• Practical Founders Podcast

  • De: Greg Head
  • Podcast

Practical Founders Podcast

De: Greg Head
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  • Resumen

  • Tune into the Practical Founders Podcast with host Greg Head for weekly in-depth interviews with founders who have built valuable software companies--without big funding.
    2023 Scaling Point LLC
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Episodios
  • #107: Brothers Sold Their Bootstrapped Software Company for $40 Million – David and Chris Sinkinson

    #107: Brothers Sold Their Bootstrapped Software Company for $40 Million – David and Chris Sinkinson
    Aug 23 2024
    Brothers David and Chris Sinkinson attended Queen’s University in Ontario, Canada, when David learned of the problems maintaining the blue emergency phones on campus. He proposed a location-aware mobile safety app, so Chris built it himself, and it worked great. AppArmor grew steadily to become the most popular university mobile safety platform in Canada and the US, and over 250 universities use it. With no outside investors, they bootstrapped the company to $6 million ARR with serious profits before selling the company to Rave Mobile Security for $40 million. They stayed on for another year in transition before writing a book and running a podcast called Startup Different. Quote from Dave Sinkinson, CEO and co-founder of AppArmor ”The biggest advice I give new founders is to ‘ignore that startup noise.’ Throughout our experience, we had lots of people who I loosely referred to as haters. People who said we’re "just a lifestyle business” or our idea is never going to work. One person literally told my cofounder brother Chris that we weren’t even a startup. “Just ignore those people. Don’t pursue validation from your peers. Instead, pursue validation in the market. A couple of years into the business, that realization was a big change that helped me stay on track. So, my advice for SaaS founders is to ignore the haters and enjoy the journey.” Links David Sinkinson on LinkedInChris Sinkinson on LinkedInAppArmor on LinkedInAppArmor websiteRave Mobile Security websiteStartup Different podcast and book Sponsor This week’s podcast is sponsored by Full Scale, one of the fastest-growing software development companies in any region. Full Scale vets, employs, and supports over 300 professional developers, designers, and testers in the Philippines, who can augment and extend your core dev team. Learn more at fullscale.io. The Practical Founders Podcast Tune into the Practical Founders Podcast for weekly in-depth interviews with founders who have built valuable software companies without big funding. Subscribe to the Practical Founders Podcast using your favorite podcast app. Get the weekly Practical Founders newsletter and podcast updates at practicalfounders.com.
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    1 h y 9 m
  • #106: SaaS Pricing Expert Shares Useful Strategies for Practical Founders – Dan Balcauski

    #106: SaaS Pricing Expert Shares Useful Strategies for Practical Founders – Dan Balcauski
    Aug 16 2024
    Dan Balcauski is the founder and principal consultant of Product Tranquility, a SaaS pricing consultancy. Dan shares the core building blocks of SaaS pricing, including customer segments, value, competition, and positioning strategy. Dan also describes the common mistakes in pricing and the importance of having structured pricing conversations with customers. In this expert interview, Dan shares his perspectives on key SaaS pricing challenges: Why CEOs need to be involved in pricing decisions as pricing and packaging affect everyone in the organization.How understanding customer segments, value drivers, competitive alternatives, and differentiation are key building blocks of SaaS pricing.Why choosing the right pricing metric and offer configurations can help target multiple customer segments.Why having pricing conversations with customers can provide valuable insights into their perception of value and willingness to pay.How pricing plays a role in positioning and branding.How AI is impacting pricing strategies in the SaaS industry. Quote from Dan Balcauski, Principal at Product Tranquility “One of the healthiest ways to think about pricing is that price is a thing, but pricing is a process. Like any other process in your company, it probably will have a process owner and some sort of document to describe it. “Your first pricing iteration is probably not going to be your best iteration. You’ll keep improving it. You don’t prevent your team from answering customer support tickets until you have the perfect customer support process. It’s the same with your pricing. “You’re going to make mistakes. Those mistakes will be way less fatal than you imagine they will be in your head. But as long as you’re committed to improving that process over time, you’re going to start moving in the right direction.” Links Dan Balcauski on LinkedInProduct Tranquility websiteSaaS Scaling Secrets podcast Sponsor This week’s podcast is sponsored by Cypress Growth Capital. For 15 years, Cypress has provided non-dilutive growth funding to bootstrapped SaaS founders, including many successful founders I’ve interviewed here on this podcast. Learn more at cypressgrowthcapital.com, then connect with Cliff Sentell at Cypress to have a conversation about your growth plans. The Practical Founders Podcast Tune into the Practical Founders Podcast for weekly in-depth interviews with founders who have built valuable software companies without big funding. Subscribe to the Practical Founders Podcast using your favorite podcast app. Get the weekly Practical Founders newsletter and podcast updates at practicalfounders.com.
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    1 h y 3 m
  • #105: Husband and Wife Team Built Popular Software for Wedding Planner Pros - Rob Farrow

    #105: Husband and Wife Team Built Popular Software for Wedding Planner Pros - Rob Farrow
    Aug 9 2024

    Rob Farrow was an experienced marketing executive and his wife Christina Farrow was a successful professional wedding planner. They discovered there was no good software for wedding planner pros, so they decided to build software themselves. They invested their savings, built a loyal team, and started Aisle Planner to serve other wedding planner pros with a complete solution to power their businesses.

    Aisle Planner grew slowly as they overcame huge obstacles, listened to their customers, and built world-class software that changed how events are managed. Aisle Planner is now the leading all-in-one software for wedding planners and event professionals with over 4000 customers.

    After struggling through the COVID-19 shutdown several times, Rob and Christina decided to sell Aisle Planner to Fullsteam, a software holding company. They stayed for several years to meet their earn-out commitments and run the company with the same team.

    Quote from Rob Farrow, co-founder of Aisle Planner

    ”There’s a very fine line between arrogance and ignorance. And somewhere in there is where I was living in this. When we started, I was so sure we would succeed that I ignored obvious signs of failure. I just believed wholeheartedly. I believe in myself, I believe in my wife, and I believe in our team.

    “If you have that belief, you can achieve things. And I know that sounds very cliche, but you have to have that belief. If you’re doing it for the right reasons, you’ll have that belief. If you’re doing it to get rich quick, you won’t.

    “There’s a bunch of obstacles that you don’t even know are coming our way. With that mindset of belief and just forging ahead, you’re ready for any obstacle. They’re not obstacles; they’re just things you deal with.”

    The Practical Founders Podcast

    Tune into the Practical Founders Podcast for weekly in-depth interviews with founders who have built valuable software companies without big funding. Subscribe to the Practical Founders Podcast using your favorite podcast app.

    Get the weekly Practical Founders newsletter and podcast updates at practicalfounders.com.
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    1 h y 17 m
Liderazgo Economía
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