Episodios

  • Why Instagram is not a Replacement for Google Search!
    Nov 7 2023

    You'll be intrigued to learn that Google showcases content from platforms like YouTube, LinkedIn, and Pinterest in its search results, providing users with a rich array of multimedia, insights, and visual inspiration. But there's a twist: Instagram seems to be missing from Google's preferred list of content sources. They seldom will show any individual posts or videos in the search results.

    I'm not saying that IG is without value, it is the backbone of many small business owner's marketing plans. What I am saying is don't stop there. Take the time already invested and make that same content available in search, which not only sends more visitors to your website, it can also influence search results when clients are looking for what you offer!

    An easy way is to use a service that sends out content to several other social media sites, without doing any extra work. One free option is Zoho Social. Great customer service and a free forever plan to get you started. Of course, you can find dozens of other providers. Find one that is a good fit for your business needs and budget.

    Own The Lemonade Stand Podcast

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    11 m
  • The Hidden Cost of Free Video Hosting!
    Nov 2 2023

    In this installment, we look into the world of video hosting for your online content, specifically focusing on the distinctions between YouTube hosting and private hosting. Join us as we explore the various aspects of this topic, shedding light on the advantages and disadvantages of utilizing free hosting platforms that might not be immediately evident.

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    22 m
  • Boost Google Search Position with Repurposed Instagram Reels
    Nov 1 2023

    In this podcast, we'll guide you through the process of repurposing engaging Instagram Reels and sharing them on YouTube, which is the #2 most popular search engine in the world. By doing so, you can not only increase your video views but also drive more traffic to your website and bolster your position on Google Maps.

    Listen in to discover how to leverage your existing content to elevate your Google Maps ranking and improve your overall digital presence.

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    14 m
  • Unlocking Google Map's Full Potential: Expanding 'Near Me' Search Beyond 3 Miles
    Nov 1 2023

    In this episode of Own The Lemonade Stand Podcast, we delve into the intriguing world of Google Maps and explore a fascinating topic – Google Map Hacks. If you've ever wondered how to extend your Google Map coverage and make those "near me" searches reach well beyond the standard 3-mile radius, this episode is for you!

    Google Maps is an indispensable tool for navigating our world, finding local businesses, and discovering new places. But did you know that there are ways to go beyond its default settings and tap into its full potential? Join us as we uncover the secrets, tips, and tricks that can help you broaden your Google Map horizons.

    Be a featured Guest!: Own The Lemonade Stand - Guest Application

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    8 m
  • Website Guide: Avoiding the 'Gotcha' Moment
    Oct 31 2023

    In the fourth episode of the 'Own The Lemonade Stand Podcast,' we're on a mission to safeguard small businesses from costly missteps when embarking on their website-building journey. We'll be your trusty guides, steering you clear of common 'rip-offs' that can plague the web design industry, ensuring your investment is a wise one.

    Our discussion goes beyond the technicalities; it's about managing expectations and fine-tuning your budget. We're here to shed light on the lesser-known secrets that many shy away from discussing. In this episode, we empower you with the knowledge needed to make more informed business decisions, setting you on a path to digital success.

    Sponsored by:

    • Super Easy Reviews
    • Jeffrey Truitt Photography

    Be our special guest: Own The Lemonade Stand Guest

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    23 m
  • Tips to get Your Google Business Profile Approved!
    Sep 16 2023

    Welcome to the "Own the Lemonade Stand Podcast," Episode 3! Today, we're diving into the ever-evolving world of Google Business Profiles. Things are changing rapidly, making it increasingly challenging to get your profile approved. But fear not, we've got a plan to navigate this digital landscape and secure your spot on Google. Episode 3 is a continuation of Episode 2 so be sure to check it out.

    Sponsored by:

    • Super Easy Reviews
    • Jeffrey Truitt Photography

    Be our special guest: Own The Lemonade Stand Guest


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    23 m
  • How to Setup Email for Google Business Profile
    Sep 16 2023

    Welcome to Episode 2 of our podcast series, where we dive deep into the process of creating the perfect Google Business Profile, and the steps to ensure easy approval! In this episode, we kick things off by exploring the essential steps for setting up your profile. We'll begin with the importance of securing a custom email address and share some valuable insights about web hosting. Stay tuned for expert tips to enhance your online presence!

    Sponsored by:

    • Super Easy Reviews
    • Jeffrey Truitt Photography

    Be our special guest: Own The Lemonade Stand Guest

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    21 m
  • Own The Lemonade Stand interview with Crystal Holmes
    Aug 30 2023

    Welcome to the inaugural episode of the "Own The Lemonade Stand Podcast"! In this exciting installment, we sit down for an engaging conversation with none other than Crystal Holmes, the proprietor behind San Antonio's very own Bio2 Laser Studio. Join us as we delve into the captivating realm of small business marketing, gaining invaluable insights and strategies that can truly make a difference. If you're an entrepreneur, a business enthusiast, or someone seeking inspiration, this episode is a must-listen. Tune in to learn, grow, and own your slice of the business world. We will begin with new shows every 2 weeks then move to a weekly format.

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    28 m