m
  • E070: The Risks and Rewards of Hypergrowth
    Aug 21 2024

    07:41 The Importance of Making Low-Impact Decisions

    09:36 The Role of Leadership in Decision-Making

    11:25 Learning from Mistakes and Allowing the Team to Make Mistakes

    14:48 Identifying High-Leverage Decisions

    16:44 Making High-Leverage Decisions in the Cookware Industry

    21:14 Forecasting and Planning for the Future

    31:06 The Advantage of Being in a Growing Category

    34:21 The Significance of Intrinsic Growth Rate and New Customer Acquisition

    38:37 The Role of Brand Equity in Expanding into New Product Categories

    44:12 The Risks and Rewards of Hyper-Growth

    46:56 The Competitiveness of the Consumer Durables Industry


    Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA


    Powered By:

    Fulfil.io.

    https://bit.ly/3pAp2vu

    The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.


    Northbeam.

    https://www.northbeam.io/


    Postscript.

    https://postscript.io/


    Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators


    Sign up to our weekly newsletter here: https://www.9operators.com/

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    1 h y 2 m
  • E069: How to run sales like a 9-figure brand
    Aug 14 2024

    00:00 Introduction

    03:24 Discussion on Personal Networks and Investment Opportunities

    06:46 Investing in Unique Business Opportunities

    09:12 Balancing Personal and Professional Priorities

    11:06 Maximizing Sales on Prime Day

    13:41 Amazon's Brand Awareness Strategy

    18:45 Strategies for Running Deals and Discounts

    23:28 Gradual Discounting and Protecting Margins

    27:15 Segmenting SKUs by Channel to Avoid Conflicts

    28:40 Avoiding Algorithmic Price Matching and Differentiation

    30:00 The Power of Bundles and Sets in Increasing AOV

    31:28 Framing and Anchoring Prices on a D2C Website

    38:38 Setting Prices for Profitability

    49:16 The Effectiveness of Giveaways and Contests

    54:59 Considerations for Running Giveaways


    Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA


    Powered By:

    Fulfil.io.

    https://bit.ly/3pAp2vu

    The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.


    Northbeam.

    https://www.northbeam.io/


    Postscript.

    https://postscript.io/


    Subscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators


    Sign up to our weekly newsletter here: https://www.9operators.com/

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    58 m
  • E068: Taylor Holiday - Part 2
    Aug 7 2024

    00:00 Introduction & The Reality of E-commerce Growth

    31:26 Disparity in E-commerce Growth

    33:20 Challenging the Perception of E-commerce

    35:08 Challenges Faced by Seven-Figure and Eight-Figure Stores

    45:41 Growth Rates of Seven-Figure and Eight-Figure Stores

    53:07 Comparison of Growth Rates

    55:20 Challenging Conventional Wisdom

    58:36 The Importance of Having a Competitive Advantage

    01:03:20 The Correlation Between Customer Sentiment and the Market

    01:04:47 Setting Realistic Growth Expectations

    01:07:40 The Role of Capital in Driving Growth

    01:09:02 Understanding the Broader Market Context


    Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Postscript. https://postscript.io/ Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators Sign up to our weekly newsletter here: https://www.9operators.com/

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    1 h y 10 m
  • E067: Taylor Holiday - Part 1
    Jul 31 2024

    00:00 Introduction and Overview

    03:22 The Impact of Cap Tables on the Organization

    05:17 Equity as a Tool for Employee Retention08:38 The Power Dynamics of Board Control

    23:21 The Importance of Trust in Equity Allocation

    26:46 Reflecting on Past Decisions: What Would You Change?

    27:41 Navigating the Challenges of Equity and Ownership

    38:02 The Importance of Open Communication and Fairness

    45:17 Understanding the Psychology of Equity and Monetization

    53:24 Insights into the E-commerce Industry: A Preview of Data


    Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA


    Powered By:

    Fulfil.io.

    https://bit.ly/3pAp2vu

    The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.


