• Reentering the Chinese wine market - Darren Rathbone of the Rathbone Group

  • May 19 2024
  • Duración: 55 m
  • Podcast

Reentering the Chinese wine market - Darren Rathbone of the Rathbone Group Por arte de portada

Reentering the Chinese wine market - Darren Rathbone of the Rathbone Group

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    Darren Rathbone is the CEO and head Wine Maker in charge of the Rathbone Group, a family run enterprise responsible for Victoria’s Mount Langi Ghiran and Yering Station and Xanadu in Margaret River, WA. The Rathbone Group entered the Chinese market in around 2007, saw its rise and saw its collapse with the imposition of the Chinese tariffs. Now that the tariffs have been lifted the Rathbone Group is cautiously re-entering the Chinese market. Darren sat down with me to give a snapshot overview of the Rathbone Group’s activities, a history of the Chinese market and his perspectives on the future. A massive thanks to Darren for joining me.

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