In this video, Terryl Humphrey, Marine Corps Veteran, CEO of FIK Advertising, and Author, shares his journey of discovering the power of social media during the challenging times of 2020.

While serving in the Marine Corps, Terryl struggled to find his purpose until he started making videos, ultimately creating 893 videos without making a dime.

Despite the lack of financial success, Terryl built valuable skills in communication, video production, and advertising.

He emphasizes the importance of understanding how to use social media to connect with the right audience and monetize content effectively.

Drawing on his experiences, Terryl discusses the significance of advertising and targeting the right audience for content creators, entrepreneurs, and podcasters.

Key Points:

• The impact of COVID-19 on personal growth and the rise of online communication.
• The challenges of creating content without proper monetization strategies.
• The importance of advertising and targeting for content creators.
• How to connect with the ideal audience using social media.
• The significance of consistency, continuity, and pricing in social media management.

Topics Covered:

• Personal growth through social media
• Monetization challenges for content creators
• Advertising strategies for entrepreneurs
• Connecting with your ideal audience online
• The importance of proper pricing and packaging in social media services

Follow Terryl on his journey and learn how to use social media to grow your brand and business effectively.