According to Executive Communications Coach Karin Reed, "The thing that I see most often is people wanna just like show up and throw up."

We're going to assume that the "show up / throw up method" is not the most effective. So then what are the most impactful tips for communication on podcasts?

Let's find out!

---

Karin Reed is the CEO of Speaker Dynamics, and the author of several books, including Suddenly Hybrid and Running Effective Meetings for Dummies.

---
Podcast Ally is hosted by Dr. Sarah Glova and is produced by Earfluence.

Many Podcast Ally clients are authors, keynote speakers, entrepreneurs, or executives who share a common goal - to get on bigger stages, charge more, and share their message with more people.

So how can podcast guesting be leveraged to build demand for your public speaking appearances?

Today, host Dr. Sarah Glova is joined by Bobbie Carlton, and they both share their insights and experiences from being on panels, leading workshops, and delivering keynotes!

---

Bobbie Carlton is the founder of Innovation Women, an online "visibility bureau" which connects event managers to awesome speakers!

---
Podcast Ally is hosted by Dr. Sarah Glova and is produced by Earfluence.

In the summer of 2023, Teresa Spangler had been leveraging podcast guesting to amplify her objectives as the CEO of Plazabridge Group. But on August 18, 2023, everything changed as she was diagnosed with ALS.

Today, Teresa is still using the power of storytelling and podcasting for a bigger cause - inspiring innovation and funding for ALS research.

On this episode, Teresa and Dr. Sarah Glova discuss the impact of podcasting in raising awareness for important causes, Teresa's resilience, the community's support, and authentic storytelling in facing challenges like ALS.

---

Links:
Photo of Teresa performing with her band, The Headless Chickens

Hall of Fame inductee video - https://www.youtube.com/watch?v=MOqW6dGPDTM

Teresa on LinkedIn - https://www.linkedin.com/in/teresawspangler/

Article about Teresa in TechWire sharing her diagnosis

GoFundMe link

Book - https://www.amazon.com/All-That-Am-Entrepreneurs-Dreaming/dp/179903576X

2022 interview about Teresa's work in DotCom Magazine

---
Podcast Ally is hosted by Dr. Sarah Glova and is produced by Earfluence.

If you're looking to boost your digital marketing game, this episode is a must-listen. Indie Consulting CEO (and Name Drop Podcast host) Molly Baker joins Dr. Sarah Glova to share how podcasting has become a powerful part of Indie and its clients' marketing strategy.

Sarah and Molly discuss:

• Aligning content with business values
• Using storytelling to engage potential clients and partners
• Strategies of repurposing content across platforms for wider reach, including the use of Opus AI
• Blog posts, quote graphics, and more ways to repurpose

---

Molly Baker is the Founder & CEO of Indie Consulting

Podcast Ally is hosted by Dr. Sarah Glova and is produced by Earfluence.

In leading the REVOLT Podcast Network, Akinwole Garrett has seen some of the biggest celebrities guest on his network's shows - Pinky Cole from Slutty Vegan, Rick Ross, and YG to name a few.

And the podcasts he produces are some of the most popular in the world - Caresha Please for example is in the top .05% of all podcasts.

But just because REVOLT works with celebrities, it does not mean all guests have to be an instagram influencers or sell a million records to get on their shows.

But how can all of us non-celebrities reach out to the biggest shows and successfully book an appearance? Akinwole shares his tips.

---

Akinwole Garrett is the GM of the REVOLT Podcast Network.

Podcast Ally is hosted by Dr. Sarah Glova and is produced by Earfluence.

The Peak-Pique End Method? The Flower Petal Technique? Listeners won't remember your name?

Bri Williams is known as the Behavior Changer - she studies the when and why of individuals who are engaging in specific behaviors.

So in today's episode, we discuss behavioral studies and podcast testing. What are rules or practices from behavioral science that could help us be the best guests on podcasts?

---

Bri Williams is one of Australia's leading authorities on behavioral influence. She's the author of multiple books, including Behavioral Economics for Business, The Williams Behaviour Book, and The How of Habits.

Podcast Ally is hosted by Dr. Sarah Glova and is produced by Earfluence.

Podcast guesting can help you build your personal brand - that's a given.

But let's think about this for a minute - what does personal branding really mean? And as we're guesting on podcasts, how can we maximize the personal branding benefit?

To get some answers, we welcome Brandon Birkmeyer, personal brand coach and podcast strategist, and host of the (top 5 in branding!) Brands on Brands Podcast.

Podcast Ally is hosted by Dr. Sarah Glova and is produced by Earfluence.

Omawumi Ogbe is a PR expert, and in fact she has the 2023 Outstanding PR Personality of the Year Award to prove it. So she knows what it takes to position yourself to be seen, which is so important to podcast guesting.

Today, Sarah and Omawumi share their advice on press kits, how we're measuring success of podcast interviews, why we can't rely on the host to promote the shows, and why "a confused mind will always say no."

It's not ok to be the best kept secret, so here's how to be loud about your expertise.

---

Omawumi Ogbe is the managing partner of GLG Communications, Editor-in-chief of GLAZIA Magazine, and President of the Life Coaches Association of Nigeria.

Podcast Ally is hosted by Dr. Sarah Glova and is produced by Earfluence.