What if you could transform the mental well-being of your workplace while driving a meaningful societal change? In this episode, we sit down with Hanneke Willenborg, CEO of OLLY, to explore her inspiring journey from the corporate halls of Unilever to leading a company dedicated to championing mental health. Hanneke shares her passion for purpose-driven organizations and provides an in-depth look at OLLY’s revolutionary initiatives aimed at normalizing mental health conversations and fostering a supportive work culture.

Learn more about OLLY’s social mission is here: https://www.olly.com/pages/mental-health-awareness-month

Project Healthy Minds: https://www.projecthealthyminds.com/

Stats: https://cdn.projecthealthyminds.com/reports/phm_state_of_mental_health_survey.pdf

Olly’s 2023 social impact report, here.

Dirigo Collective Website

Ready to discover how luxury travel can coexist with environmental stewardship? Join us as we sit down with Juan Marambio, Sustainability Manager, and Romina Da Pieve, Deputy Conservation Manager from Explora. These two passionate experts pull back the curtain on how Explora is driving conservation efforts across some of the world's most pristine natural reserves. From the unique ecosystems of Puritama to the breathtaking landscapes of Patagonia's Torres del Paine, you'll learn about the groundbreaking initiatives that are safeguarding these environments for future generations.

Ever wondered how a workforce of 800 people can make a difference in small communities? Juan and Romina reveal Explora's hands-on conservation programs, from international staff working as park rangers to educational outreach for local youth on Easter Island. You’ll hear about the Terevaka Archaeological Outreach program, designed to instill environmental stewardship in the next generation, and the impactful roles high-profile guests play in inspiring broader environmental responsibility. This episode sheds light on how comprehensive and inclusive community engagement can lead to sustainable tourism and lasting conservation.

Travelers, get ready to rethink luxury! We wrap up with a deep dive into sustainable practices in luxury travel. Discover how Explora harmonizes luxury and comfort with environmental responsibility, focusing on sustainable water usage, reducing carbon footprints, and preserving biodiversity. Juan and Romina share insights on transitioning to green energy, moving towards a zero-waste company, and the thoughtful construction of lodges that blend seamlessly with their natural surroundings. This episode will leave you inspired and informed on how purposeful travel can significantly contribute to conservation and sustainability efforts.

B Tourism website

B Tourism podcast series info

• Exodus Adventure Travels; Rochelle Turner, Head of Sustainability
• Brooke Hansen: University of South Florida & Dr. Alan Fyall University of Central Florida
• Legacy Vacation Resorts: Madison Daum
• Explora; Juan Marambio, Sustainability Manager and Romina Da Pieve, Deputy Manager of Conservation Research

Dirigo Collective Website

Can your travel adventures actually contribute to a better world? Discover in this eye-opening episode as we sit down with Rochelle Turner, head of sustainability at Exodus Travel Adventures, to uncover the delicate balance between exploration and environmental stewardship. Rochelle shares her personal and professional journey in advocating for sustainable tourism, offering actionable insights on how travelers can significantly minimize their carbon footprints while still savoring global wonders. We delve into the impact of aviation, the allure of distant destinations, and practical steps to ensure your travels are as green as they are unforgettable.

Travel isn't just about ticking off bucket list destinations—it's about making a meaningful difference. We explore how responsible tourism can uplift local communities through fair wages, local produce, and clean environments. Rochelle discusses the interconnected nature of sustainability and the holistic approaches needed to achieve the UN's Sustainable Development Goals. With actionable tips for planning nature-positive tours, reducing plastic waste, and supporting protected areas, this conversation is a must for anyone looking to enrich their travel experiences while respecting the planet.

Our mission doesn't stop at eliminating plastic waste by 2023. Despite setbacks from the COVID-19 pandemic, Rochelle shares inspiring efforts to provide clean drinking water without plastic and the importance of community collaboration. From innovative projects like creating eco-bricks in Indonesia to combating over-tourism by choosing responsible travel companies, this episode is packed with insights on how to travel mindfully. Join us and be a part of the movement to enjoy the privilege of travel while upholding our collective responsibility to the world. Don't forget to subscribe, rate, and spread the word about responsible living!

B Tourism website

B Tourism podcast series info

• Exodus Adventure Travels; Rochelle Turner, Head of Sustainability
• Brooke Hansen: University of South Florida & Dr. Alan Fyall University of Central Florida
• Legacy Vacation Resorts: Madison Daum
• Explora; Juan Marambio, Sustainability Manager and Romina Da Pieve, Deputy Manager of Conservation Research

WWF carbon footprint calculator

Learn more about the United Nations Sustainable Development Goals

Responsibly Different™’s SDG podcast

Citizen science reports

Exodus travel foundation

What’s a carbon handprint vs footprint

Dirigo Collective Website

Ever wondered how a vacation resort could change the world? Join us as we sit down with Madison Daum, the dynamic Sustainability and Social Purpose Manager at Legacy Vacation Resorts (LVR), who shares the remarkable transformation of LVR under the visionary leadership of founder Jared Meyers. Discover how credible certifications like B Corp and 1% for the Planet have become the bedrock of their mission, impacting both the company culture and environmental footprint positively. Madison reveals the geographical reach of LVR's resorts across Florida, Nevada, Colorado, and New Jersey, and the meaningful changes these certifications have sparked in the hospitality industry.