    Northbeam.

    https://www.northbeam.io/


    Postscript.

    https://postscript.io/


    Subscribe to The Marketing Operators Podcast here:

    https://www.youtube.com/@MarketingOperators


    Subscribe to The Marketing Operators Podcast here: / @marketingoperators


    Sign up to our weekly newsletter here: https://www.9operators.com/

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    56 m
  • E066: Special guest episode with the founder & CEO of Flexport Ryan Petersen
    Jul 24 2024

    00:00 Introduction

    03:18 Overview of Flexport and its Services

    08:09 Differences between Flexport and Shopify in Fulfillment

    10:04 Utilizing Real-Time Data for Supply Chain Planning

    14:47 The Importance of Visibility and Communication in Logistics

    17:56 Challenges in the Freight Forwarding Industry

    18:25 Choosing the Hardest Businesses and the Value of Simplifying to Amplify

    23:33 Expanding into Omni-Channel Fulfillment and B2B Distribution

    28:12 The Complexity of Wholesale Orders and Physical Retail Partnerships

    31:06 The Importance of Integration and Communication in Supply Chains

    34:50 Building a Robust System for Handling Demand

    38:38 The Importance of Holistic Service and Avoiding Fragmentation

    39:04 Improving Delivery and Unloading Processes

    49:57 The Rise of E-commerce and its Impact on Air Cargo

    53:45 Challenges and Non-compliance in Customs Clearance

    58:59 The Transition from Operator to Investor

    01:02:19 Capital Allocation and Return on Invested Capital


    Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA


    Powered By:

    Fulfil.io.https://bit.ly/3pAp2vu

    The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.


    Northbeam.https://www.northbeam.io/


    Postscript.https://postscript.io/


    Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators


    Sign up to our weekly newsletter here: https://www.9operators.com/

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    1 h y 9 m
  • E065: Capital, Investment & Politics
    Jul 17 2024

    00:00 Introduction

    03:12 Weekend Recap and Discussion on Aging

    06:26 Transitioning from Fluid Intelligence to Wisdom

    09:20 The Political Landscape and the Biden Presidency

    13:41 The Importance of Privacy and Anonymity on Social Media

    15:30 The Influence of Generational Shifts on Institutions

    18:12 The Role of Swing Voters in Elections

    20:53 The Need for Competent and Moderate Leadership

    22:22 The Value of Wisdom and Experience

    25:37 The JP Morgan Founders Forum and Insights from Jack Ma

    30:19 The Importance of Financing a Business Through Internal Cash Flow

    31:18 The Challenges of Transitioning to Generating Free Cash Flow

    34:39 Establishing a Strong Culture Early On

    36:05 Challenges in the Private Equity Market for M&A

    37:03 The Rise of AI and Its Impact on Investment

    37:32 Understanding the Chinese Economy and Geopolitical Risks

    43:45 The Need for Contingency Plans in Manufacturing

    45:19 The Importance of Immigration in Building a Strong Manufacturing Ecosystem

    56:09 The Movement of Millionaires out of the UK

    57:04 The Decline in Foreign Investment in China

    01:04:33 Assessing the Growth Story of China


    Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA


    Powered By:

    Fulfil.io.https://bit.ly/3pAp2vu

    The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.


    Northbeam.https://www.northbeam.io/


    Postscript.https://postscript.io/


    Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators


    Sign up to our weekly newsletter here: https://www.9operators.com/

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    1 h y 9 m
  • E064: Manage your time like a 9-figure CEO
    Jul 10 2024

    00:00 Introduction

    03:09 The Role of an Executive Assistant

    06:06 Finding and Trusting an EA

    08:49 When to Hire an EA

    10:15 Different Perspectives on Having an EA

    20:21 Balancing Personal and Work Tasks

    23:12 Avoiding Lifestyle Creep

    26:34 The Lumpy Nature of Needing an EA

    30:21 Finding Time as a CEO

    43:28 Aligning Personal and Business Finances

    48:31 Optimizing Processes and Priorities


    Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA


    Powered By:

    Fulfil.io.

    https://bit.ly/3pAp2vu

    The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.


    Northbeam.

    https://www.northbeam.io/


    Postscript.

    https://postscript.io/


    Subscribe to The Marketing Operators Podcast here:


    https://www.youtube.com/@MarketingOperators


    Subscribe to The Marketing Operators Podcast here:

    @marketingoperators


    Sign up to our newsletter here: https://www.9operators.com/

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    56 m