Episodios

  • Polling 2024: What the Hell's Going on w/ Public Polls?
    Oct 9 2024

    In this insightful episode of Political Trade Secrets, host & pollster Dustin Olson dives deep into the world of public polling—polls released to the public through the media—with two seasoned experts: Pollster John Rogers of Torchlight Strategies and Pollster Lee Vasche, Olson's colleague from American Pulse Research & Polling. Together, they unpack the challenges pollsters face in today’s turbulent political climate, exploring the differences between public and internal campaign polls, and why some polling methods—like online panels—might be even less reliable than you'd expect.

    John Rogers brings years of experience from his time at the National Republican Congressional Committee, where he established their polling department. He shares his unique perspective on state-level polling and the critical questions reporters and voters should ask when analyzing poll results. Meanwhile, Lee Vasche, a data science expert with extensive experience in fielding multimodal surveys with a focus on live phone interviews, sheds light on the growing issues with incentivized online surveys and explains how pollsters can better account for low-propensity voters and disaster-affected areas to deliver more accurate results.

    Join us as we pull back the curtain on the mechanics of public polling, analyze its limitations, and reveal how polling impacts public perception and electoral strategies.

    Don’t miss this in-depth discussion with two of the most knowledgeable pollsters in the business!

    Subscribe on YouTube now for more Political Trade Secrets episodes and stay ahead of the game!

    Follow on Apple Podcasts.

    Follow on Spotify.

    #PoliticalPolling #PollingAnalysis #DustinOlson #JohnRogers #LeeVasche #Election2024 #CampaignStrategy #PoliticalTradeSecrets #PublicPolls #PollingMethodology #PollingBias #SwingStates

    Más Menos
    1 h y 4 m
  • Revitalizing GOP's Ground Game: A Strategy Session w/ Matt Wylie
    Nov 14 2023

    In this enlightening episode, host Dustin Olson and GOP strategist Matt Wylie dissect key political campaign strategies and the evolution of the GOP's ground game. Wylie brings decades of experience to the table, offering an insider's view of landmark campaigns that have shaped the GOP's tactics.

    The dialogue opens with Wylie's recollections of a Massachusetts special election that he and host Dustin Olson worked on together, showcasing innovative tactics despite a close loss. He highlights the shift in GOP campaign tactics over the years, focusing on voter targeting and engagement. The discussion underlines the importance of authenticity in politics, drawing from various candidates' experiences.

    Wylie shares insights from John Ashcroft's Senate race, emphasizing political values and strategic campaign decisions. The episode also delves into the necessity of grassroots tactics, opposition research, and the importance of preparing for personal attacks in campaigns.

    Toward the end, Wylie and Olson critique the GOP's current reliance on social media, advocating for a renewed focus on direct voter engagement and grassroots efforts, especially in new demographics and movements like Parental Rights.

    Listeners can seek campaign advice from Wylie at Matt@MattWylie.com.

    For more insights, LIKE, SUBSCRIBE, and leave a Review to support the show.

    Visit www.PoliticalTradeSecets.com for additional resources.

    Más Menos
    1 h y 5 m
  • Celebrating America! Surprising History Trivia of our Independence Day w/ J. Mark Powell, Official Historian of the Political Trade Secrets Show
    Jul 2 2021

    Today, Dustin is joined by the official patriotic historian of the Political Trade Secrets Show, J. Mark Powell to Explore Surprising History Trivia around Our Independence Day!

    J. Mark Powell is a novelist, former TV journalist, and diehard history buff. He writes a regular Holy Cow! History article at InsideSources.com

    Sign up to get exclusive Political Trade Secrets Insider stuff at PoliticalTradeSecrets.com.