Hear about Madison's inspiring journey into sustainability, starting from her academic pursuits to her impactful roles at companies like Amavida Coffee and now LVR. We delve into the synergistic efforts between LVR, Florida for Good, and B Tourism in advocating for responsible travel and community support. Learn how the hospitality industry can be a powerful educator for sustainable practices, from simple acts like reusing towels to bigger initiatives supporting local economies. Tune in to uncover the potential for ethical travel advisory services to foster mindful tourism, all while aiming to instill more responsible travel habits across the globe.

Podcast episode: Impactful Decisions with Jared Meyers of Legacy Vacation Resorts

B Tourism website

B Tourism podcast series info

• Exodus Adventure Travels; Rochelle Turner, Head of Sustainability
• Brooke Hansen: University of South Florida & Dr. Alan Fyall University of Central Florida
• Legacy Vacation Resorts: Madison Daum
• Explora; Juan Marambio, Sustainability Manager and Romina Da Pieve, Deputy Manager of Conservation Research

Amavida coffee

Sistema B

Business for good lab in Florida link to learn more

B Impact Clinic in New Hampshire to learn more

We are neutral

B Corp video from LVR

B Academics

Dirigo Collective Website

What if tourism could be the key to solving global challenges like climate change and over-tourism? Join us as Brittany sits down with Brooke Hansen from the University of South Florida and Dr. Alan Fyall from the University of Central Florida to explore the revolutionary potential of responsible tourism. They tackle pressing issues like improving employee wages, adapting working hours, and making travel more accessible for everyone, all while aiming to create a more equitable and inclusive industry. Learn how responsible tourism isn’t just about preserving the environment but also enhancing social well-being.

Brooke and Alan emphasize the importance of a collaborative approach in shifting from destination marketing to destination management and stewardship. Hear about the impactful initiatives at the University of South Florida where students work on hands-on projects to educate local businesses on sustainable practices. Discover how innovative marketing strategies can inspire quicker behavioral changes in travelers, highlighting real-world examples, such as the challenges faced during Miami's spring break.

Additionally, the episode delves into the evolving practices in hotel housekeeping and the intersections between sustainability, human trafficking, and accessible travel. With discussions on the inspiring Embu River Camp in Kenya and the influence of organizations like Intrepid Travel and B Corps, the conversation underscores the role of education in fostering responsible tourism. Brooke and Alan paint an optimistic picture of the future, showing how the next generation, armed with innovation and sustainable practices, can drive meaningful change in the tourism industry.

Florida green lodging certification program

B Tourism website

B Tourism podcast series info

• Exodus Adventure Travels; Rochelle Turner, Head of Sustainability
• Brooke Hansen: University of South Florida & Dr. Alan Fyall University of Central Florida
• Legacy Vacation Resorts: Madison Daum
• Explora; Juan Marambio, Sustainability Manager and Romina Da Pieve, Deputy Manager of Conservation Research

Dirigo Collective Website

As B-Corp Month unfolds, we're not just marking our calendars; we're making a mark on the planet with businesses that embody sustainable and ethical practices. In this episode, our co-hosts, Benn and Brittany share the theme for this year's B Corp month, This Way Forward, as well as some events to look to attend. They then share about B Corps that currently have their attention.

B Corp Month Website

Champion’s Retreat March 18-22 in Vancouver

B Lab’s Network Fair on March 7th

B Corp’s we support

1. Luke’s Lobster - Lifts all Boat Project
2. Peak Design - Climate Neutral Certification
3. Bombas - Every item purchased is a item donated
4. Karst
5. Greyston Open Hiring Episode
6. Bureo Recycled Fishing Nets Episode

Dirigo Collective Website

Embark on a transformative journey with us as Benn is joined by David Gogel, President of Campfire. Together they unfolds the intriguing evolution of Dirigo Collective from a media strategy hub to a strategic consulting titan, Campfire Consulting.

Read more of our story on our Blog Post
And be sure to visit our new Website

Dirigo Collective Website

Discover the future of ethical sourcing as Bill Markmann, president of Counterpoint Consulting, joins us to reveal how the Ready RFX tool is revolutionizing procurement with a malleable platform you can customize to your sustainability needs. This episode promises to elevate your understanding of how businesses can navigate the complexities of modern procurement, ensuring compliance while championing ESG values. Ready RFX isn't just about cutting costs; it's a pathway to sustainable procurement, enabling companies to align their purchasing power with their principles for a greener, more responsible future.

Transitioning from paper to digital has never been more critical, and Bill guides us through this seismic shift in procurement practices. We dissect how ReadyRFX simplifies collaboration and risk management, offering a responsive system that keeps pace with ever-evolving environmental regulations. As we unpack the importance of data in shaping procurement strategies, we also highlight the tool's capacity to tailor sourcing criteria to resonate with a company's mission, ensuring that every purchase decision is a step towards a greater good.

Finally, we look beyond the nuts and bolts of procurement technology to the human side of the equation. Bill and David ponder the vital role procurement leaders play in crafting a legacy of sustainable practices, weighing the risks and rewards of integrating stakeholder interests into supply chain management. With ReadyRFX's customizable and user-friendly platform, we explore how companies can create lasting value that resonates with employees, customers, and the environment. Join us for a compelling look at how strategic sourcing is not just a business function, but a force for positive change in our world.

Learn more about ReadyRFx Here

Dirigo Collective Website