    Más Menos
    43 m
  • Ruth Edmonds, GOP Congressional Candidate & fmr. Columbus NAACP Pres. Shares Her Vision & Takes on Critical Race Theory, plus Our Powerful Maxim for Opportunity, & How to Watch Game Tape to Level Up
    Jun 15 2021

    Today on Political Trade Secrets’ Weekly Big Show Podcast w/ Dustin Olson & Sean Bartley:

    • Ruth Edmonds, GOP Congressional Candidate & fmr Columbus NAACP Pres. shares her Vision & answers a listener’s question: “How should candidates talk about critical race theory?”
    • We discuss our powerful maxim: “Opportunity is a Function of the Number of Conversations you have for Opportunity”
    • How to Watch Game Tape to Level Up Campaign Performance

    Sign up to get exclusive Political Trade Secrets Insider stuff at PoliticalTradeSecrets.com.

    Más Menos
    2 h y 1 m
  • A Productive Way to Think about Border Security & Immigration | The History of Memorial Day | How Terrible is Kamala Harris? | You Need a System for Thank You's | Powerful Axiom: “What You Do Daily Gets Done”
    Jun 8 2021

    On this episode of Political Trade Secrets’ Weekly Big Show Podcast, Dustin & Sean take the field to tackle important news this week, how Republicans can talk about it, and some of the best “political trade secrets” to winning:

    • The most productive way to think about, talk about and solve Border Security & Immigration
    • How Terrible is Kamala Harris?
    • Why you NEED a System for Thank Yous (or they’ll pile up)
    • Unveil Dustin’s powerful strategic principle: “What You Do Daily Gets Done”
    • The History of Memorial Day and the significance of Poppy Flowers w/ Author J. Mark Powell, plus a reading of the WWI Poem, “In Flanders Fields”

    Sign up to get exclusive Political Trade Secrets Insider stuff at www.PoliticalTradeSecrets.com.

    For daily updates and to communicate directly w/ Dustin & Sean, join our texting community by clicking here OR texting us directly at (202) 918-3345.

    Sponsored by:

    • www.OlsonStrategies.com
    • www.Grassfire.us
    • www.10CentTexting.com
    Más Menos
    1 h y 50 m
  • 🗺 Redistricting, the Census, & a New Congressional Map
    Jun 1 2021
    How does Redistricting work? What will Redistricting look like this year? How will it impact Congressional Races in 2022 & Beyond?   In this episode, Top Experts join Dustin & Sean to make sense of the new Census numbers & how Redistricting will impact the emerging 2022 Congressional Map:
    • Redistricting Expert:
      • Alan P. Philp of Patriot Pathways
    • Political Panel:
      • Fmr Exec Dir of the NRCC John Rogers of Torchlight Strategies
      • Fmr CO House GOP Leader Mark Waller of Waller Consulting
      • Political Strategist Matt Wylie of Wylie Strategy Group
    Sponsored by:
    • Olson Strategies: Everything You Need to Win Your Campaign
    • Grassfire, LLC: Signature Gathering, Canvassing, & Live Calling
    • 10CentTexting.com: the Best Quality mass Political Texting at the Best Price
    Sign up to get exclusive Political Trade Secrets Insider stuff at PoliticalTradeSecrets.com.   Join our community by clicking here OR texting us directly at (202) 918-3345.
    Más Menos
    1 h y 37 m
  • How to Use Incentives & Disincentives for Strategy & Politics
    Dec 17 2020
    Today on the show, Dustin and Sean explore how people are influenced by incentives and disincentives - both for good and bad - and how we can use this for positive strategy and political progress.   Sponsored by Olson Strategies, Grassfire, LLC., & 10CentTexting.com.   Sign up to get exclusive Political Trade Secrets Insider stuff at PoliticalTradeSecrets.com.
    Más Menos
    1 h y 29 m
  • Political Trade Secrets: How to Fight Fake News, Win Media Relations & Understand the News Landscape w/ Special Guest Brian DeRoy | ACB on the Court
    Nov 12 2020
    Today on Political Trade Secrets, Dustin and Sean talk w/ Brian DeRoy on How to Fight Fake News, Win w/ Media Relations by Understanding News Landscape and What Media Wants | ACB is ON THE COURT!!! | And DON'T CALL ME GEORGE! Sponsored by www.Grassfire.us and www.10centtexting.com.
    Más Menos
    1 h y 21 m